Martech

NOVEMBER 13, 2023

POSIFiQ By Onesend, a platform that integrates POS systems with ActiveCampaign. James was able to indicate the impact of ActiveCampaign on email performance: 12% increase in open rate. 6% boost in click-thru rate. OnesendHQ Portal Companion, which expands ActiveCampaign partner portal capabilities.

Paid Search Agency 105

Paid Search Agency Marketing Automation Services Work Management SMS 105

Content Standard

MARCH 21, 2022

Metrics such as email open rates, unsubscribes, click-through rates, time on site, and bounce rates are the easiest to track and obtain, but they aren’t necessarily clear indicators of success with personalization. How Will We Create Content for Each Segment?

Planning 125

Planning Personalization Marketing & Strategy Multi-Touch Attribution 125

Vision6

MARCH 15, 2021

However, as our email metrics show, email open and clickthrough rates can vary wildly by industry. For example, in January 2021, the ‘Engineering’ category had an average open rate of 26.89%, while ‘Insurance & Superannuation’ is up at 54.32%. This has consistently shown an increase in an email’s open rate.

Clickthrough 98

Clickthrough Urgency Marketing POS Domain 98

Bluetext

MAY 8, 2023

ESP ( Email Service Provider) A company that helps you with your email marketing, from sending messages to keeping track of open rates. POS (Point of Sale) The place where a customer makes a purchase, such as a store checkout. CPC (Cost Per Click) The cost of one single click on your ad or link.

Lead Ranking 26

Lead Ranking Cost Per Thousand Ideal Customer Profiles Marketing Analytics Tools 26

Porch Group Media

OCTOBER 29, 2020

Call center data, billing systems, social media inquiries, POS systems, and a multitude of other channels all contain consumer insights you may be missing out on. Consider trigger campaigns that target previous openers Today, more so than ever, an open without a click is NOT indicative of a lack of interest.

Webinar Metrics 49

Webinar Metrics Marketing & Strategy Mobile Advertising Advertising Agencies 49

Single Grain

SEPTEMBER 18, 2019

Many point of sale (POS) systems can track when it’s been a while since any given customer made a purchase. Plenty of email software can even let you create segmented audiences based on customers who haven’t opened any emails or purchased within a set frame of time. How to Create the Ultimate Marketing Funnel (Templates Included).

Work Management 102

Work Management Advertising Funnels Top of Funnel Marketing Management 102