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How to Optimize the Cost of B2B Marketing

Valasys

Centralized marketing endeavors not only ensure that the marketers get the optimal output from their Return on Marketing Investment (ROMI) but also help in laying the foundation for cross-functionality between marketing, sales, IT & other critical departments, which can assist further in boosting the sales KPI.

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10 Benefits of Employing a Powerful Content Syndication Strategy

Valasys

Content can be syndicated in diverse forms including blog articles, articles, infographics, recordings & even the webinars & guest blogs (with the permission of the writer). Lead Volume: The syndication strategies need to generate a bare minimum number of qualified leads to justify the Return on Marketing Investment (ROMI).

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10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

Employ Word-of-Mouth Marketing: According to a report by Nielsen 92% of the customers prefer recommendations from friends & family over any form of advertising. This is where positive Word-of-Mouth Marketing steps in. And that’s all about it.

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How to Design, Manage & Optimize Multichannel B2B Content Strategies

Valasys

Besides, Word of Mouth Marketing (WOMM) i.e. reviews about a particular company on several review websites such as yelp.com, as well on the primary domain of a business & reviews about the buying experiences of the customers, also have decisive impacts on the buying decisions of the prospects.