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Seven Ways to Promote Your Local Business Outdoors

Webbiquity

But while promoting your brand online is crucial, if you have a brick-and-mortar store or other physical local business, outdoor marketing is essential as well. Outdoor billboards are actually more subtle and as effective as online billboards and banners. Try to mirror your in-store advertising in your online content.

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Six benefits of cloud technology: The future for retailers

ClickZ

You won’t have to worry about stock-outs and can manage your store from anywhere with a cloud POS. However, did you know that you can manage your store from anywhere with a cloud POS ? Moreover, an online POS system will also impact your customer service process. 3) Improve communication within your organization.

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DMFB Preview: Building Your Online Brand Through Customers

KoMarketing Associates

While I’ve presented on a number of topics ranging from link building to WordPress to content marketing, I’m really excited about the topic for this show, “ Building Your Online Brand Through Customers.” online consumers’ purchase decisions are influenced by their friends’ social media posts. Influence on Buying Decisions.

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Onesend and ActiveCampaign support Australian office gear sales

Martech

POSIFiQ By Onesend, a platform that integrates POS systems with ActiveCampaign. On the Onesend side, James lists awareness campaigns and online promotional campaigns. The specific tools Onsend brings to the table are: OnesendHQ, an email and SMS platform for multi-location and franchise brands to scale their email and SMS messaging.

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How to Grow Your Small Business with Data: 4 Practical Tips

Marketing Insider Group

Pay particular attention to customer age, political affiliation, household income, education, religion, online activity, and purchase history. Take a page from Tip #3 and make these customer incentives available across channels—both in-person and online. Using various data combinations, filter your customers into smaller categories.

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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

Influencers are starting to hold a major place in every brand’s online marketing campaigns, and so are influencer marketing case studies. These personalities have a great online presence, and their audience strongly trusts them. HubSpot wants to gain more reach in the online and offline sales and marketing industry.

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Easy returns can enhance the customer experience

Martech

He studied Amazon’s reverse logistics, processes at UPS and FedEx, Dick’s Sporting Goods’ RFID system, Ace Hardware’s “separate POS systems and how they affect inventory management.” “Buy online, pick up in store makes a ton of sense,” said Kieboom. “BOPIS is here to stay.

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