Benefits of Content Personalization for B2B Marketers
NOVEMBER 4, 2019
Benefits of content personalization for B2B marketers pay off in the form of improved return on marketing investment (ROMI), as the data can serve as the microscopic lens for understanding the customers better & improving their experiences. All omnichannel experiences are using multi-channels, however, not all multi-channel experiences are omnichannel. Prologue.