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Let's talk ABM: 6 ways to build buyer experiences with ABM

Strategic-IC

Leverage the power of intent With ABM, organizations have the ability to pinpoint exactly who they should be targeting. Every experience is P2P Contrary to popular belief, B2B doesn’t have to be boring. It’s no longer B2B or B2C; it’s P2P: People-to-People marketing. So, what does this new way of connecting look like?

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Create my targeting settings and also come up with at least 5 copy ideas targeting entrepreneurs who may be interested in P2P loans. I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign.

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Social Media Best Practices with Your Oktopost Experts

Oktopost

P2P over B2B. The greatest benefit of social media comes from positioning yourselves as industry thought leaders and sharing content that is both educational and informative, whether your organization produces it or not, is key. And what better way to keep our audience interested than with content?

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Contify Deploys News Feed APIs to help Payments and Forex App Drive User Engagement; Delivers Contextual News on Niche and Unique Topics at Scale

Contify

By configuring Contify’s News Feed APIs to deliver targeted and contextual news updates on unique and niche topics such as regulatory technology (RegTech), P2P and co-lending, blockchain, cryptocurrency and more, to each of the app’s thousands of users, the firm saw a dramatic spike in user engagement metrics.

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Never waste a crisis

Varicent

We stopped our automated messages, and are rewriting them now We were about to launch a free app that was for up to 5 people in an organization, but we’ve stopped to reposition it. This blog is based off of a presentation put together for the Kitchener-Waterloo CEO P2P Group. What did we do at FunnelCake?

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Swagger: How to Keep It Real and Why Brand Authenticity Matters

B2B Digital Marketer

Businesses are composed of people, and B2B is actually Human-to-Human (H2H) or People-to-People (P2P). She’s spent decades travelling the globe with her award-winning company Combustion, working with executives and teams from top organizations like Google, Disney, Pepsico, Lenovo, TD Bank, FBC, Uber, and so many more.

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Why P2P Marketing Might Be a Good Alternative to Influencer Marketing

Hubspot

To understand what peer-to-peer (P2P) marketing is, let's start with an example. Enter: P2P marketing. Given 93% of consumers trust friends and family over all other influences (including review sites, blogs, and social media platforms), it makes sense why P2P marketing works. Recently, I was looking for a new face moisturizer.

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