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Why a Square Logo is Better for Online Marketing

B2B Marketing Traction

Because more and more online and electronic logos display best in a square format. For example, a logo that is horizontal must be reduced to a small size to fit in your email signature line (and to avoid having a large graphic in your email). As a result, the company name in the logo may not be legible.

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Lee Odden at Online Marketing Blog (www.toprankblog.com) knocked out a laundry list of what not to do if you’re trying to pitch him. Please don’t.

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B2B Marketing Events Around the World - February 2011

MLT Creative

February 7-10, Online Marketing Summit San Diego, CA: Presenters include online marketing experts from Dell, Cisco, Intel, McDonalds, Google Disney and Justin Bieber. February 14-17, Social Media for Government Washington, DC: This year’s topic: How to engage your employees & citizens by using the latest Web 2.0

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B2B Marketing Events Around The World - Oct 2011

MLT Creative

October 10-13, Web 2.0 Expo New York, NY: This annual conference brings together people, ideas, connections, contacts, products, and companies to promote stronger Web 2.0 It includes things such as workshops and how-to breakout events on relevant topics to marketers. Plus, it’s free. communities.

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B2B Marketing Events Around The World - October 2011

MLT Creative

October 10-13, Web 2.0 Expo New York, NY: This annual conference brings together people, ideas, connections, contacts, products, and companies to promote stronger Web 2.0 It includes things such as workshops and how-to breakout events on relevant topics to marketers. Plus, it’s free. communities.

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B2B Marketing Events Around The World - November 2011

MLT Creative

If you choose to attend, you have a rare opportunity to explore new technologies and business models in areas ranging from online commerce and social media to gaming, interactive advertising, entertainment, and many more! November 3, Vermont Web Marketing Summit. technology. November 15, Econsultancy Member Roundtables.

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Email Autoresponders 2.0 in B2B Marketing

Anything Goes Marketing

Reflecting back on a long week I had the pleasure of meeting a number of new clients and seeing what they have accomplished as part of their online marketing initiatives. I am extremely lucky to see some of the most cutting edge marketing tactics being used and wanted to highlight some of them here.