article thumbnail

30 B2B Social Media Tips for 2016

KoMarketing Associates

So, as it turns out, we still have work to do. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Optimize Your Social Profiles. Drive People to Opt-In. “To

article thumbnail

Customer Engagement Software Pricing Guide

TrustRadius Marketing

For a full feature list for the free plan as well as paid plans, you can check out the vendor page here. You also get surveys, API access, customer profiling, and journey tracking. Portals, forums, and sites can be built and used to distribute content through out-of-the-box integrations.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Achieving customer experience excellence at seven critical life cycle points

ERDM

In short, now is the time to shift to person-to-person (P2P) marketing. To ensure that marketers can scale and operationalise high-quality CX and personalisation, there must be an exchange of deep customer preference data in return for authentic and effective personalisation based on the P2P data. This is known as reciprocity of value.

article thumbnail

Achieving customer experience excellence at seven critical life cycle points

ERDM

In short, now is the time to shift to person-to-person (P2P) marketing. To ensure that marketers can scale and operationalise high-quality CX and personalisation, there must be an exchange of deep customer preference data in return for authentic and effective personalisation based on the P2P data. This is known as reciprocity of value.

article thumbnail

Customer Engagement Software Pricing Guide

TrustRadius Marketing

For a full feature list for the free plan as well as paid plans, you can check out the vendor page here. You also get surveys, API access, customer profiling, and journey tracking. Portals, forums, and sites can be built and used to distribute content through out-of-the-box integrations.

article thumbnail

Customer Engagement Software Pricing Guide

TrustRadius Marketing

For a full feature list for the free plan as well as paid plans, you can check out the vendor page here. You also get surveys, API access, customer profiling, and journey tracking. Portals, forums, and sites can be built and used to distribute content through out-of-the-box integrations.

article thumbnail

Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

B2B and B2C have something in common: they are both P2P. To view her complete presentation, check out her Facebook marketing slideshare. Zach King definitely inspired our creativity juices, but we’re still figuring out how we can strategically integrate it into our overall marketing strategy.