Martech

MARCH 17, 2022

During a time of crisis, organizations want to get messages about public safety out to their entire email list, which frequently overwhelms spam filters. Inboxes are also loaded up with phishing scams and malware from bad actors in these critical times. Why we care. Communication is a central part of responding to a crisis of any size.

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Validation Phishing Paid Search Agency CAN-SPAM 104

Walker Sands

APRIL 17, 2023

At Walker Sands, we used this strategy to help our client, Sophos, secure a byline opportunity with TechTarget about how ChatGPT could lead to an increase in phishing scams. It’s important to note that for this approach to work, you’ll need a clear understanding of your organization’s point of view and current market positioning.

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Hubspot

SEPTEMBER 22, 2017

And while the internet typically can't be used for a pregnancy test -- unless you count Target's 2012 public relations disaster after predicting a teen's pregnancy by tracking her shopping habits -- it still caused brief moments of panic among those who got the email.

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