Optinmonster

NOVEMBER 20, 2019

Without proof, it can be hard to determine which will have the highest open rate. That’s why we’ve made a list of the email subject lines that get the highest open rates along with statistics to prove it. Why Email Subject Lines Are Important for Open Rates. Or even worse, be marked as spam!

Open Rate 71

Open Rate Statistics CAN-SPAM Click Rate 71

Webbiquity

OCTOBER 18, 2022

But what if those emails never see the light of day again, and end their lives in a spam filter or junk folder? Of the hundreds of billions of emails sent daily , over 300 billion will end up in spam folders. The majority of these will be actual spam, but many will be genuine campaigns that failed to consider email deliverability.

Deliverability 284

Deliverability CAN-SPAM Opt-in Opt-out 284

Zoominfo

FEBRUARY 11, 2021

There are certain words you don’t, can’t, shouldn’t, and mustn’t use within your email subject line if you want to pique people’s interest while avoiding spam blockers. There are so many spam trigger words, someone could write a nice thick book about them. Emojis – Emojis and symbols ($$$) are major spam triggers.

CAN-SPAM 264

CAN-SPAM Account Based Marketing Campaigns Trigger Marketing 264

Optinmonster

DECEMBER 22, 2020

Are you struggling with low open rates for your email campaigns? It could be that your subscribers never even get the chance to open them. Because your emails are winding up in spam folders. So today, in this guide, we’ll share 12 reasons why your emails go to spam, and how to make sure they don’t.

CAN-SPAM 140

CAN-SPAM Trigger Marketing Open Rate Deliverability 140

SendX

NOVEMBER 10, 2020

And you don’t want to waste your time, money, and effort on an email that is not opened, read, replied to, or gets sent straight to the spam folder. And in case you don’t know, emails are effective in improving open rates. The use of emojis began in 2015 and has shown to have had a profound impact on open rates.

Email Marketing 355

Email Marketing Planning Tips Paid Search Agency 355

Act-On

OCTOBER 4, 2023

Visualizing metrics like click and open rates across a range of emails helps you spot trends and potential outliers in your marketing programs. Drill into key deliverability metrics such as bounce rates, spam complaints, and email opens in real-time. Start with something simple and build on it.

Marketing Automation Services 151

Marketing Automation Services Analytics Software Deliverability 151

SendX

JUNE 27, 2020

Then Morty saw a drop in his open rates, click rate. It can be any tab - promotional, updates, or even primary but no email will crash land into the spam folder. So they invest heavily in blocking any email that might fit their category of being spam. What might be spam for you, might not be spam for me.

Deliverability 195

Deliverability Work Management CAN-SPAM Tips 195

SendX

APRIL 26, 2021

Your ‘From’ line needs to be familiar to your audience since they’re much less likely to open an email from someone they don’t know. An unfamiliar ‘From’ line is also an easy way to get marked as spam or unsubscribed. What does the CAN-SPAM Act say? Should I segment my email lists?

Email Marketing 195

Email Marketing Click Rate CAN-SPAM Deliverability 195

Litmus

JULY 30, 2021

Open rates can be deceptive. Read rates. Only 19% of marketers currently track read rate today, according to our latest State of Email Analytics report. Find out what 81% of marketers are missing out on—and how read rate can tell you a better story of email performance. But wait, isn’t that the same as open rate?

Open Rate 108

Open Rate Peer-to-peer Privacy Policies Click Rate 108

The Point

DECEMBER 15, 2020

There are multiple, legitimate reasons to suspend or even delete non-responsive leads from your mailing lists or CRM database: * Non-responsive leads can weigh down engagement rates and create a distorted view of campaign metrics.

Lead Scoring 162

Lead Scoring Lead Ranking Leads Lead 162

The Point

OCTOBER 22, 2019

It’s an issue that B2B marketers are experiencing with increasing frequency: open rates and click-through rates that don’t quite match up, typically in the form of an abnormally high “click to open” (CTO) rate. And it’s not just click-through rates that suffer. Add “Visited Web Page” as part of the trigger.

Marketing Automation Services 127

Marketing Automation Services CAN-SPAM Click Rate Trigger Marketing 127

Martech

OCTOBER 30, 2023

If you are sending too frequently, you may see a drop in your open rates. Transactional emails do not require the recipient to be opted-in as they are confirmation emails triggered by a user’s action. When your recipient marks an email as spam, it is considered a complaint.

Email Marketing 110

Email Marketing Marketing AI Marketing & Strategy Marketing Strategy 110

Optinmonster

JANUARY 24, 2024

Open Rate Your open rate is the percentage of your email recipients who opened your email. This is an important email metric to measure because your email campaigns won’t do a thing unless your subscribers are actually opening and reading them. Let’s take a look at each of these nine metrics.

Email Marketing 84

Email Marketing Planning Open Rate Click Rate 84

Heinz Marketing

MARCH 31, 2023

Email Deliverability Email deliverability refers to the ability of an email to reach its intended recipient’s inbox without being blocked or marked as spam. Your ultimate goal should be to land in the recipient’s inbox – not the promotions tab or worse yet – spam. Avoid using spam trigger words and phrases.

Deliverability 86

Deliverability Optimization CAN-SPAM Content 86

ConvertKit

JANUARY 15, 2021

Chapter #2: Subject lines and open rates. Chapter #3: Engagement and click rates. Chapter #6: Deliverability and spam. Chapter #2: Subject lines and open rates. Here are the most important email marketing stats around subject lines and open rates, along with a few tips for getting your emails opened.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Litmus

JULY 8, 2021

Using the wrong metric to measure success, like unwisely using open rates to determine a winning subject line. Conversions and conversion rate. What about the open rate? Apple’s Mail Privacy Protection will make the open rate increasingly difficult to rely on. Opens and open rate.

Webinar Metrics 112

Webinar Metrics Deliverability CAN-SPAM Co-Registration 112

Heinz Marketing

APRIL 27, 2023

Google tracks this reputation based on a variety of factors including opens, clicks, replies, forwards, spam complaints, and unsubscribes. If you can keep your open rates above 30%, you should be able to maintain good standing with Google and your emails will likely end up in the primary tab of the inbox.

Deliverability 103

Deliverability Optimization CAN-SPAM Domain 103

SalesIntel

APRIL 17, 2024

This increases the deliverability of your emails and helps ensure your emails are not flagged as spam. Regularly check your email list for addresses that bounce back or look like spam. Triggers are the events or actions that automatically initiate the sending of emails, such as subscribing to a newsletter or abandoning a cart.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Automation Marketing Management 52

SendX

MARCH 30, 2020

An email blast is an email campaign sent to a large set of contacts or all the contacts in your list, triggered at the same time. Doing this will make 3 magical things happen: Regulatory compliance with CAN-SPAM laws. Remove any invalid, inactive, spam traps or catch-all email addresses. Harmless, if done as told in this guide.

Blast Campaigns 196

Blast Campaigns Opt-out CAN-SPAM Click Rate 196

SendX

MARCH 30, 2020

An email blast is an email campaign sent to a large set of contacts or all the contacts in your list, triggered at the same time. Doing this will make 3 magical things happen: Regulatory compliance with CAN-SPAM laws. Remove any invalid, inactive, spam traps or catch-all email addresses. Harmless, if done as told in this guide.

Blast Campaigns 195

Blast Campaigns Practices Opt-out Best Practices 195

Binary Demand

JUNE 12, 2023

Monitoring and Tracking: Track open rates, click-through rates, conversions, and unsubscribes for your email campaigns. Compliance and Consent: Follow the GDPR and CAN-SPAM Act when email marketing. Strategically employ exit-intent, timed, or scroll-triggered pop-ups to encourage subscriptions before they leave.

Email Marketing 98

Email Marketing B2B Marketing Conversion B2B 98

Binary Demand

JUNE 12, 2023

Monitoring and Tracking: Track open rates, click-through rates, conversions, and unsubscribes for your email campaigns. Compliance and Consent: Follow the GDPR and CAN-SPAM Act when email marketing. Strategically employ exit-intent, timed, or scroll-triggered pop-ups to encourage subscriptions before they leave.

Email Marketing 98

Email Marketing B2B Marketing Conversion B2B 98

Zoominfo

JANUARY 31, 2023

OK, let’s check the status of the cold email campaign you sent yesterday: 50% open rate, two responses. Department Size Company A can further filter the 3,958 companies down to companies with specific triggers. Company B can only track trigger events via Google. Any responses from yesterday’s outreach?

Zoominfo 130

Zoominfo Enterprise Management Work Management Marketing Management 130

SendX

AUGUST 13, 2020

Before we give you a list of top 5 drip email software, let me tell you three things you need to look for in a drip email software: Email & Workflow Builder : To see how easy it is to create, schedule, and trigger your emails. You can see the open rate, click rate, subscribers, unsubscribers. E.g. a link www.sendx.io

Budget Programs 195

Budget Programs Software Best Practices Template 195

Porch Group Media

JANUARY 14, 2023

Email personalization increases open rates by 26% and generates a 760% increase in email revenue. In large scale tests , segmented campaigns outperform non-segmented campaigns, with more opens, unique opens, and clicks and fewer bounces, spam reports, and unsubscribes.

Email Campaigns 98

Email Campaigns Personalization Campaigns Marketing & Strategy 98

Optinmonster

JANUARY 19, 2024

As you monitor and analyze your email marketing metrics, you’re probably wondering: What is a good open rate for email, anyway? How do you know if email open rates are great, average, or way below current benchmarks for your industry? Your open rate is one of the most important performance metrics you can track.

Open Rate 109

Open Rate Click Rate CAN-SPAM Advertising Benchmark 109

Vision6

APRIL 25, 2023

But let’s take a look at all the benefits in finer detail: Higher open and click rates Did you know welcome emails have an average open rate of 42%, which is significantly higher than your average email open rate? This increased engagement is due to subscribers being more receptive after signing up.

Best Practices 98

Best Practices Godaddy CAN-SPAM Urgency Marketing 98

Sharpspring

AUGUST 27, 2021

Ultimately, your email campaigns’ open rate comes down to the appeal of your subject line. All the email marketing tricks in the book won’t entice people to open your email if the message isn’t compelling. They may even consider your email to be spam. Bad examples: “Open now for major savings”. “We Guarantee”.

Copywriting 74

Copywriting CAN-SPAM Urgency Marketing Trigger Marketing 74

ClearVoice

JANUARY 27, 2020

Check email spam scores. One feature that has proven useful to marketers is the ability to check an email spam score prior to scheduling an email. The spam score feature uses AI to analyze the content of each marketing email message. The spam score feature uses AI to analyze the content of each marketing email message.

Marketing AI 102

Marketing AI Lead Scoring Lead Ranking CAN-SPAM 102

Navigate the Channel

JANUARY 3, 2024

According to email marketing software company MooseEnd , most headline testing tools help users test for the following—all of which can be dealbreakers in a headline: Spammy words: Detect words likely to transfer your email to spam, such as 100% free, urgent, buy now, etc. Use analytics tools to gain insights, such as these from MailJet.

Email Marketing 65

Email Marketing Marketing Automation Services CAN-SPAM Mobile Marketing 65

Hubspot

FEBRUARY 14, 2024

And perhaps most impressively, Gaudio reports a higher reply rate of 4.2%. Our experts told us that sales emails are not old-hat, spam techniques — quite the opposite actually, sales emails are all about connection. Colgan’s emails following this framework achieved 79% open rates. 13% reply rates. click-through.

Copywriting 61

Copywriting Click Rate Open Rate Paid Search Agency 61

Sage Marketing

AUGUST 21, 2023

By investing time and effort in creating engaging email content, you can increase open rates, click-through rates, and conversions. These workflows allow you to create a series of automated emails triggered by specific actions or events.

Email Marketing 52

Email Marketing Automation B2B Marketing Tips 52

Vision6

MAY 1, 2023

Are you looking for a reliable yet efficient way to effectively communicate with your customers without bombarding them with unwanted spam or promotional messages? This action then triggers a message to customers to keep them informed every step of their transaction journey. Then, look no further than transactional SMS.

SMS 52

SMS Work Management CAN-SPAM Marketing Management 52

Vision6

DECEMBER 1, 2022

It’s the first step in getting people to open and read your emails, so I know you want to get this right. Writing compelling email subject lines is an art form, and in this post, I’ll show you the basics of crafting irresistible titles that can help increase your open rates. will more likely be marked as spam.

Examples 52

Examples Ideal Customer Profiles CAN-SPAM Open Rate 52

Sharpspring

APRIL 5, 2021

BIMI (Brand Indicators for Message Identification) – Designed to help cut down on fraudulent emails and spam, this standard emerged to help businesses get their logo pictured along with their message in your inbox. Blacklist – A list of senders who have been reported time and time again as spam. Usually this rate is around.1%

Email Marketing 75

Email Marketing Trends Tips Planning 75

Litmus

MAY 26, 2021

European opens, however, seem to spread more consistently from 8am to 5pm, with a slight bump around 4-5pm as they head home for the day. Measure baseline open rates and test different timings to optimize open and click-through rates. Send personalized automated emails using behavioral triggers.

Brand Identity 114

Brand Identity Branding Trigger Marketing Mobile Marketing 114

FMG Suite

JULY 18, 2019

Improve Open Rate and Click-Through Rate. There are two terms you need to be familiar with when analyzing your email marketing performance: Open rate is the percentage of emails you send that get opened. . Clickthrough rate is the number of people who actually click on a link within an email. .

Effectiveness 63

Effectiveness Clickthrough CAN-SPAM Open Rate 63