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How promotional merchandise magic can make the difference in your marketing campaigns

Biznology

Promotional merchandise is one of the oldest types of promotions. Even in today’s digital world, promotional products and branded merchandise really do make a big impact on marketing campaigns. 7 in 10 marketers use promotional merchandise to raise brand awareness. Merchandise that stands the test of time. Like this post?

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5X the Spend, 2X the Engagement: Why AI Retail Merchandising Is Essential for the Holidays

Salesforce Marketing Cloud

Artificial intelligence (AI) has become the poster child for the old adage, “Work smarter, not harder” — especially when it comes to AI retail merchandising. With Commerce Cloud ’s newest product recommendation tools, Complete the Set , merchandisers for all brands — big or small — can reap the rewards of AI.

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What promotional products are on your desk? [survey results]

Biznology

To help us understand how effective promotional products and branded merchandise really is, the British Promotional Merchandise Association (BPMA) often commissions surveys to illustrate how well promotional giveaways really work. Here are the survey results: Which best describes your job title? 54% post-it notes.

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How promotional products fit in with the modern consumer

Biznology

The research was conducted by the Promotional Products Association International (PPAI) and was posted on the British Promotional Merchandise Association (BPMA) website. The statistics prove just how important branded gifts and merchandise with your company logo on them can benefit your advertising and marketing mix. Five key metrics.

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How to Do an Efficiency Audit on Your B2B Company

Webbiquity

According to Statista, the global gross merchandise volume equaled $12.2 Survey Your Finances. According to a survey by PWC, 70% of people care most about speed , convenience, and good customer service. Although most surveys apply to consumers rather than business owners, keep in mind every business owner is also a consumer.

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Companies Scramble to Report on COVID-19 Business Impact

Customer Experience Matrix

Grocery merchandising experts Symphony RetailAI have also launched a COVID-19 Insights Hub , which reports snippets of information with explanations. Retail Behavior Surveys Showing just how quickly the world changed, retail consumer research platform First Insight found that the impact of coronavirus on U.S.

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33 World Cup marketing statistics you need to know

Martech

1 in 2: Average number of people in 34 nations planning to watch who expect to buy World Cup merchandise. Ipsos ) 75, 73 and 68 : Top 3 percentages, by nation (China, Indonesia and India), of those who expect to buy World Cup merchandise. Influence. Ipsos ) 0 : Number of those nations with teams participating in the World Cup.