article thumbnail

How promotional merchandise magic can make the difference in your marketing campaigns

Biznology

Promotional merchandise is one of the oldest types of promotions. Even in today’s digital world, promotional products and branded merchandise really do make a big impact on marketing campaigns. The right promotional products can help make your brand and your message memorable. Image credit: BPMA.co.uk.

article thumbnail

Merchandisers Have an Ace up Their Sleeve This Holiday Season: AI

Salesforce Marketing Cloud

Digital merchandisers are the MVP of ecommerce, highlighting trends and gently nudging customers toward products they’ll love. Merchandisers offer guidance in the form of product categories, groupings, and promotions, tailored specifically for the perplexed gift-giver. During peak shopping season, they’re even more valuable.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Enhancing B2B e-commerce with powerful search & merchandising

Sana Commerce

By now, manufacturers, distributors, and wholesalers are mindful of the game-changing advantages of efficient search and merchandising strategies to make their web store stand out among the competition. Merchandising goes beyond product placement Merchandising is more than arranging products aesthetically.

article thumbnail

10 promotional product trends from the PPAI Expo 2018

Biznology

Promotional Products Association International (PPAI) is an annual expo that highlights and showcases the latest in promotional products. This year, it took place in Las Vegas and there were 1,300 exhibitors filling up over 3,000 booths showing off hundreds of thousands of different promotional products. Product safety.

Promotion 202
article thumbnail

How promotional products fit in with the modern consumer

Biznology

That is where promotional products, branded gifts, and giveaways shine. Perhaps that is why promotional products have stood the test of time through the technological advances in advertising. The study uses key metrics to evaluate the value of the promotional products and how they compare to other advertising channels.

Promotion 196
article thumbnail

What promotional products are on your desk? [survey results]

Biznology

When it comes to promotional products, there is one thing for sure, this marketing method and advertising tool has stood the test of time. Even in today’s highly competitive digital marketing and advertising field, promotional products are still relevant and an effective means of promoting your brand and increasing sales.

article thumbnail

Promotional products: making them effective branding tools for your business

Biznology

Promotional products have really stood the test of time in the marketing world. The strategy for making promotional gifts an effective part of your marketing arsenal has three keys. The strategy for making promotional gifts an effective part of your marketing arsenal has three keys. The 3 Keys for Effective Promotional Products.

Promotion 132