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The Forward Observer

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The Marketing Book Podcast: “Unforgettable” by Phil Mershon

The Forward Observer

OCTOBER 27, 2023

Drawing on his extensive experience working with churches, corporations, and nonprofits, as well as his recent work with Social Media Examiner , Phil Mershon shares an inspirational model that reveals how to minimize five common negative forces and uniquely craft meaningful moments for each audience served.

Planning 130
Planning Work Management Marketing & Strategy Click Rate 130
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The Marketing Book Podcast: “High-Impact Content Marketing” by Purna Virji

The Forward Observer

OCTOBER 13, 2023

It covers time-proven strategies to create video, audio, social media, and longer-form content that audiences will actually want to consume and how to do so in a genuinely inclusive way. What makes High-Impact Content Marketing unique is how it weaves in behavioral science and adult learning principles to maximize and measure impact.

Planning 130
Planning Top of Funnel Content Marketing PPC 130
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