7 Truths About Sales and Marketing (That CEOs Need to Know - Part 1)
ViewPoint
MAY 10, 2016
One of my favorite authors and speakers, Mike Weinberg, says the following about the CEO’s role in companies: “As goes the leader, so goes the organization. Nuture leads until they’re ready to turn over to sales. The level of the team rarely, if ever, exceeds the level of its leader.”. In his book New Sales. Simplified.
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