Email outreach for marketers: Measuring and optimizing performance
Martech
NOVEMBER 6, 2023
With a team of 50 members and an ambitious target of generating 400 new deals each month, the pressure was palpable. Yet, we enhanced our outreach by testing, learning, and focusing on key metrics. A low one might need refining your value proposition or reevaluating your target audience. Here’s how to calculate it.
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