Remove multi-touch
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4 Ways to Improve Your Candidate Response Rate

Zoominfo

A low candidate response rate can frustrate even the most experienced recruiter. This begs the question: How do you improve your candidate response rate? We cover the ins and outs of response rates and give you four quick ways to boost yours. What is candidate response rate?

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How Automation Can Help Scale Recruiting Efforts

Zoominfo

But there’s a right way and a wrong way to automate the multiple touches required for a good hire. Automation creates an engaging, multi-touch candidate experience Recruiters strive to deliver an engaging and personalized candidate experience as fast as possible. They should weave together a cohesive candidate experience.

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Three Ways Location-Based Marketing Supercharges Your Outreach

DiscoverOrg

Direct mail is a key part of a multi-touch marketing campaign. response rate compared to 0.12% for email – a 3566% difference! We tracked engagement across digital channels (social and email), cold calling, and direct mail (postcards with a URL to a landing page). Location-based event marketing.

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Three Crucial Classes of Marketing Analytics Tools

Webbiquity

Competitive benchmarking: How do your results compare, across channels, to those of key competitors? Performance: Which content or channel is having the biggest impact? Predictive/prescriptive: Based on recent results, which topics or channels are likely to perform best in the near future?

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5 Ways Sales Professionals Can Leverage Async Video to Crush Quota, According to Loom's VP of Revenue

Hubspot

Why is video so effective at increasing email response rates, generating engagement, and improving close rates? Ghosting rates decrease dramatically when you send a personalized video note that demonstrates expertise and shares excitement to talk with your prospect. Get in touch with the Loom team.

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Unlocking the Power of ABM: A 5-Step Process to Identifying and Updating Your Target Accounts

The ABM Agency

Utilize a multi-touch dashboard to visualize these touch points and identify any patterns that indicate an increased readiness to buy (e.g. In terms of marketing channels, you must take cost-effectiveness, reach, and response rates into account.

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The Beautiful Game: A Guide to Attribution Reports with Salesforce

SmartBug Media

For marketers—especially those in B2B and/or who have a long sales cycle— campaign attribution is critical to understanding which channels are winners and which are dead weight. Yet within all these touches is the holy grail of B2B KPIs: campaign ROI. As mentioned above, this essentially becomes the first touch. UTM Tracking.