Remove permission spam
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4 best practices to build a clean and engaged email database

Martech

A low-quality email database filled with inactive addresses, spam traps or people who never opted in can severely damage your email deliverability and sender reputation. This includes adhering to permission-based practices, implementing robust verification methods, encouraging subscriber engagement, and staying compliant with anti-spam laws.

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What is CASL (Canadian anti-spam law)?

SendX

Due to spam being a severe economic and social burden in Canada and throughout the world, many organizations are finding it necessary to use spam control technologies. Unsolicited email and unsolicited text messages and software can all be considered forms of spam. Spam in the form of text messages is also on the increase.

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3 email marketing shifts to make in 2023

Martech

More spam complaints. Stop spamming In that Washington Post article I mentioned earlier, I was encouraged that it cited one of my email gripes — visiting websites and then getting emails without granting permission first. Successful email marketers believe in the sanctity of permission. No email address, no permission.

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Everything You Need to Know About Google’s October 2023 Core Algorithm Update

Top Rank Marketing

Spam Update: Running in parallel is Google’s October 2023 Spam Update. This focused initiative aims to combat spam content across multiple languages, ultimately elevating the quality of search results by diminishing the prevalence of spammy content. What Does Google Consider Spam?

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If you’re marketing on ‘Email Island,’ don’t get yourself voted off

Martech

Reported spam rates (i.e., the number of times readers report your emails as spam) is one of the factors put forth by Google and Yahoo. Spam, in this case, is in the eye of the beholder. Take control of, or partner with the people who have control over, the email domain, its authentication and the spam reporting.

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Should I Use a Separate Domain for Marketing Emails?

The Point

The most common business case for using a separate email domain is that doing so can help protect a company’s main Web domain (companyname.com) from spam complaints, and thus minimize the chance of that same domain being blacklisted. Otherwise, service providers will interpret a high volume of emails from your new domain as spam behavior.

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Your Guide To Understanding Email Compliance and Security in Australia

Vision6

GDPR, CCPA, Spam Acts; what does it all mean and how does it affect you? Any form of e-marketing, including email, SMS , and MMS or instant messaging, have laws in place that protect consumers from spam or unsolicited communications. How to comply: Get permissions. Inferred permission is a little less straightforward.

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