PureB2B

MARCH 24, 2016

According to ReachForce, a data consultancy company, “consumers are no longer tolerant of mixed messages coming from a brand. Matlick advises you to “start with a large pool of prospects, and then nurture them with relevant, multi-platform content. Use the data to stay fresh and present in their buying cycle.”

Lead Generation 62

Lead Generation Multi-Touch Attribution Sales Qualified Leads Lead Ranking 62

PureB2B

MARCH 24, 2016

According to ReachForce, a data consultancy company, “consumers are no longer tolerant of mixed messages coming from a brand. Matlick advises you to “start with a large pool of prospects, and then nurture them with relevant, multi-platform content. Use the data to stay fresh and present in their buying cycle.”.

Lead Generation 62

Lead Generation Multi-Touch Attribution Sales Qualified Leads Lead Ranking 62

Martech

JANUARY 13, 2022

More advanced data deduplication and data cleansing can be enabled through integrations with a number of LaunchPoint partners, including RingLead, ReachForce, StrikeIron, and CRMFusion. That includes: Multi-attribute lead scoring across sales and marketing touches. Marketo also includes account-based marketing features as well.

Marketo 123

Marketo Marketing Automation Services Enterprise Management Marketing Management 123

Martech

FEBRUARY 25, 2022

Automated journey programs enables marketers to execute at scale automated, multi-step campaigns across the entire customer journey (email, SMS, mobile push, social, web). This includes cross-channel, multi-touch and multi-wave campaigns. Multi-attribute lead scoring across sales and marketing touches.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120