Podcast Advertising: 5 Experts Reveal Their Secrets

Hubspot

If so, I'm guessing you've listened to a podcast or two. podcast audiences listen to an average of seven podcasts per week. The podcasting industry has continuously grown since 2013. That's why it's important to consider podcast advertising for your brand.

8 Data-Driven Podcasts You Need To Hear Right Now

HG Data

Time is limited today, and the thousands of podcasts make it hard to identify those truly worth listening to. Featuring innovative topics and developments in data visualization, security, artificial intelligence, machine learning, social computing and more, the following 8 podcasts will keep you current, spark your imagination, and further your curiosity about the future of technology and data’s far-reaching and critical role.

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How to Advertise on a Podcast [+Tips from a HubSpot Podcaster]

Hubspot

According to a report from Podcast Insights , there are more than 750,000 active podcasts and counting. If you're an advertiser interested in spreading awareness to podcast listeners, the huge pool of podcasts might seem promising -- but also overwhelming. Podcast Promos

Everything I’ve Learned About Podcasting as HubSpot’s Podcast Marketer

Hubspot

A rise in podcast content paired with advancements in technology. Here at HubSpot, we've been watching the world of podcasting grow and change. We've even been testing the proverbial podcast waters ourselves. A Brief History of Podcasts. over 660,000 active podcasts.

Add For Immediate Release to your podcast queue

Biznology

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast.

18 Quotes About Podcasting for Business Professionals

Zoominfo

Podcasts have captured the attention of millions and millions of listeners in recent years, more than earning their title as the modern-day radio. The success of podcasting is due, in part, to the convenience and pervasiveness of the modern smartphone. Podcasting is great.

10 Best Digital Marketing Podcasts in 2020

Stevens & Tate

Therefore, it’s important that you stay up to date on all of the best digital marketing podcasts, and latest marketing trends. Podcasts are becoming an incredible resource for all kinds of information, especially when it comes to online marketing. The Mad Marketing Podcast .

The Top 10 WordPress CMS Alternatives

Webbiquity

Sitejet’s templates are fully customizable and are designed to meet a wide range of needs. Best for Publishing Content to a Wide Audience: Medium. There’s a good chance that you’ve read articles on Medium that you may not have otherwise come across. Sponsored post.

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Podcasting: A Guide for B2B Businesses

The Lead Agency

One of the keys to doing content marketing properly is using a diverse range of platforms to spread your brand and messaging. According to the Australian Podcast Consumer Report 2017 , podcast listeners make up around 30% of the Australian population. The benefits of podcasts are that you are able to reach out to an audience who may not be interested in reading blogs or viewing your video content. Podcasting is the opportunity to share that knowledge and experience.

Yours in Marketing Episode 6 – Starting a Podcast with Adam Posner

Directive Agency

Blake Emal: Welcome to the Yours in Marketing podcast. Really interesting stuff there, and also talk about podcasting; he’s a fellow podcaster, so we talk about hosting a podcast, starting a podcast, if you even should, and if so, why you should try starting a podcast. Then the flip side of that: who shouldn’t start a podcast? Maybe some of you are contemplating that, and maybe you shouldn’t start a podcast. podcast.

Delivering Episode 5: What is email design really?

Litmus

Welcome to Delivering, a podcast about email marketing, strategy, the email industry, and yes, email design and development. Email clients range from amazing rendering like in Apple Mail to the worst of the worst. But don’t think that emails have to be interactive to push boundaries and evolve the medium. Email design is about understanding a unique medium. A medium that’s related to but stands apart from web design and development.

Secrets of Starting a Wiki – a podcast with Eugene Lee

Buzz Marketing for Technology

Link to Original Audio Source Signup for this Podcast Series About Eugene Eugene Lee is the Chief Executive Officer and member of the Board of Directors at Socialtext.

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Yours in Marketing Episode 5 – SEO Tools with Tim Soulo

Directive Agency

Blake Emal: Welcome to the Yours in Marketing podcast. This episode of the Yours in Marketing podcast was really special because I was able to speak with Tim Soulo who is the Chief Marketing Officer of Ahrefs. I listened to your most recent podcast when you met with Pat Flynn on the Smart Passive Income. Some of them has medium search traffic potential. Because it ranges from really simple stuff like learning the basics of SEO.

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Interview with Zontee Hou

Onalytica B2B

In that role, I grew with that company’s digital marketing efforts, developing an award-winning blog, an award-winning podcast, video series, a successful influencer program, events, tons of online content, and even appeared on PBS and the Martha Stewart show.

B2B Marketing Trends: Why You Should Be Skeptical

Integrate

Trend 4: The 2nd Wave of Podcasting. Podcasting underwent a dip in popularity after it hit the mainstream in 2004. Then, podcasting roared back with a surge in late 2014, which coincided with two major milestones in the history of podcasting. Podcasting hasn't yet peaked.

Thought Leadership Videos: So You Want to Be An Authority?

Vidyard

Jay Baer has a podcast about word of mouth marketing. No matter what your niche, video is an excellent medium for sharing thought leadership content with the world. Video Podcast 4.6 Video Podcast. Vlogs range from high production value to scrappy webcam recordings.

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Top 30 Content Creation Tools for Freelancers and Marketers

ClearVoice

Explore popular tools that help content producers and marketers create media: email marketing, video, motion graphics, presentations, blogs, infographics, podcasts, webinars, social media and chatbots. Best For: Small to medium-sized businesses. Tools for producing podcasts: 1.

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The Keywee Facebook CPC Tracker: October Update

Keywee

In October, the company took new steps to increase their readership two-fold by applying a new subscriber-only business model to its previously-free podcasts.

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Top 20 Cybersecurity Experts You Need to Follow in 2020

Marketing Envy

He blogs at the AWS blog and Medium , and has an active Twitter feed. She spearheads valuable original research on a broad range of issues connected to cloud computing. Follow her on Twitter and read her blogs on Medium to discover the convergence of tech, law, and policy.

Top 21 Cybersecurity Experts You Need to Follow in 2020

Marketing Envy

He blogs at the AWS blog and Medium , and has an active Twitter feed. She spearheads valuable original research on a broad range of issues connected to cloud computing. Follow her on Twitter and read her blogs on Medium to discover the convergence of tech, law, and policy.

The Top 25 B2B Marketing Experts You Need to Follow Here.

B2B PR Sense

Co-founder and CEO of Growth Hackers , Jonathan Aufray views it as his mission to help startups and small-to-medium businesses succeed despite their size. His skills range from digital marketing to SEO, as well as data analytics and branding. Her list of accomplishments includes public speaking, podcasting, and authoring over 40 books on her industry expertise. (No She also co-hosts the weekly podcast, Inside PR. as well as a speaker, podcaster, and entrepreneur.

How to Do a Competitive Content Marketing Analysis

Content Marketing Institute

Catalog each content medium and each content site. Each content type gives insight into the level of content investment, the format types their audience enjoys, and the range and relative importance of topics and keywords. Catalog each #content medium and site, says @ellieeille.

Legos, Lightsabers, and ROI: 3 Big Takeaways from Content Marketing World

Marketo

Broadcast with a Podcast. In the Evolution and Opportunities in Business Podcasting Q&A session, we sat with Mitch Joel, President of Mirium, and Jay Baer, President of Convince & Convert, to discuss the opportunity that podcasting offers to today’s content marketers, which is huge.

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Magento vs. Shopify: Our Complete Guide to E-Commerce Platforms in 2019 

ATAK Interactive

Sellers can take courses on Academy and get advice from Shopify podcasts. . Magento , o n the other hand, wo rks well for medium to large e-commerce businesses. Magento, is an excellent choice, for medium to large-sized online businesses. We’ve built over 100 stores with a range of features – from B2B customization to ERP integrations, and much more. Business owners have a lot of important decisions to make when starting an e-commerce business.

Digital Marketing in the 2000s: What Was It Like?

SnapApp

Where radio, direct mail, and newspapers were the go-to mediums for marketing, the online space was still a bit of a question mark. . While blogging platforms originally took off in the late 90s, this medium didn’t really gain traction as a marketing tool until the early 2000s. .

Digital Content Strategy for Today’s Professional Services Firm

Hinge Marketing

Digital content can take a wide range of guises, such as blog posts, online articles, webinars, educational videos, online tutorials, courses and podcasts. Digital is the marketing medium of today and tomorrow. Podcasts. What’s the best way to market your firm? .

Use your video content to work smarter, not harder

Vidyard

However, you know as well as we do that video content is taking over—and it’s not an option to simply forgo this medium. You’ll see how easy it is to create blog posts, podcasts, whitepapers, and other content assets out of the videos you’ve already produced. Repurpose webinar audio for your company podcast. Repurpose audio for your company podcast. We get it.

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8 Ways to Generate Pre-Event Hype with Content Marketing

Marketing Insider Group

Video’s visual nature makes it a natural medium for event marketing, and videos can be more engaging than text content. Your videos can range from polished event previews to unedited interviews with your guest speakers, or clips of them speaking at other events.

Why Isn’t Anyone Talking About Live Video Anymore? The Current State of Live

Buffer

Live video is a very personal medium, which caters perfectly to influencers and individuals who are growing their personal brand. This group has a huge range: from teenage YouTuber stars to marketing personalities to rising politicians. About The Science of Social Media podcast.

Sales Pipeline Radio, Episode 197 Q & A with Steve Gordon @steve_gordon

Heinz Marketing

We cover a wide range of topics, with a focus on sales development and inside sales priorities. You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! For those of you listening on the podcast.

Mobile Marketing: 20 Actionable Tips You Need to Know

Optinmonster

It shows you a preview of how your site will look on desktop, high-tier phones, medium-tier phones, and low-tier phones. Start a Podcast. Creating a podcast may not fall exclusively under the category of mobile marketing, but it’s definitely connected.

What is Technology Intelligence and Why Does it Matter

HG Data

Our CEO, Elizabeth Cholawsky, recently spent a week on the MarTech Podcast talking about how B2B sales and marketing teams can use technology intelligence to grow their business faster. Benjamin: Welcome to tech intelligence week on the MarTech podcast.

Programmatic advertising trends | 2020

Bannerflow

Along with music-streaming and podcasts which are remaining incredibly popular. This is certainly a programmatic trend to embrace in 2020, as Zuzanna notes: “In the last year we’ve seen a marked shift in brands leaning in and trying it as a medium.” With 2020 just around the corner, brands have a range of opportunities to begin this new decade by employing these amazing programmatic trends.

This Week in Publish or Perish: How to Remove Slack Using Salesforce Chatter

Fathom

On this week’s episode of Publish or Perish , podcast hosts Jeff Herrmann and Jon Pogact discuss ways to get rid of time wasters and focus on sales productivity through Salesforce. As a medium sized organization, we have different sized groups, ranging from including our entire company to private one-on-one groups. Listen to the Publish or Perish podcast to the get the full details on cutting down on the slack in your system.

Which Content Syndication Networks Are Right for You?

PureB2B

You can publish your content such as blog posts, articles, videos, images, and podcasts, among others on other sites through any of these methods: Partnerships – You and your partner websites, which are preferably top-ranking, leading industry sites, agree to republish your syndicated content or feature your original content (also known as guest post) once off or on a regular basis. Medium. If you want to syndicate your own content, Medium can be one of your best options.

14 Examples of Sponsored Content: Best Illustrations of the Growing Paid Media Strategy

Brandpoint

This makes it an ideal medium for sponsored content, including product tutorials, expert testimonials, informative animations, webinars or exclusive behind-the-scenes content. Podcasts. Infographics are an essential storytelling medium for content marketers.

The Best Content Marketing of 2016

Contently

The company’s dating dictionary, part of the blog’s great Medium channel, has some terms that aren’t necessarily safe for work—but that’s a good thing.

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