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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Dig Deep with B2B Buyer Personas - The Content Factor , July 6, 2010 Every B2B marketer I talk to is on board with the concept of user personas to guide their web content strategy. Do you have a buyer persona? But that’s content for another blog post. What did I get? Daniel Burstein: “Passion” and “heart.” BC: That’s true.

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