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Mobile Marketing Trends for 2016

It's All About Revenue

This week's topic: Mobile Marketing. Top 10 mobile marketing trends for 2016. We all know mobile wallets are eventually going to replace credit cards: Is this year the tipping point? Five Mobile Marketing Trends for Emerging Markets in 2016.

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The Biggest Mobile Marketing Trends of 2016

It's All About Revenue

This go round it's all about mobile marketing. Top Mobile Marketing Trends for 2016. With mobile devices an ever-present fixture of modern life, keeping up on mobile marketing trends is more important than ever. Mobile Isn't Just Another Screen.

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45 Phenomenal Email and Mobile Marketing Stats

Webbiquity

But the majority of email activity now takes place on mobile devices, and not all marketers have effectively adapted to this rapid shift. Those are just a couple of the findings in the nearly four dozen email and mobile marketing facts and statistics from 15 different sources compiled below.

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3 Mobile Marketing Trends You Can't Afford To Ignore

It's All About Revenue

Ok I am being quite sarcastic but that line, which I borrowed from the Forrester report The Path To Mobile Marketing Mastery , is all too true yet somehow I am not convinced the majority of marketers are aware of it. Another 43% expect companies to have a mobile app. Mobile DMP.

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B2B Marketing Trends for 2016

They expect content to be relevant, easy to find, and mobile- friendly. To get a more granular view of how B2B marketing professionals are adapting to these trends and pressures, we asked 25 leading influencers. B2B Marketing Trends for 2016 12 Ask “Why We Are Doing This?”

5 Key Mobile Marketing Trends for 2016

B2B Marketing Insider

Ad games are the most effective way to engage your target customers on mobile, but creating an ad game alone isn’t enough – you also need to think about who your target customers are, where they spend their time and. The post 5 Key Mobile Marketing Trends for 2016 appeared first on Marketing Insider Group. Mobile

Insight into the Growing Impact of Mobile Video Marketing

Synecore

As an inveterate marketing technologist, I always love it when the prevailing data trends confirm an intuitive notion of mine. In this case, the notion has to do with the steady rise in mobile video consumption and its associated impact on digital marketing strategy. Mobile

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Interesting content marketing trends to watch for in 2017

Biznology

If you are in the planning stages for your 2017 marketing initiatives, these trends should be on your list of things to watch. Proper utilization of these trends will help you compete in 2017 while staying ahead of the curb for ’18. Mobile technology.

5 Top Online Marketing Trends for the Rest of 2013

Webbiquity

Here are a few of the top online marketing trends for the second half of 2013 that may help you grow your sales both online and off faster than you expected. Mobile marketing will continue to grow. These are just a few of the top online marketing trends for the second half of 2013.

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B2B Marketing Trends for 2016

They expect content to be relevant, easy to find, and mobile- friendly. To get a more granular view of how B2B marketing professionals are adapting to these trends and pressures, we asked 25 leading influencers. B2B Marketing Trends for 2016 12 Ask “Why We Are Doing This?”

3 Mobile Trends that Will Last

Sales Intelligence View

Just when it seemed like the push for mobile had peaked, we’re learning about even more trends that have staying power. Why is it important for marketers to recognize and master mobile progressions? of B2Bs plan to increase spending in the mobile category this year.

The 6 Most Important Social Media Trends of 2017

Contently

Here are six social media trends that marketers should know about. Facebook’s mobile transformation is almost complete. In 2012, in the midst of an IPO, Facebook made a concerted effort to transition from desktop to mobile. users will access the app only through mobile.

Infographic: Mobile-Friendly vs. Responsive Email Design

The Point

Today, however, depending on how mobile-centric your audience is, and given the additional resources, skills, time, and cost involved in responsive design, the decision to “go responsive” isn’t a slam dunk.

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Mobile devices are detroying human conversation. Get over it.

grow - Practical Marketing Solutions

The ubiqituous mobile device has replaced face-to-face human conversation, upended family dynamics, and challenged traditional views of relationships. Turkle pointed to research proving that the mere presence of a mobile device was a deterrent to conversation.

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B2B Marketing Trends for 2016

They expect content to be relevant, easy to find, and mobile- friendly. To get a more granular view of how B2B marketing professionals are adapting to these trends and pressures, we asked 25 leading influencers. B2B Marketing Trends for 2016 12 Ask “Why We Are Doing This?”

Content Marketing Trends to Watch Out for in 2017 [Infographic]

B2B Marketing Insider

Since the rise of digital, social and mobile, various businesses and brands have now attempted to get closer and be more human with their customers. The post Content Marketing Trends to Watch Out for in 2017 [Infographic] appeared first on Marketing Insider Group.

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What’s HOT in Mobile Marketing – 5 Trends to Watch in 2015

Modern B2B Marketing

Author: Niko Nelissen If we haven’t said it enough, the era of mobile marketing is among us! At this point, mobile apps are becoming a must-have in every marketing plan. Here are 5 emerging mobile marketing trends for you to take advantage of now : 1.

Online Ad Spend: Still Rising, Trending Mobile & Social

Synecore

This upward trajectory seems to be part of a broader general trend: since 2003, 78% of quarters (36 out of 46) have experienced positive online ad revenue growth over the prior quarter. Going Mobile. According to the IAB report, mobile ad revenues in HY 2014 increased to $5.3

Four steps to stay on top of social media trends

grow - Practical Marketing Solutions

How can a busy marketer possibly keep up with these social media trends? Strategies to Keep on Top of Social Media Trends Own an iOS (Apple mobile) device. You can visit every day to stay abreast of the hot new trends—or you can have the top 10 performers emailed to you daily.

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Mobile Marketing: What 4 top B2B companies can teach us about mobile

B2B Lead Generation Blog

Tweet We all are hearing time spent with mobile devices will surpass time spent with desktops. According to the MarketingSherpa 2012 Mobile Marketing Benchmark Report (free excerpt at that link), when asked, “Which mobile marketing tactic does your company use?”

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Mobile Positioning: A Business Must

Webbiquity

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study.

The Biggest Content Marketing Trends in 2017

Junta 42

Mobile. How many times have you heard that INSERT YEAR HERE is the year of mobile ? To put it simply, if your content isn’t easily digested on a mobile device, you have significant problems. Again, the trend (rightfully so) seems to be moving from less content to more promotion.

4 Secrets of Mobile Retention

Modern B2B Marketing

Author: Stefan Bhagwandin Good news, mobile marketing teams: user retention doesn’t have to be a losing battle. There was once a time when growth was the name of the game in mobile marketing, but the tides are turning. Another mobile marketing secret?

2013 Is Not the Year of Mobile!

Digital B2B Marketing

We see the predictions every year: This will be the year of mobile! It isn’t because mobile adoption is slower than expected, or even because marketers aren’t paying attention to mobile. But mobile means we are always connected! But apps are uniquely mobile!

Think Before Ignoring These 15 Digital Marketing Trends

Crimson Marketing

A new ebook by MDG Advertising helps to identify the biggest trends of 2015 and how to think about planning for 2016. . Mobile video: . occurs on mobile devices #mobilemarketing Click To Tweet. Mobile advertising: .

Five trends transforming content marketing

grow - Practical Marketing Solutions

gShift’s Web Presence Analytics platform provides agencies and brands with search, social and mobile content marketing data in one place. The post Five trends transforming content marketing appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.

Emerging marketing trends for 2016

Biznology

We thought this would be a good time to analyze the emerging marketing trends of 2016 so far. After looking through many of the trends we are seeing, the common themes across almost all new marketing initiatives have to do with delivering excellent customer experiences.

Top Four Web Design Trends for 2017

KEO Marketing

As 2017 begins, a host of new web design trends appeared. As with any year, website look and feel trends come and go. There are, however, several functional trends that are necessary for a website design to be at ultimate effectiveness in the new year. Design for Mobile Devices.

Why Mobile Advertising Is Critical for B2B Marketers

KoMarketing Associates

Mobile device connectivity continues to take more and more of our time, focus, and energy. According to Search Engine Land , digital media usage has grown 49% and mobile app usage has grown 90% between June 2013 and June 2015. The trend continues to just over 70% by 2019.

Content Marketing Trend: “Micro-Content”

B2B Marketing Insider

His impressive list of clients includes PepsiCo, Virgin Mobile USA, the New York Jets, General Electric, and Green Mountain Coffee. GrapeStory launched a Virgin Mobile USA campaign called “ Happy Accidents ” last summer. By NewsCred contributor, Kylie Jane Wakefield.

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Two Thirds of Marketers Cannot Measure Mobile

It's All About Revenue

This week's topic: Mobile Marketing. Study: Few Marketers Using Mobile Marketing Strategies. Although marketers know mobile is a strategic imperative, the vast majority still fail to strategically integrate it into their marketing mix, according to fresh findings from Forrester.

80% of Millennials Have Been Influenced to Purchase by a Mobile Ad

It's All About Revenue

This week, it's Mobile Marketing. Report Highlights the Millennial Opportunity on Mobile. 64 per cent of consumers have been influenced to purchase by a mobile ad – a figure that rises to 80 per cent among millennials. Read the full story on Mobile Marketing Magazine.

10 Marketing Trends That Should Influence Your Content Strategy

KoMarketing Associates

As a B2B content marketer, staying on top of the latest news and trends that impact my clients and the B2B marketing space as a whole has become a daily part of my life and a critical factor in allowing me to do my job effectively. Numbers behind this trend : Between two and five.

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The Undeniable Mobile Effect On Holiday Shoppers

It's All About Revenue

And based on results of a survey conducted by Oracle Marketing Cloud and Edison Research it would be wise for the same retailers to not just talk mobile but to actually be mobile - literally and figuratively. A little backstory to the research before we get mobile.

9 Principles of Mobile Web Design

Hubspot

In case you missed it, we now live in a mobile-dominant world. This year, Google reported that 52% of search traffic and almost half of shopping traffic comes from mobile devices, so a compatible web design is no longer a luxury, but a necessity. For mobile users, even more so.

5 Content Marketing Trends Sweeping Europe

Contently

Here, we look at the latest European marketing trends to examine how top brands are consistently creating world-class content marketing campaigns. Mobile video. In Austria, 34 percent of consumers said they watch more mobile video now than they did a year ago.

9 Trends That Will Upset Your Marketing in 2013

It's All About Revenue

As the former Managing Editor of DemandGen Report, Amanda covered the latest technology, trends and development in the marketing automation technology space, as well as the sales and marketing strategies central to demand generation. We showed three trends that shaped marketing in 2012.

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Email Marketing Trends and Stats

distribion

We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver. 82% of viewers watching TV are also using their mobile device.

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4 Education Marketing Trends to Keep an Eye on in 2017

Hubspot

Here are some of 2017 education marketing trends that will help you to stay ahead of the curve. Nearly half of Millennial digital video consumption happening on mobile. The 2017 trends are all about diving into the most current ways and formats for engaging with prospects.