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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

Target ROAS – Set your sights on getting the best return on your advertising spend. The Art of UX Storytelling: How to Create Your Brand’s Story. .” In other words, advertisers can hand the reins of their pay-per-click (PPC) campaigns to Google’s AI system, which will then optimize their budget to maximize their ROI.