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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

Here are some screen shots of the kinds of information you can track from various platforms: This is VisitorTrack , a program developed by netFactor Corporation. Here, you can see the types of information gathered purely from a site visit, and what additional intelligence can be gathered.

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5 Essential Functions for Every B2B Website

Biznology

Treat that data as an inquiry, and run it through your normal qualification and nurturing process. You can do a look-up by hand, or use automated processes from such providers as NetFactor and Demandbase Real-Time Identification. Add similar offers throughout your site, varying the deal to suit the surrounding content.

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Best Lead Providers & Lead Generation Tools

PureB2B

Lead providers are useful if you want to scale your outbound sales and marketing processes , and don’t have an existing list of leads to contact. You can find, download, and use the data from these tools to supercharge your sales process. NetFactor VisitorTrack. Why use a Lead Provider? Can’t I Find Leads Myself?

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

While the specifics of each service vary, all of them essentially: automate the process of extracting visitor IP information from your log files; match the IP address to an organization; filter out ISPs; and map the company name to one or more external databases to provide additional information (company size, industry, key contacts etc.).

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The 7 B2B website essentials: What customers want

Martech

Treat that data as an inquiry and run it through your normal qualification and nurturing process. You can do a look-up by hand or use automated processes from providers like NetFactor. Examine your customers’ buying processes and identify areas that can be automated. Business email address Subscribe Processing.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. been geared towards *processes* -- they take the page tag data and tie it to individual people so that they can communicate with those people directly and effectively.

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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

Right from lead data capturing, lead nurturing to lead qualification , technology has been evolving to help automate the demand generation process and help marketing and inside sales work smarter. This is certainly a step in the right direction for marketing automation and online lead generation in making the process more intelligent.