SEMrush

JULY 4, 2025

Create free account Semrush Blog SEO General SEO 10 Ways to Use AI for SEO to Streamline Your Work Author: Cecilia Meis 11 min read Jul 04, 2025 Contributor: Christine Skopec Table of contents Forward-looking marketers are already using AI in their SEO workflows. How Are Marketers Using AI for SEO?

Work Management 106

Work Management SEO Lead Ranking Enterprise Management 106

Martech

JANUARY 7, 2025

This article looks at those tactics from a B2B lens, broken down by the following SEO initiatives: Content strategy. Semantic SEO. Technical SEO. Note that many of these tactics but not all should be familiar to SEOs who have experience with traditional search engines. User intent matching. Authority and trust.

Optimization 112

Optimization SEO Marketing Automation Services Work Management 112

SEMrush

JULY 3, 2025

Create free account Semrush Blog SEO On-page SEO What Is Click-Through Rate (CTR)? + Second, CTR may serve as a user engagement signal for some forms of organic search. Your search position is the biggest factor affecting organic CTR. Here's how organic CTR typically breaks down by position: Position 1: 39.8%

Click Rate 123

Click Rate CTR Paid Content Paid Search Agency 123

Martech

JANUARY 17, 2025

As the customer journey grows more complex in 2025, organizations need a best-in-class martech stack to deliver a seamless, data-driven experience across multiple channels. It enables organizations to collaboratively manage the creation, aggregation, orchestration and delivery of content to omnichannel touchpoints, according to Forrester.

CMS Development 117

CMS Development Digital Asset Management SEO Personalization 117

SEMrush

JULY 9, 2025

Create free account Semrush Blog SEO General SEO 29 Eye-Opening Google Search Statistics for 2025 Author: Connor Lahey 8 min read Jul 09, 2025 Contributor: Christine Skopec Table of contents Google Search is a digital giant. Top-Ranking Organic Search Results See a 22.4% Try 55+ products for free. But how big is it, exactly?

Statistics 136

Statistics Google AIO Paid Search Agency 136

Optinmonster

AUGUST 14, 2024

If you don’t understand how to use keywords for SEO , you’re losing business. That’s because you’ll miss out on the benefits of getting organic traffic when people click through to your site from a list of search results. And no organic traffic means fewer leads and sales. That’s what the stats say.

Keywords 105

Keywords SEO Effectiveness Lead Scoring 105

Optinmonster

SEPTEMBER 27, 2024

To accomplish this goal, you need to optimize your link building strategy, which is a vital part of any effective SEO plan. You need to have a plan for getting high-quality links to boost your SEO. They not only drive traffic to your site, but they’re also one of the top SEO ranking factors.

Link Building 98

Link Building Traffic SEO Lead Ranking 98

Martech

AUGUST 22, 2024

Different organizations will take various routes to achieve their goals. The organizations that make the most progress will think big about what is possible with AI in marketing, but they will start small, incrementally achieving success. SEO AI can increase SEO productivity. Consistency. Copywriting persuasiveness.

Marketing AI 138

Marketing AI Paid Search Agency Copywriting User-Generated Content 138

Optinmonster

JULY 24, 2024

Why Use Competitor Analysis Tools SEO & Web Traffic Tools Social Media Tools Content-Based Tools How We Do Reviews at OptinMonster OptinMonster reviews are based on in-depth testing and unbiased analysis. Semrush Semrush is arguably the best SEO competitor analysis tool on the market, and for good reason.

Paid Content 98

Paid Content Budget Programs Analysis Optimization 98

SEMrush

JUNE 13, 2025

Create free account Semrush Blog SEO On-page SEO What Are Heading Tags? & Why They're Important for SEO Author: Carlos Silva 7 min read Jun 13, 2025 Table of contents What Are Heading Tags? You should use them similarly to how you'd organize chapters and sections in a book. Try 55+ products for free.

Tagging 97

Tagging SEO Lead Ranking Lead Scoring 97

Sword and the Script | B2B

MAY 27, 2025

The way buyers find and evaluate information is changing with generative AI, yet many B2B marketing teams are still optimizing for traditional organic search engines It seems to me that one of the biggest ways generative AI is changing human behavior is speed. Read more: What zero-click searches mean for your SEO via Hallam 2.

Search Marketing 101

Search Marketing Traffic Organization B2B Marketing 101

Single Grain

APRIL 22, 2025

Marketers invest heavily in SEO to increase website traffic and click-through rates. But what if you gain the top spot on the SERPs, but a user doesnt click your website? As we navigate AI search and other new SEO trends, understanding zero-click searches has become crucial for businesses looking to improve online visibility.

SEO 52

SEO SERP Click Rate Lead Ranking 52

Webbiquity

MARCH 14, 2025

The Role of Automation in SEO and Content Marketing Search engine optimization (SEO) and content marketing are crucial for B2B companies looking to attract and retain clients. AI in SEO: Keyword Research : AI-powered tools like Semrush and Ahrefs identify high-performing keywords and analyze competitors strategies.

Marketing AI 152

Marketing AI Design B2B Marketing Lead Ranking 152

Martech

DECEMBER 16, 2024

The AI revolution is transforming the search landscape rapidly, leaving traditional SEO tactics struggling to keep up.Heres a 13-point roadmap to help you deal with changes caused by AI technologies. Traditional SEO tactics are struggling to keep pace, making it essential to embrace a modern approach. Large language models (LLMs).

Marketing AI 115

Marketing AI SERP Top of Funnel Digital Marketing Funnels 115

Single Grain

FEBRUARY 6, 2025

SEO for SMBs may seem impossible, especially if you’re struggling with low rankings. Ranking a small business high up on the SERP is possible, but you must understand the obstacles in front of you and strengthen your strategy. Brand searches matter The more people search for your brand, the stronger your SEO signals.

Lead Ranking 59

Lead Ranking Lead Scoring Paid Content SEO 59

SEMrush

JULY 4, 2025

Create free account Semrush Blog SEO General SEO How to Optimize Images for Visual Search & AI Overviews Author: Rachel Handley 7 min read Jul 04, 2025 Contributors: Christine Skopec and Connor Lahey Table of contents What Is Visual Search? Why Does Visual Search Matter for SEO & Marketing? Try 55+ products for free.

Optimization 92

Optimization SERP Paid Search Agency API 92

Trade Press Services

DECEMBER 16, 2024

Choosing the Right Marketing Tools To guide your decision-making in selecting the tools that are the best fit for your organization, consider these key factors: 1. Best for: Larger organizations or enterprises ActiveCampaign This tool provides automation and personalization capabilities without overwhelming smaller teams.

Budget Programs 93

Budget Programs B2B Marketing Enterprise Management Tools 93

Martech

MARCH 11, 2025

This differs from traditional search results, which display links ranked by relevance and other SEO factors. Initially introduced in May 2024, AI Overviews now appear on the SERPs for 52% of Terakeets tracked searches as of the week of Feb. Email: Business email address Sign me up! Processing.

Marketing AI 125

Marketing AI User-Generated Content Search Marketing Correlation 125

Contently

AUGUST 30, 2024

This organic growth is evident in Duolingo’s impressive user acquisition costs, which are significantly lower than industry averages. These pages are also great for SEO because they’re packed with keywords and phrases. It also helps improve your SEO and provides fresh content for search engines to spider.

Storytelling 131

Storytelling Paid Content Marketing Mix Word of Mouth 131

Single Grain

APRIL 24, 2025

For marketing professionals looking to expand their SEO toolkit, forum optimization has evolved from a supplementary tactic to a critical strategy. Key Takeaways Forums, such as Reddit and Quor a, are ranking higher on SERPs. To create a forum SEO strategy , start by identifying the best forums and communities that fit your niche.

SEO 52

SEO Lead Ranking Lead Scoring Marketing & Strategy 52

Orange Owl Blog

APRIL 5, 2025

B2B Marketing The Growth Catalyst Role of AI in B2B SEO Vivek Goel April 5, 2025 Share : Table of Contents Introduction The role of AI in B2B SEO is revolutionizing how businesses improve search visibility, optimize content, and attract high-intent leads in an increasingly complex digital environment. What is AI in B2B SEO?

Marketing AI 52

Marketing AI Lead Ranking SEO CMS Development 52

SEMrush

JUNE 10, 2025

Lego’s page attracted over 151,000 organic search visits and 100,000 paid search visits in November 2024, according to Semrush’s Traffic Overview tool. Understand SEO Best Practices Understanding SEO best practices is important because landing pages have the potential to help or harm your website’s search engine visibility.

Landing Pages 115

Landing Pages Case Studies Case Study Paid Content 115

SEMrush

JULY 11, 2025

Create free account Semrush Blog SEO Keyword Research 9 Keyword Research Tools to Try (Free & Paid) Author: Sergei Bezdorozhev 9 min read Jul 11, 2025 Contributor: Christine Skopec Table of contents In this guide, we’ll walk through the nine best keyword research tools worth trying right now—both free and paid. Try 55+ products for free.

Keywords 101

Keywords Budget Programs Research Cost Per Click 101

Single Grain

JULY 16, 2025

When Bleuet achieved a 529% increase in organic traffic and 7,200% revenue growth within eight months, they weren’t just optimizing for keywords — they were optimizing for time. Temporal SEO, which is the approach that aligns content releases with real-time search demand to capture traffic when intent peaks.

Conversion Rate 52

Conversion Rate SEO Conversion Lead Ranking 52

Single Grain

APRIL 24, 2025

Traditional SEO has focused on optimizing content for Google’s algorithm. This guide will walk you through optimizing content for AI search with generative engine SEO. While SEO has been mainly about optimizing websites for Google, GEO focuses on creating factual and clear content that AI can easily transcribe.

SEO 52

SEO Optimization Generation AIO 52

Contently

OCTOBER 24, 2024

And let’s not forget about the SEO perks of interactive content. That bumps up your chances of scoring a top spot in search engine results pages (SERPs) and a surge of organic traffic. It can give you valuable insights into your customers’ preferences. It helps your brand stand out from the competition.

Interactive Marketing 132

Interactive Marketing Content Marketing Branding Brand Identity 132

Animalz blog

MAY 15, 2025

A growing number of keywords that trigger AIO results and capture user attention before they ever reach the organic listings. Realign Internally Around Success Metrics For many companies, organic traffic has long been the default metric for content success. You can also use SEO for brand visibility.

Traffic 106

Traffic Top of Funnel AIO Lead Ranking 106

SEMrush

JUNE 17, 2025

Create free account Semrush Blog SEO On-page SEO What Are Meta Keywords? + Why to Avoid Them Author: Rachel Handley 2 min read Jun 17, 2025 Contributor: Cecilia Meis Table of contents What Are Meta Keywords in SEO? Alternative tagging systems often provide better results and pose less risk to SEO.

Keywords 102

Keywords Paid Search Agency Advertising Agencies Privacy Policies 102

Martech

JULY 15, 2025

SERP features such as People Also Ask boxes. As a result, traditional top-of-funnel strategies rooted in SEO are losing ground. At Terakeet, we also found that domains cited in AI Overviews were likelier to be clicked than the top organic results in the same SERP. Google-centered content options like YouTube.

Marketing AI 75

Marketing AI Lead Ranking Top of Funnel Lead Scoring 75

Convert

JULY 16, 2025

For years, CRO and SEO teams have worked in parallel—but rarely in sync. Organic search traffic is up, but conversions remain flat. That means aligning SEO and CRO from the ground up—goals, tools, and mindset. CRO vs. SEO: The Key Differences Search Engine Optimization (SEO) is about visibility.

SEO 52

SEO Lead Ranking Lead Scoring A/B testing 52

New North

APRIL 28, 2025

Introduction SEO can feel overwhelming, especially for small B2B marketing teams juggling multiple priorities. The key to B2B SEO success? What SEO Actually Is (And Isnt) [link] SEO (Search Engine Optimization) is the practice of making your website more visible on search engines like Google so potential customers can find you.

Traffic 52

Traffic Lead Ranking SEO Conversion 52

Single Grain

MAY 30, 2025

SEO and paid advertising are often on opposing sides, competing for a share of your marketing budget. The question isn’t whether SEO is better than paid adsit’s about how each fits into your overall business goals and customer acquisition strategy. Here’s your SEO vs paid ads guide on how to achieve the maximum ROI.

Paid Content 52

Paid Content Paid Search Agency Marketing AI Allocation 52

Single Grain

MAY 28, 2025

Behind every successful enterprise SEO operation is a system, not just a collection of tactics. When marketing leaders ask how to scale SEO, they’re often surprised when I don’t immediately dive into technical tools or content calendars. Here’s how to scale SEO and the frameworks we use for sustainable growth.

SEO 52

SEO Lead Ranking Marketing AI Enterprise Management 52

seo.co

JULY 10, 2025

An SEO audit is more than a routine check-up; it’s a strategic deep-dive into the health of your site. Whether you’re an in-house marketer, an agency, or a business owner trying to stay ahead of competitors, an audit gives you a data-backed roadmap to improve performance and grow organic traffic. A Search Engine Algorithm Change 3.

SEO 52

SEO Lead Ranking Marketing AI Lead Scoring 52

Single Grain

APRIL 30, 2025

Since AI is taking over SEO, many marketers question whether traditional ranking factors still hold value. Among these, backlinks remain perhaps the most debated element of an SEO strategy. Key Takeaways Backlinks have always been a measure of authority and helped Google determine which websites to rank on SERPs.

SEO 52

SEO Lead Scoring Lead Ranking Link Building 52

SEMrush

JULY 3, 2025

We organized our list into seven main blog types to make it easy to focus on what matters most to you. Which is good for the site’s SEO and drives referral traffic to the page. And Organic Research shows that it ranks (appears in search results) for 270 keywords. And gets about 1,400 organic visits per month.

Lead Ranking 109

Lead Ranking Lead Scoring Enterprise Management Webinar Metrics 109

SEMrush

JUNE 19, 2025

The Traffic & Market Toolkit provides dasbhoards for key traffic channels–AI traffic, referral, organic, paid, email, display ads–allowing you to dive deeper into channel spacific metrics and strategies. For example, are there spikes or significant drops in organic traffic ? And receives a lot of organic social traffic.

Traffic 116

Traffic Marketing Websites Paid Social Agency Advertising Agencies 116