Navigate the Channel

JANUARY 8, 2024

Micro-moments Micro-moments are a prevailing trend in digital marketing, redefining the way brands and consumers engage in a zipper-paced, mobile-centric world. To continue to capitalize on this ongoing behavior, businesses must prioritize mobile optimization, content relevance (always!), Let’s start a conversation.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Convince & Convert

DECEMBER 13, 2023

While there’s no foolproof recipe for turning all your videos into viral pieces, experienced video marketing companies regularly use some simple techniques that can help you as well to connect with your audience on a more consistent basis.

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

Optinmonster

FEBRUARY 11, 2024

Develop a Mobile App If applicable, developing a mobile app can open new channels for growth, improve customer engagement, and provide valuable data on user behavior and preferences. Identify features that would provide value to your users in a mobile app. Promote the app through your website, social media, and email marketing.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. YouTube cards YouTube cards are link cards that pop up throughout a video to direct viewers to other related content. Want to know more about social media features?

Social Media 98

Social Media Features Media Curation 98

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. The gag was even mentioned on SNL.

Social Media 116

Social Media Social Marketing Paid Search Agency Media 116

Martech Advisor

MARCH 30, 2020

Going viral can give your brand and product immense publicity, generate brand awareness, and acquire new customers. But how does viral marketing work? What is the Viral Coefficient and the Viral Cycle Time? Before we begin, let's first understand what viral marketing is. The Viral Coefficient.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

Buffer

FEBRUARY 8, 2022

With the rise of short-form videos, powerful creator tools, and features that drive virality inside and outside of the platform, TikTok achieved more than forty percent growth last year. Moving fast with mobile TikTok is a mobile-first platform, with the vast majority of content coming straight from the creator's phone.

Planning 76

Planning Viral Marketing Mobile Marketing Custom Publishing 76

Heinz Marketing

OCTOBER 22, 2021

There are many podcast platforms at your disposal, and you can get them free on your mobile device. I have to admit that I hadn’t fully embraced YouTube for learning until fairly recently. In my mind, YouTube was a place to waste time watching movie trailers and music videos. Here are some of my favorites: . Google Podcasts.

Planning 115

Planning Work Management Marketing Management Marketing Automation Services 115

Optinmonster

MAY 27, 2020

Start with researching the biggest social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and the newcomer TikTok. If your product is best shown in action, like tech gadgets or fitness equipment, partner with YouTubers to create tutorials and “how-to” videos. RafflePress is the best WordPress giveaway plugin.

Social Media 131

Social Media Paid Content Social Marketing Advertising Agencies 131

Sprout Social

JANUARY 6, 2021

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 Mint Mobile, a low-cost wireless carrier, was founded back in 2016. If you kept up with viral moments of 2020, you probably already know about Nathan Apodaca AKA doggface208.

Social Media 130

Social Media Video Marketing Social Marketing Top of Funnel 130

Sprout Social

SEPTEMBER 15, 2020

The home of viral sensations and short video memes, brands can also have a great presence on TikTok and reach younger demographics with fun content. You can access this from both mobile and desktop. On mobile, the workflow is a bit more complicated. Viral video continues to rise in popularity and redefine trends.

Analytics 131

Analytics Viral Marketing Work Management Demographics 131

Webbiquity

JUNE 1, 2021

Choose your core content format: The typical anatomy of viral content often features a common trait, a content framework that 80% of the target audience love. If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). This means if your audience is primarily on LinkedIn, go for text posts.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Hubspot

JULY 28, 2017

These videos prove that it doesn't matter if your company is B2B or B2C; anyone can create a video that goes viral. The T-Mobile Dance - T-Mobile 9. The T-Mobile Dance - T-Mobile 9. YouTube HD Camera Trick Challenge- Samsung. What other viral marketing videos have you enjoyed? Herding Cats - Ikea.

Viral Marketing 78

Viral Marketing Video Marketing Examples Mobile Marketing 78

Oktopost

SEPTEMBER 13, 2022

Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 Doesn’t take long to create a tweet that can go viral. High viral possibility. They use YouTube to share helpful and educational videos on a variety of topics related to personal finance. billion in 2020. Large user base.

Social Media 84

Social Media Work Management Marketing Management Service 84

Outgrow

NOVEMBER 30, 2022

Viral videos – Usually very entertaining and shareable, making them perfect for social video marketing. . Using the best keywords and thumbnails on the video helps increase visibility on platforms like YouTube and boost click-through rates. More importantly, you must compellingly present your CTA to mobilize people to act.

Marketing Budget 138

Marketing Budget Video Marketing Marketing Strategy Marketing & Strategy 138

Contently

JANUARY 22, 2021

Simultaneously, Gen Z—which you may know from the popular mobile application, TikTok—is graduating college and taking over the coveted 18-25 consumer segment. After a decade killing chain restaurants , marriage , and the McDonald’s McWrap , millennials have grown strong and are entering their peak earning years.

Storytelling 211

Storytelling Trends Ethics Content 211

Content Standard

JUNE 9, 2015

A year ago, brand video sharing and engagement on YouTube was 20 times higher than on Facebook. Since Facebook and YouTube are the main competitors in the social video sharing arena, here’s a brief overview of where each network currently stands. Back in 2014, YouTube was the dominant video platform on Facebook.

Youtube 40

Youtube Facebook Video Marketing Advertising Agencies 40

Webbiquity

SEPTEMBER 15, 2020

But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. If you create viral video content that people like to watch, more of them will share them on social media. That will give you a better idea of what works on YouTube. One is shares.

Youtube 232

Youtube Video Marketing Generation Budget Programs 232

Martech Advisor

JANUARY 13, 2020

million pieces of content are shared on Facebook, 350,000 new tweets are posted, and a hundred hours of video are uploaded to YouTube. 5g Will Lead Mobile to Dominate, Marketers Will Leverage Branded Games. Mobile-first will come to mean much more than just responsive design or targeting. Every minute, 1.3

Interactive Marketing 93

Interactive Marketing Paid Search Agency Marketing Analytics Tools First-Mover Advantage 93

Martech

AUGUST 9, 2021

Some viewers are also using their smart TVs and CTV platforms more like desktops and mobile devices for casual video sharing, Ross said. So, in some scenarios, a user could share a viral video that they discovered within the CTV platform, and post it in a widget in the comments of a controversial or offensive site.

Facebook 113

Facebook Ad Exchange Advertising Agencies Mobile Advertising 113

Martech Advisor

MARCH 6, 2020

Today, family members are more likely to binge-watch alone, in separate rooms and on mobile devices, or snack short social media video clips on their smartphones while waiting for class to start or in line at Starbucks. Learn More: YouTube Hashtags: The Secret to Video Marketing Success. The TikTok Viral. billion downloads.

Video Marketing 71

Video Marketing Mobile Advertising Emarketing Youtube 71

Hubspot

JULY 7, 2017

In fact, 94% of marketers plan to add either YouTube or Facebook video to their content distribution efforts in the next 12 months. What makes a video viral ? According to Dictionary.com , to go viral means to become “very popular by circulating quickly from person to person, especially through the internet.” That much is clear.

Viral Marketing 78

Viral Marketing Video Marketing Examples Planning 78

Crimson Marketing

JANUARY 16, 2014

Video’s reach is essentially limitless: “YouTube receives more than one billion unique visitors every month – that’s more than any other channel, apart from Facebook.” A viral video is every company’s ultimate fantasy. As the importance of video rises, so does the importance of mobile.

Video Marketing 100

Video Marketing Planning Content Marketing Content 100

BenchmarkONE

JANUARY 5, 2022

YouTube Live. If your aim is to boost revenue, YouTube Live is where you’ll want to be. You can teach a class, host a live Q&A and even stream an event such as a music show with relative ease using YouTube Live. Also, make sure you keep in mind SEO practices that will ensure your YouTube video ranks in search results. .

Work Management 86

Work Management Marketing Management Planning Youtube 86

Convert

APRIL 7, 2021

In 2020, we started hosting more live events over at Uscreen’s YouTube channel. Optimizing YouTube Videos to Go Viral During the Holidays. Free, powerful editing software like Filmora9 and intuitive mobile apps like Switcher Studio made video production within reach for anyone. Creating video was a snap in 2020.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

Mailmunch

APRIL 27, 2021

Back in the day, YouTube offered six-second ads – a concise and captivating way to gain attention. More Popular on Mobile. Once they have watched the first six seconds, 72% of users continue to watch till the end on mobile phones. . But even among mobile users, attention drops sharply after 22 seconds.

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

LeadSquared

DECEMBER 28, 2016

An amazing year comes to an end, with mobile numbers sky-rocketing, viral videos breaking the internet, organic reach nose-diving and content marketing becoming mainstream*. If 2016 saw the rise of online video, 2017 will see the explosion of video content on tiny mobile screens. My Seven Secrets of Viral Video Marketing.

Video Marketing 52

Video Marketing Planning Viral Marketing Paid Search Agency 52

Outgrow

AUGUST 12, 2021

Take the VenturePact mobile app cost calculator for instance. It tells customers how much building a mobile app will cost. Check out Hubspot’s Website Grader that grades any site against key parameters like performance, mobile readiness, SEO, and security. Something humorous enough can go viral in no time.

Work Management 98

Work Management Paid Search Agency Marketing Management Companies 98

Optinmonster

AUGUST 17, 2021

You’ve likely seen these before, they look something like this: You can design beautiful mobile-friendly email capture forms with OptinMonster and expand your email list exponentially. For example, if you search for something on YouTube, you’ll get tons of videos on the topic you’re looking for. Need some proof?

Lead Scoring 89

Lead Scoring Lead Ranking Generation Webinar Metrics 89

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. He posts mostly on Youtube paid ads and relevant business strategies. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Magisto

JANUARY 13, 2020

Podcasts are not as searchable and discoverable as a YouTube video, for instance. The listen time is a lot greater than the average watch time on YouTube (which means that it is more likely that people will hear everything that you have to say), and users are, on average, more engaged and sensitive to call to actions than on YouTube.

Trends 84

Trends Planning Lead Scoring Lead Ranking 84

Hubspot

AUGUST 2, 2018

Mobile Device User. By just importing data from your CRM or customer contact lists into Facebook, you can place retargeting ads in front of current customers, site visitors, and mobile users. Mobile App Installs. Mobile App Engagement. Automotive. Business Travelers. Charitable Donations. Digital Activities. Video Views.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Martech Advisor

SEPTEMBER 26, 2019

While 6-second video ads have been around since 2016, with YouTube’s Bumper Ads and Facebook’s short video ads, and more recently Instagram and Snapchat ’s Story Ads; Twitter joining the battleground changes marketing dynamics altogether. TikTok challenges have the potential of going viral.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Convince & Convert

AUGUST 23, 2013

“It’s not about going viral; it’s about being useful.” The intention isn’t for these videos to go viral; it’s just to create value for someone who is looking for an answer to a question. Facebook users are mobile. The mobile experience becomes almost entirely about the newsfeed.

Inbound Marketing 130

Inbound Marketing Advertisements Advertising Paid Search Agency 130

Outgrow

DECEMBER 17, 2020

Since the virus went viral , marketers started looking for new ways to communicate with their audiences. However, as per the Mobile Quarterly Index by PubMatic , mobile ad spends globally soared 71% YoY during the second quarter of 2020. And around 30% are planning to do the same for Facebook, YouTube, and LinkedIn.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Adobe Experience Cloud Blog

DECEMBER 17, 2019

Forrester’s principal analyst Jay Pattisall shares that in 2019 a large number of brands started offering “the same digital experience because they all address the same customer needs, use the same technology platforms, and design for the same mobile use cases.”.

Marketing AI 174

Marketing AI Marketing Strategy Marketing & Strategy Peer-to-peer 174

Biznology

NOVEMBER 4, 2015

An app he developed called Yo briefly became a viral phenomenon in 2014. We have an entrepreneurial culture that gives people responsibility to create something they’ve built and own,” said Stacey Ferreira, who started a YouTube-focused ad agency after selling her Branson-funded venture in 2013. “My We don’t have set work hours.

Peer-to-peer 80

Peer-to-peer Startups Paid Search Agency Ad Exchange 80