How to Choose the Best Podcast Host

Webbiquity

So you’ve been thinking of starting a podcast and finally made it happen? Once you have recorded, edited, and finalized everything (using a podcasting tool like Audacity, Zencastr, or Riverside.fm), it’s time to spread the life-changing audio programs to your audience.

8 Marketing Podcasts You Should Subscribe to and Listen to Right Now

Act-On

Become a better marketer by listening to these eight marketing podcasts. Digital Marketing Podcast b2b podcast content best practices content marketing marketing podcast podcast rethink marketing podcast rethink podcast

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69 Podcast Statistics to Boost Your Podcast Strategy In 2021

SEMrush

Did you know that 20% of people have bought a product or service after hearing about it in a podcast? Brands are using podcasts more than ever before as a marketing channel to attract new customers.

How to Start a B2B Podcast in 2017 | Rethink Podcast Ep. 14

Act-On

Podcasts are a great way to reach your target audience on a deeper, more engaging level, but you may be wondering how you can start your own B2B podcast in 2017. Not only are podcasts convenient for listeners, they’re a relatively simple, cost-effective content opportunity for marketers. Also, it’s a flexible format; it takes just few steps to convert content you already have (videos, webinars, even blog posts) into podcast episodes. Why should you podcast?

Rethink Marketing podcast: Build Key Relationships with this B2B Podcast Strategy

Act-On

In this Rethink Marketing podcast, learn how a B2B podcast can be a great way for building relationships with key people in your industry. Brand Marketing Content Marketing Marketing Strategy Podcast

CFO Weekly Podcast

Televerde

On this episode of the CFO Weekly podcast, Jill Barnard, CFO at Televerde, talks about managing for change, how Televerde went fully remote within 24 hours, and why so many companies stick their heads in the sand and wait for the challenges to pass by.

SearchChat Podcast: A Data Backlash Is Coming

Biznology

Spotify Stitcher Radio Google Play Apple Podcasts. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. The post SearchChat Podcast: A Data Backlash Is Coming appeared first on Biznology. Latest Podcasts customer trust Data data privacy Digital marketing Facebook GDPR Google instagram latest podcast podcast Scott Monty search chat search chat podcast searchchat searchchat podcast threads

Rethink Marketing Podcast: Focus on the Funnel

Act-On

Demand & Lead Generation Lead Generation Lead Management Lead Nurturing Lead Scoring Podcast Reports & Analytics

Telecom Reseller Podcast: The Changing Face of Lead Generation

Televerde

Listen to the Telecom Reseller podcast now. The post Telecom Reseller Podcast: The Changing Face of Lead Generation appeared first on Televerde.

Rethink Podcast Episode #8 – Top Search Marketing Trends for 2017

Act-On

In this episode of the Rethink Podcast, we interview Mike Arnesen, the CEO of Upbuild, a Portland-based digital agency. To get the full measure, listen to the podcast. You guys are creating your own content, you’re creating your own podcasts. Podcast podcast rethink marketing rethink marketing podcast seo trends seo trends for 2017

The Future of Podcasting: Where Is It Going Next?

Single Grain

Podcasting has gone mainstream. In 2019, more than half of Americans have listened to a podcast , up from 44% just one year earlier: Today there are more than 750,000 podcasts available, spanning every subject from comedy to entrepreneurship. Podcasts have emerged as both a viable media channel and an effective marketing one. A Brief History of Podcasting. Podcasting was humming along until 2014, when the true crime podcast Serial debuted.

SearchChat Podcast: Cookies are Dead. Now What?

Biznology

Spotify Stitcher Radio Google Play Apple Podcasts. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. The post SearchChat Podcast: Cookies are Dead. Latest Podcasts behavior based personalization cookies Google itp personal data personalization search chat search chat podcast searchchat searchchat podcast SoloSegment

SearchChat Podcast: Your Customers are Begging for (Better) Personalization

Biznology

We talked about this last month on whether data is a moat — SearchChat Podcast: Data Is Not a Moat for Your Business. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. The post SearchChat Podcast: Your Customers are Begging for (Better) Personalization appeared first on Biznology. In today’s episode of SearchChat, Steve Zakur and I tackle the TopRank blog and what skills B2B content marketers need to have.

The Ultimate List of Marketing Podcasts

Zoominfo

Ten or so years ago, podcasts were just a blip on the average marketer’s radar. In fact, 48 million Americans listened to podcasts weekly in 2018—that’s 6 million more weekly listeners than there were just a year ago ( source ). Given its rising popularity, podcasting is now an avenue marketers can explore to publish more branded content and reach new audiences. Keep reading for 50 of the best podcasts for marketers. 1. This Old Marketing Podcast.

18 Quotes About Podcasting for Business Professionals

Zoominfo

Podcasts have captured the attention of millions and millions of listeners in recent years, more than earning their title as the modern-day radio. The success of podcasting is due, in part, to the convenience and pervasiveness of the modern smartphone. And thanks to music and radio streaming services, people have easy access to a wide range of podcasts to listen to during their commutes, car rides, gym sessions, and even during work. Podcasting is great.

SearchChat Podcast: How AI Drives Value for Your Business

Biznology

Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. The post SearchChat Podcast: How AI Drives Value for Your Business appeared first on Biznology. Latest Podcasts ai ai augmentation MarTech podcast practical ai search chat search chat podcast searchchat searchchat podcast stackIn this episode Steve Zakur and I are curious about the ways AI can be used to drive greater value for your company.

SearchChat Podcast: The B2B Dog Days of Summer

Biznology

Spotify Stitcher Radio Google Play Apple Podcasts. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. The post SearchChat Podcast: The B2B Dog Days of Summer appeared first on Biznology. Latest Podcasts B2B business advice Digital marketing podcast search chat search chat podcast searchchat searchchat podcastAs summer hits its hot, vacation-filled days the work world slows down for a minute.

The Beat Goes On: 6 Ways to Repurpose Podcasts

Content4Demand

It’s no surprise, then, that podcasts sprung to the top of marketers’ to-do lists. And the podcasting market is showing no signs of slowing down: The global podcasting market is expected to reach $41.8 Not everyone is going to discover your podcast series organically.

Rethink Marketing Podcast: Acting On Customer Feedback

Act-On

In this podcast episode, Sarah Moore, Act-On’s senior customer marketing manager, offers actionable tips for acting on your customer feedback. Customer Marketing Marketing Automation Marketing Strategy

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SearchChat Podcast: Personalization–Meeting Customers in the Moment

Biznology

In this podcast we start with eMarketer trends — ad agencies are building their own analytics platforms. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. The post SearchChat Podcast: Personalization–Meeting Customers in the Moment appeared first on Biznology. Personalization: why do it? No, this isn’t a suggestion that you shouldn’t. It’s just important to think about why you are doing it in the first place.

Rethink Podcast Episode #7 – Unlimited Vacation to Post Employee Engagement

Act-On

To get the full measure, listen to the podcast. Podcast podcast rethink marketing podcast unlimited vacation vacationToday’s guest is Nathan Christensen. He’s the CEO of Mammoth HR, an HR technology and consulting company serving more than 70,000 small businesses nationwide. Before joining Mammoth, Nathan practiced as an attorney with Perkins Coie law firm, and as a management consultant with the Boston Consulting Group.

SearchChat Podcast: Making Data-Driven Marketing More Human

Biznology

The post SearchChat Podcast: Making Data-Driven Marketing More Human appeared first on Biznology. Latest Podcasts data privacy Digital marketing Facebook facebook privacy Mark Zuckerberg marketing personalization podcast search chat search chat podcast searchchat searchchat podcastIt’s time for marketers to put humanity back in their marketing practices.

SearchChat Podcast: Budget Season Survival Guide

Biznology

Tim Peter and Steve Zakur are bringing a new podcast to the table: one that explores AI, content marketing, and search like never before. Google Podcasts. Podcast originally posted on SoloSegment. The post SearchChat Podcast: Budget Season Survival Guide appeared first on Biznology. Does site search matter? Not many companies will even bring it up during budgeting discussions. But without it, your content, conversions, and customer experience can all fail.

Rethink Podcast #9 – 6 Entrepreneurship Lessons from a Portland Realtor

Act-On

So, for this episode of the Rethink Podcast, we interviewed Tracey Hicks, a Portland, Ore., Podcast entrepreneur podcast rethink marketing podcastIf you ask Portland Realtor Tracey Hicks about her five-year goal, she’d say something along the lines of picturing herself on a beach somewhere, enjoying an adult beverage, and monitoring her business from her smartphone. Hicks is hard to label. Sure, she’s a Realtor.

Will Podcasters Abandon Apple?

Contently

But the coverage overshadowed the introduction of something that would go on to become an important part of the Apple empire: a dedicated podcasting app called Podcasts. The early response to Podcasts was also rough , but Apple’s decision to separate it from the standard music functionality eventually had a huge impact. Listening to a podcast soon became its own activity, different from listening to a song. There was no update to the podcasting app.

3 Ways to Measure the ROI of Your Podcast

Contently

As a podcast aficionado, I’m grateful that so many creators have found sustainable ways to develop their shows. By virtue of being cheap to make and free to enjoy, podcasts typically don’t use up too much time on ads. Even branded podcasts are geared toward an entertaining listener experience, and brand awareness takes a backseat. So, how do producers measure and prove podcast ROI ? For Joe Caporoso, a podcast felt like a great way to grow as a creator.

How to Make the Most of Sales Operations [Podcast]

PureB2B

Well, in our inaugural episode for the PureB2B podcast Unlocking Pure Revenue , we talk specifically about why sales operations feels under appreciated and how teams can make sure sales ops is best utilized across the organization.

Podcast Listeners Grow by 23 Percent … Does it Make Sense for your Marketing Strategy?

Act-On

Podcasts aren’t anything new; in fact, they got their start as “audioblogging” in the 1980s and took hold again in the 2000s with the inception of devices such as iPods. But year over year, the number of people listening to podcasts has exploded , growing to over a predicted 57 million in 2016. What’s more, podcast listening grew by 23 percent between 2015 and 2016. Podcasts drive engagement, build brand loyalty, and fuel purchasing decisions. Set your podcast length.

The Top 3 Oktopost Podcast Shows of 2020

Oktopost

Whether you’re new to the podcast world or looking for your next podcast obsession when it comes to B2B marketing, we’re sure you’ll find it here. Our podcast channel, B2B Marketing Now , is geared toward marketing leaders who want to see their organization grow.

SearchChat Podcast: Customer Intent is New Again

Biznology

The post SearchChat Podcast: Customer Intent is New Again appeared first on Biznology. The idea itself Big Data Customer Experience B2B buyer's journey Customer experience customer intent Digital marketing intent based marketing podcastAlternatively: Chicken Soup for the Customer’s Soul. It’s time to start thinking about the value of intent based marketing differently.

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The 8-Step Podcast Promotion Plan For Your B2B Brand

Act-On

Creating a podcast is easy. Content Marketing PodcastPromoting it is where the hard work begins. Here is our 8-step prodcast promotion plan for each episode you produce.

Google Launches New Podcast Manager

RebelMouse

The popularity of podcasting has exploded in the past few years. In 2020, it is estimated that 75% of Americans are now familiar with podcasting, which is an increase of 10 million in just one year. Google Podcasts.

The Top 35 Sales Podcasts for Sales Professionals

Zoominfo

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. Recently, we published The Ultimate List of Marketing Podcasts. So if you’re already familiar with the sales podcasts on this list, we recommend you check out that post as well. 4. The Sales Hacker Podcast.

9 Ways to Spice Up Your Podcast Strategy

Content4Demand

When COVID first struck, podcasts took a hit. With so few people commuting to and from work, podcast shows lost their most captive audience. In March, podcast monitoring company Podtrac found that total downloads and unique listeners dropped during the month—10% and 20%, respectively.

What is: podcast advertising?

Choozle

Podcasts have grown in adoption in the last few years as consumers adopt this format in their daily routines. Shows like My Favorite Murder, Lore, and This American Life have accumulated over 50,000 reviews on Apple Podcasts. Even publishers like NPR have harnessed the power of podcasts with over 21.8M people listening to NPR podcasts each month. With rapid growth, marketers are evaluating how podcast advertising can be used in their brand awareness campaigns.

10 Best Podcasts for Marketing Professionals

Visitor Queue

This means that the stack of books beside your bed grows taller, the number of articles you read each day goes up, online training courses get longer, and your podcast list grows. The post 10 Best Podcasts for Marketing Professionals appeared first on Blog Visitor Queue. B2B PodcastIn order to continue to thrive in the business world, we all know that you need to continue learning.

How to Create a Podcast

Leading Results Rambings

We explained the benefits of creating a business podcast ; this blog tackles what goes into creating a podcast. Hosting a podcast isn’t easy – in addition to equipment (another blog for another time), it requires practice, smart planning, knowledge about your intended audience, and a strong sense of self. After you’ve chosen your podcast’s topic and direction (which could also be its own blog), consider these six things as you plan each episode. podcast