Aberdeen

JANUARY 8, 2019

She is a principal analyst, managing partner, and founder of Cognilytica, an AI research and advisory firm, and co-host of the popular AI Today podcast. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. Good news – It is now possible to know this, with up to 91% accuracy.

Marketing AI 40

Marketing AI Purchase Intent Business Youtube 40

Aberdeen

DECEMBER 18, 2018

Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. Wouldn’t it be easier to sell to them if you already knew who they were , what they thought of you , and what they thought of your competitors ? Good news – It is now possible to know this, with up to 91% accuracy.

Work Management 45

Work Management Enterprise Management Marketing Management Paid Search Agency 45

Aberdeen

FEBRUARY 20, 2019

Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. “I can give you all the information you need to take action, but if you don’t know where you’re going or what your goal is, then it’s pretty useless.”. Good news – It is now possible to know this, with up to 91% accuracy.

Marketing & Strategy 45

Marketing & Strategy Business Purchase Intent Intent Data 45

Aberdeen

NOVEMBER 12, 2019

Each week on The Intelligent Business Show (TIBS) podcast, our host, Jessie Coan (Aberdeen’s VP of Marketing), will chat with marketers and sales folks who are leveraging data and exploring new ways to find customers and close deals. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

Class 45

Class Peer-to-peer Business Purchase Intent 45

Aberdeen

FEBRUARY 26, 2019

On this week’s episode of The Intelligent Business Show podcast — your one-stop shop where business leaders, experienced practitioners, and noted experts offer their sage wisdom so you can make your business more intelligent — our host Matthew Grant discusses how to make data a valuable asset to your organization with Dan Scudder of Highland Math.

Business 40

Business Purchase Intent Youtube Intent Data 40

Aberdeen

FEBRUARY 5, 2019

Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. Wouldn’t it be easier to sell to them if you already knew who they were , what they thought of you , and what they thought of your competitors ? Good news – It is now possible to know this, with up to 91% accuracy.

Business 40

Business Purchase Intent Intent Data Youtube 40

Aberdeen

FEBRUARY 12, 2019

Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. “You can’t standardize the way people operate the best.” Wouldn’t it be easier to sell to them if you already knew who they were , what they thought of you , and what they thought of your competitors ?

Business 40

Business Purchase Intent Acquisitions Intent Data 40

Aberdeen

MARCH 5, 2019

Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. “ We’ve all heard about the quality vs quantity debate, quality is more important, but if it’s wrapped up in a terrible experience we won’t take the time to consume it.”

Business 40

Business Purchase Intent Demand Generation Account Based Marketing 40

Outgrow

APRIL 9, 2024

We recently interviewed Don McGuire for our monthly podcast – ‘ Marketer of the Month ’! No problem, just watch the Podcast! On the hard KPI side, we measure everything from awareness down to purchase intent. Don McGuire: I would be a roving reporter. Welcome to the Marketer Of The Month blog! Let’s Conclude!

Marketing AI 52

Marketing AI CMO Small Business Marketing Lead Ranking 52

Aberdeen

JANUARY 15, 2019

Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. They will justify them rationally, but the reason why people choose is emotional. Qualitative evidence is how we get at that.” Good news – It is now possible to know this, with up to 91% accuracy. appeared first on Aberdeen.

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Business Purchase Intent 40

Aberdeen

OCTOBER 29, 2019

Each week on The Intelligent Business Show (TIBS) podcast, our host, Jessie Coan (Aberdeen’s VP of Marketing), will chat with marketers and sales folks who are leveraging data and exploring new ways to find customers and close deals. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

Peer-to-peer 40

Peer-to-peer Business Purchase Intent Youtube 40

Aberdeen

JANUARY 29, 2019

Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. ”… there would be around 1% that would give a cohesive definition to what it is and how it’s used.” Good news – It is now possible to know this, with up to 91% accuracy.

Marketing AI 40

Marketing AI Paid Search Agency PR Advertising Agencies 40

Aberdeen

OCTOBER 1, 2019

Each week on The Intelligent Business Show (TIBS) podcast, our host, Jessie Coan (Aberdeen’s VP of Marketing), will chat with marketers and sales folks who are leveraging data and exploring new ways to find customers and close deals. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

Account Based Marketing 40

Account Based Marketing ABM Peer-to-peer Business 40

Aberdeen

SEPTEMBER 17, 2019

Each week on The Intelligent Business Show (TIBS) podcast, our host, Jessie Coan (Aberdeen’s VP of Marketing), will chat with marketers and sales folks who are leveraging data and exploring new ways to find customers and close deals. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

Peer-to-peer 40

Peer-to-peer Business Intent Data Purchase Intent 40

Aberdeen

OCTOBER 15, 2019

Each week on The Intelligent Business Show (TIBS) podcast, our host, Jessie Coan (Aberdeen’s VP of Marketing), will chat with marketers and sales folks who are leveraging data and exploring new ways to find customers and close deals. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

Peer-to-peer 40

Peer-to-peer Marketing Management Business Top of Funnel 40

Aberdeen

DECEMBER 31, 2019

Each week on The Intelligent Business Show (TIBS) podcast, our host, Jessie Coan (Aberdeen’s VP of Marketing), will chat with marketers and sales folks who are leveraging data and exploring new ways to find customers and close deals. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

Peer-to-peer 40

Peer-to-peer Business Paid Search Agency Intent Data 40

Aberdeen

JANUARY 22, 2019

Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. ” Well then they’re engaged, they’re just not as engaged as you’d like them to be. So what does that mean?” Good news – It is now possible to know this, with up to 91% accuracy.

Communities 40

Communities Business Purchase Intent Intent Data 40

Aberdeen

APRIL 16, 2019

Popular tools such as Tableau, Qlik, and Power BI make developing interactive reports and customized dashboards a breeze. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. There are plenty of ways to present data nowadays. She holds a B.S.

Business 40

Business Purchase Intent Youtube Intent Data 40

Aberdeen

DECEMBER 4, 2019

Each week on The Intelligent Business Show (TIBS) podcast, our host, Jessie Coan (Aberdeen’s VP of Marketing), will chat with marketers and sales folks who are leveraging data and exploring new ways to find customers and close deals. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

Webinar Metrics 52

Webinar Metrics Peer-to-peer Business Leads 52

Aberdeen

MARCH 12, 2019

Every week on Aberdeen’s The Intelligent Business Show podcast, Principal Analyst, Dr. Matthew Grant , discusses intelligent businesses — with the experts behind the proverbial wheel — sharing their stories, experience, wisdom, and expertise with folks whose organizations aren’t quite as paradigm shifting. Sheryl holds a B.A.

Enterprise Management 40

Enterprise Management Optimization Marketing Management Business 40

Aberdeen

APRIL 3, 2019

Every week on Aberdeen’s The Intelligent Business Show (TIBS) podcast, Principal Analyst, Dr. Matthew Grant , discusses intelligent businesses — with the experts behind the proverbial wheel — sharing their stories, experience, wisdom, and expertise with folks whose organizations aren’t quite as paradigm shifting.

Enterprise Management 40

Enterprise Management Marketing Management Planning Business 40

Aberdeen

MARCH 26, 2019

Every week on Aberdeen’s The Intelligent Business Show (TIBS) podcast, Principal Analyst, Dr. Matthew Grant , discusses intelligent businesses — with the experts behind the proverbial wheel — sharing their stories, experience, wisdom, and expertise with folks whose organizations aren’t quite as paradigm shifting. He holds an MBA and a B.A.

Marketing AI 40

Marketing AI Business Intent Data Purchase Intent 40

Aberdeen

MARCH 19, 2019

Every week on Aberdeen’s The Intelligent Business Show (TIBS) podcast, Principal Analyst, Dr. Matthew Grant , discusses intelligent businesses — with the experts behind the proverbial wheel — sharing their stories, experience, wisdom, and expertise with folks whose organizations aren’t quite as paradigm shifting. He holds an M.B.A

Business 40

Business Purchase Intent Youtube Intent Data 40

QuanticMind

OCTOBER 9, 2023

Direct response email campaigns can draw attention to anything and everything: flash sales, new reports, product or service discounts, upcoming events, items sitting in an abandoned cart, and more. lift in purchase intent, a 75% uplift to margin, and a 3.8x The proof? increase in weekly revenue.

Advertising Agencies 74

Advertising Agencies Planning Paid Search Agency SMS 74

Aberdeen

MAY 7, 2019

Each week on Aberdeen’s The Intelligent Business Show (TIBS) podcast, Principal Analyst, Dr. Matthew Grant , discusses intelligent businesses — with the experts behind the proverbial wheel — sharing their stories, experience, wisdom, and expertise with folks whose organizations aren’t quite as paradigm shifting. Jeffrey holds a Ph.D

Marketing AI 40

Marketing AI Business Purchase Intent Intent Data 40

Aberdeen

APRIL 30, 2019

Each week on Aberdeen’s The Intelligent Business Show (TIBS) podcast, Principal Analyst, Dr. Matthew Grant , discusses intelligent businesses — with the experts behind the proverbial wheel — sharing their stories, experience, wisdom, and expertise with folks whose organizations aren’t quite as paradigm shifting.

Marketing Management 40

Marketing Management Marketing Budget Business Lead Qualification 40

Aberdeen

MAY 14, 2019

Each week on Aberdeen’s The Intelligent Business Show (TIBS) podcast, Principal Analyst, Dr. Matthew Grant , discusses intelligent businesses — with the experts behind the proverbial wheel — sharing their stories, experience, wisdom, and expertise with folks whose organizations aren’t quite as paradigm shifting.

Forecasting 40

Forecasting Business Work Management Cross-Selling 40

Aberdeen

MARCH 8, 2019

Author Lilach Bullock says the insights gleaned from intent data captured by AI can fuel – and improve – sales and content strategies and activities. B2B2MX: Invest in Intent Data. The newly updated Xen AI platform “can now auto-discover meaningful customer behavioral trends and patterns.”. Q&A with Demandbase CEO.

Marketing AI 40

Marketing AI Ideal Customer Profiles B2B Marketing DemandBase 40

Aberdeen

APRIL 9, 2019

Every week on Aberdeen’s The Intelligent Business Show (TIBS) podcast, Principal Analyst, Dr. Matthew Grant , discusses intelligent businesses — with the experts behind the proverbial wheel — sharing their stories, experience, wisdom, and expertise with folks whose organizations aren’t quite as paradigm shifting. She holds a B.S.

Marketing AI 40

Marketing AI Business Purchase Intent Youtube 40

Digilant

AUGUST 18, 2020

Today, more and more programmatic channels are emerging: digital out-of-home (DOOH), Connected TV (CTV), podcasts, and more. . Because execution and reporting for programmatic ad campaigns are automated, brands can use performance data and insights to inform shifts in media investments towards highest performance audiences and channels.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Brand Identity 52

Martech Advisor

NOVEMBER 15, 2019

The recent Sales Tech Benchmark survey revealed much about usage and growth trends, and we’ve compiled the ten most notable points in this report, specially curated from a chat between Nancy Nardin from Smart Selling Tools and MarTech Advisor editor-in-chief Chitra Iyer. Table of Contents. What is Sales Tech?

Top of Funnel 82

Top of Funnel Enterprise Management Trends Marketing Management 82

Hubspot

FEBRUARY 14, 2019

For instance, GE created two sponsored podcasts, which have collectively resulted in nearly 8 million downloads. The company remained transparent throughout the process, publishing progress reports to demonstrate a level of accountability and transparency to its customers.

Paid Search Agency 101

Paid Search Agency Advertising Agencies Loyalty Marketing & Strategy 101

Aberdeen

DECEMBER 20, 2018

These are not based on hype, but rather self-reported insights shared by worldwide CX leaders in companies of all sizes and across all industries. videos, images, podcasts, etc.) Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

Digital Asset Management 45

Digital Asset Management Contacts Marketing AI Enterprise Management 45

Valasys

JANUARY 23, 2020

According to a report by Forbes , lead generation is still the #1 challenge for 85% of B2B marketers. Adopt the following agile content strategies to boost lead generation: Diversify your content strategy by assimilating Blogs, Vlogs, Visual Storytelling (Images & Videos), Podcasts, Webinars, SlideShares, etc. &

B2B Sales 52

B2B Sales Marketing Budget Sales Qualified Leads Lead Ranking 52

Aberdeen

DECEMBER 31, 2019

Each week on The Intelligent Business Show (TIBS) podcast, our host, Jessie Coan (Aberdeen’s VP of Marketing), will chat with marketers and sales folks who are leveraging data and exploring new ways to find customers and close deals. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

Peer-to-peer 16

Peer-to-peer Business Paid Search Agency Intent Data 16

Directive Agency

MAY 24, 2017

In fact, marketing strategist, David Meerman Scott , reports that: We’ve seen that un-gated content can get 20 to 50 times more downloads than when it’s gated. Educational content may be written content, reports, free tools, videos or anything you deem noteworthy.

Lead Gen 53

Lead Gen Demand Ideal Customer Profiles Lead Scoring 53

LeadsRX

MARCH 23, 2022

Podcast Transcript: Pierre Riffs on the Audio Industry, Attribution, Marketing Performance, the Importance of Creative, and More. After his own stint in audio sales and marketing, he now oversees insights for the Westwood One’s large radio network and the Cumulus Podcast Network. So if it’s young women, older men, whatever.

Paid Search Agency 88

Paid Search Agency Advertising Agencies Media Advertising Funnels 88