Convince & Convert

JUNE 12, 2013

Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”. While this is true, marketers often forget the importance of promoting their content – people don’t find content by mistake, or by accident. But that’s why marketers have jobs right?

Paid Content 150

Paid Content Promotion Media Paid Search Agency 150

Webbiquity

MARCH 19, 2024

With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. Image credit: Georgia de Lotz on Unsplash At the same time, practically every B2B marketer has been wondering about the best social media platforms.

Paid Search Agency 204

Paid Search Agency VALS Ads Practices 204

Single Grain

JANUARY 31, 2020

The power of paid media extends far beyond the scope of organic reach. With the right paid platforms, your brand gets the opportunity to be seen by a larger and broader audience who would otherwise be out of your reach. So what are the best paid media tools? Here are the top 17 tools available on the market.

Paid Content 127

Paid Content Paid Search Agency Budget Programs Marketing Automation Services 127

Zoominfo

SEPTEMBER 17, 2018

Given its rising popularity, podcasting is now an avenue marketers can explore to publish more branded content and reach new audiences. But, it’s also a great resource for marketers who simply want to learn new tips and strategies or find a bit of motivation for their day-to-day efforts. 1. This Old Marketing Podcast.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

Single Grain

JULY 31, 2019

Mobile devices play a key role in the overall growth of the digital marketing spend worldwide. With a surge in the number of smartphones and tablets, mobile advertising has become a primary mode of digital advertising which is both cost effective and conversion oriented. Gamifying Mobile Ads.

Mobile Advertising 100

Mobile Advertising Advertising Agencies Paid Search Agency Advertising 100

SocialPilot

JANUARY 27, 2025

Social media for B2Bsounds tricky, doesnt it? But heres the catch: Creating a winning B2B social media strategy isnt just about posting your industry updates and calling it a day. Its about understanding your target audience, choosing the right social platforms, and creating content that resonates with decision-makers.

Social Media 97

Social Media Marketing Automation Services Webinar Metrics Budget Programs 97

Thinkers360

FEBRUARY 10, 2025

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B thought leadership marketing, B2B strategic marketing, and B2B analyst and influencer relations putting your brand in front of active B2B buyers, analysts and influencers worldwide Explore membership today !

B2B Thought Leadership 125

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 125

Thinkers360

MARCH 31, 2025

Heres the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Startups for 2025. Congratulations to all our influencers on Startups who participated! Join Enterprise Lite to work with all of these influencers on Startups ! Join us today ! Semih Kumluk Score: 34.34

Startups 80

Startups B2B Thought Leadership Lead Ranking Lead Scoring 80

Thinkers360

JANUARY 26, 2025

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B thought leadership marketing, B2B strategic marketing, and B2B analyst and influencer relations putting your brand in front of active B2B buyers, analysts and influencers worldwide Explore membership today !

B2B Thought Leadership 107

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 107

Thinkers360

FEBRUARY 9, 2025

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B thought leadership marketing, B2B strategic marketing, and B2B analyst and influencer relations putting your brand in front of active B2B buyers, analysts and influencers worldwide Explore membership today !

B2B Thought Leadership 109

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 109

Thinkers360

MARCH 17, 2025

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B thought leadership marketing, B2B strategic marketing, and B2B analyst and influencer relations putting your brand in front of active B2B buyers, analysts and influencers worldwide Explore membership today !

B2B Thought Leadership 123

B2B Thought Leadership Design Thought Leadership Lead Ranking 123

Thinkers360

JANUARY 19, 2025

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B thought leadership marketing, B2B strategic marketing, and B2B analyst and influencer relations putting your brand in front of active B2B buyers, analysts and influencers worldwide Explore membership today !

B2B Thought Leadership 128

B2B Thought Leadership Lead Ranking Lead Scoring Thought Leadership 128

Thinkers360

APRIL 7, 2025

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B thought leadership marketing, B2B strategic marketing, and B2B analyst and influencer relations putting your brand in front of active B2B buyers, analysts and influencers worldwide Explore membership today !

B2B Thought Leadership 117

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 117

Thinkers360

JULY 21, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

B2B Thought Leadership 119

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 119

Single Grain

JULY 7, 2020

However, you cannot deny that TikTok is an app that is taking the social media world by storm. Now, I understand that you might love more traditional marketing tools, like subscription forms, email marketing services, landing page builders, and specific social media tools. TikTok is a social media platform.

Paid Search Agency 122

Paid Search Agency Ads Viral Marketing Planning 122

Single Grain

AUGUST 25, 2020

Facebook is the most effective marketing channel — according to 67% of social advertisers. This is because Facebook video ads can generate: 25% more views. But most people shy away from creating Facebook video ads because the idea of making videos from scratch can seem daunting. 480% more clicks. 270% more leads.

Paid Search Agency 145

Paid Search Agency Facebook Budget Programs Ads 145

Single Grain

FEBRUARY 10, 2020

Have you ever been sitting in a marketing meeting and felt baffled by the mysterious jargon or acronyms being tossed around the room? Did you assume the person who said “What kind of content do we need for the TOFU?” We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Top of Funnel 130

Top of Funnel Paid Content Lead Ranking Content Marketing 130

Thinkers360

JULY 14, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

B2B Thought Leadership 116

B2B Thought Leadership Creativity Thought Leadership Lead Ranking 116

Single Grain

AUGUST 13, 2019

In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. Eventually, all your potential customers will start their searches on Amazon even if you’re not selling a product on the retail site.

Amazon 110

Amazon Paid Search Agency Cost Per Click Top of Funnel 110

Martech Advisor

MARCH 30, 2020

Digital marketing books are the base that can accelerate your understanding of the industry and give you with the knowledge required to succeed as a marketer. Digital marketing is an evolving field with emerging trends constantly making headways. Digital Marketing For Dummies.

Paid Content 143

Paid Content Work Management Marketing Management Marketing Analytics Tools 143

KoMarketing Associates

APRIL 18, 2013

It was my first time at an ad:tech conference and I was fortunate to be able to both enjoy the show and speak on a social media panel. The conference offered some excellent sessions on content, social media, mobile advertising, display, and more. Amand, VP of Marketing, Crimson Hexagon. Session Takeaways.

Customer Satisfaction 120

Customer Satisfaction Mobile Advertising Social Media Search Engine Marketing 120

Webbiquity

MARCH 1, 2016

Search remains the cornerstone of digital and content marketing efforts. The average B2B website gets 40% or more of all visits from organic search, and 81% of B2B purchase cycles start with a web search. Of course, search, like all other digital marketing tactics, continues to evolve. Internet users.

SEM 100

SEM Paid Content Stats Paid Search Agency 100

Convince & Convert

SEPTEMBER 20, 2013

Zero Paid Media as the New Marketing Model , joins the Social Pros Podcast this week to discuss the two types of entrepreneurs, the idea behind his revolutionary startup, and how Kickstarter has helped him prove his point. This week: From ExactTarget , a free whitepaper entitled The Mobile Idea File. Listen Now.

Skype 123

Skype Social Media Startups Mobile Advertising 123

Thinkers360

APRIL 20, 2025

Heres the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Marketing for 2025. Congratulations to all our influencers on Marketing who participated! Join Enterprise Lite to work with all of these influencers on Marketing ! Join us today ! Markus Husemann-Kopetzky Score: 35.96

B2B Thought Leadership 75

B2B Thought Leadership Lead Ranking Lead Scoring Thought Leadership 75

KoMarketing Associates

JANUARY 11, 2018

When most B2B marketers think of Instagram, they may think of teenagers or millennials who are using it to post photos about their lives and what they are into. The current Instagram API still requires manually posting of an Instagram photo, but apps like Buffer can remind you when to publish through a mobile push notification.

Paid Search Agency 252

Paid Search Agency Companies B2B Broadcasting 252

Thinkers360

FEBRUARY 15, 2025

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B thought leadership marketing, B2B strategic marketing, and B2B analyst and influencer relations putting your brand in front of active B2B buyers, analysts and influencers worldwide Explore membership today !

Work Management 81

Work Management B2B Thought Leadership Enterprise Management Thought Leadership 81

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. NEWLY UPDATED!

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

Webbiquity

FEBRUARY 9, 2016

Email remains the most effective digital marketing tool for both B2B and B2C marketers. But the majority of email activity now takes place on mobile devices, and not all marketers have effectively adapted to this rapid shift. Email marketing works—for both sellers and buyers. Email is increasingly mobile.

Stats 100

Stats Mobile Marketing Paid Content Email Marketing 100

Hubspot

FEBRUARY 3, 2020

This year, a 30-second Super Bowl ad slot cost roughly $5.6 million seems like a lot of money for just a slot, think about how much advertisers are spending on the additional costs of producing these commercials, often known for having A-list talent, crazy special effects, or even award-winning directors.

Paid Content 101

Paid Content Paid Search Agency Ads Television marketing 101

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Webbiquity

DECEMBER 15, 2020

A Concierge Startup Accelerator. Key resource for B2B marketers for brand impact and lead generation. Modus is a mobile-first, AI-powered Sales Hub that helps field and channel reps get sales done with easy access to content, intelligent tools and microlearning. FairChance paid, job training. Followers: 8,772.

Enterprise Management 237

Enterprise Management Work Management Twitter Marketing Management 237

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

Single Grain

NOVEMBER 8, 2019

This post on discovering the right content for each stage of the marketing funnel has been updated for 2019. How much easier (and more profitable) would your life as a marketer be? Today: The average customer engages with 3-5 pieces of content before talking to a sales rep. The thing is, selling isn’t that easy.

Top of Funnel 112

Top of Funnel Sales Management Marketing Funnels Paid Content 112

Unbounce

SEPTEMBER 16, 2021

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. billion in revenue from Google Ads alone the year before. How Do Paid Ads Work, Anyway?

Landing Pages 145

Landing Pages Paid Content PPC Optimization 145

Thinkers360

MARCH 10, 2025

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B thought leadership marketing, B2B strategic marketing, and B2B analyst and influencer relations putting your brand in front of active B2B buyers, analysts and influencers worldwide Explore membership today !

B2B Thought Leadership 96

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 96

Sword and the Script | B2B

JULY 20, 2021

Some B2B tech companies, especially in early stages, are eager to make a splash in their respective markets. They’re raring to go with branded content about who they are and promotional materials about what makes their product great. This type of content simply isn’t relevant to their audience – at least not yet.

Paid Search Agency 124

Paid Search Agency Paid Content B2B Marketing Companies 124

Thinkers360

FEBRUARY 17, 2025

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B thought leadership marketing, B2B strategic marketing, and B2B analyst and influencer relations putting your brand in front of active B2B buyers, analysts and influencers worldwide Explore membership today !

B2B Thought Leadership 82

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 82