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Marketing Resources for 2016: Old School meets New Cool

grow - Practical Marketing Solutions

You might think it’s a little early to start anticipating trends of 2016, but if Home Depot is beginning to display Christmas trees, then I can assemble a list of marketing tools to help you prepare for next year. Resources so new and cool, they might just be “on fleek” 1.

The Ultimate Social Media Holiday Calendar for 2017 [Resource]

Hubspot

Whenever I log onto Twitter, I quickly scan what's trending on the left-hand side of the screen. Have you ever had this experience -- when you see an obscure holiday or observance day trending, and you think to yourself "Yup, I'm celebrating that"? 30: Social Media Day #SMDay.

7 Trends That Will Change Social Media in 2017

Hubspot

We have a variety of resources for getting your marketing plan organized for the upcoming year -- between the 2017 marketing strategy kit , the social media content calendar , and the blog editorial calendar , we’ve got your content marketing strategy covered.

B2B Marketing Trends 2016-2020: Social Media Breakfast Wrap

Webbiquity

What trends will drive B2B marketing over the next three to four years? Where should savvy B2B marketers invest their resources to optimize results over the next few years? The event generated nearly 500 tweets (Social Media Breakfast attendees do like Twitter).

B2B Marketing Trends for 2016

To get a more granular view of how B2B marketing professionals are adapting to these trends and pressures, we asked 25 leading influencers. B2B Marketing Trends for 2016 3 Stop Trying to Win the Content Marketing War. Focus marketing and sales resources within chosen vertical.

47 Superb Social Media Marketing Stats and Facts

Webbiquity

Social media use isn’t quite universal—but it’s getting close. The number of worldwide social media users is projected to grow from 2.1 90% of young adults—ages 18 to 29—use social media (compared to just 35% of those over age 65).

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11 inspiring case studies of digital transformation

Biznology

Their goal, however, was not to reduce expenses, but to take resources that were tied up in maintaining fragmented and complex legacy systems and free them for use in expansion and innovation. 88% of companies report they are undergoing digital transformation (source: Altimeter Group ).

B2B Marketing: Know the Trends, Pick the Right Strategy

Great B2B Marketing

While the right B2B marketing strategy will vary by type of product and industry, we do see distinct trends. Content marketing and social media are increasingly important, but these tactics often require a sustained commitment and time to yield significant results.

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17 Data Visualization Tools & Resources You Should Bookmark

Hubspot

To help, we put together the following list of resources. 17 Data Visualization Resources You Should Bookmark. Resources for Uncovering Credible Data. 2) Google Trends. Ever find yourself looking for data about popular topics, online trends, and current events?

B2B Marketing Trends for 2016

To get a more granular view of how B2B marketing professionals are adapting to these trends and pressures, we asked 25 leading influencers. B2B Marketing Trends for 2016 3 Stop Trying to Win the Content Marketing War. Focus marketing and sales resources within chosen vertical.

Five trends transforming content marketing

grow - Practical Marketing Solutions

Resources mentioned in the podcast. Our podcast is also broug ht to you by Voices Heard Media. Please check out this tremendous resource for scaling social media engagement. Resources mentioned in the podcast.

Interesting Marketing Trends of Small Businesses [Infographic]

Puzzle Marketer

Small businesses face challenges of small budgets and scarce resources, causing them to be even more selective of their decisions in growing their top line. They often don’t have the luxury of celebrity sponsorship or mass media ads such as Super Bowl commercials.

30 Awesome Blogging Guides, Tips and Resources

Webbiquity

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. more here in 30 of the best business blogging guides and resources of the past year.

20 Handy B2B Lead Generation Resources

PureB2B

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. We’ve got your back and have compiled some of the top online resources for you to check out. Blog Expert-Insights Lead-Generation Marketing Resources Sales

B2B Marketing Trends for 2016

To get a more granular view of how B2B marketing professionals are adapting to these trends and pressures, we asked 25 leading influencers. B2B Marketing Trends for 2016 3 Stop Trying to Win the Content Marketing War. Focus marketing and sales resources within chosen vertical.

10 Marketing Trends That Should Influence Your Content Strategy

KoMarketing Associates

As a B2B content marketer, staying on top of the latest news and trends that impact my clients and the B2B marketing space as a whole has become a daily part of my life and a critical factor in allowing me to do my job effectively. Numbers behind this trend : Between two and five.

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58+ Resources to Master SEO Copywriting

Writtent

You’ll find this is a very interesting introduction to some secret resources for keywords. Social Media Meta Tags: How to Use Open Graph and Cards. Neil Patel from Quicksprout did a great job explaining the role of meta tags in social media.

10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO

Webbiquity

Ben Goodsell explains how to identify top competitors in search, how to use SEMrush to discover how people are finding competitors in search, and how to use the Google AdWords Keyword Planner tool along with Excel to identify search trends and quantify search volume.

10 Digital Trends to Inspire Your 2017 B2B Content Marketing Strategy

KoMarketing Associates

With this in mind, we’ve pulled together a list of ten digital marketing trends that should be considered by all when thinking about next year’s content strategy. Video was followed by social media posts, news articles and research content.

Top B2B Social Media Trends for 2014

Crimson Marketing

You have the basics down, so 2014 will be the year of social media refinement for many B2B marketers and companies. Here are the top B2B social media trend predictions for the coming year: Social Media Accountability. Image: Courtesy of Social Media Today.

Knowledge management in the age of social media

Biznology

Ever since the days of MySpace , it became pretty clear that social media platforms have a bright future ahead. In other words, the social media world has expanded rapidly in the past few years. Social media trends. How social media can transform knowledge management?

Email Marketing Trends and Stats

distribion

We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver. The post Email Marketing Trends and Stats appeared first on The Beacon.

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A Simple Guide to Navigating Trending Content

Hubspot

With things moving at such a fast pace, trends can disappear before we even have time to craft a meaningful message in response to them. In fact, there are a ton of awesome tools and tricks of the trade out there that are designed to help brands make the most out of popular content and trends.

Beyond Content Shock: The defining trend of 2015 is Content Ignition

grow - Practical Marketing Solutions

We are certainly a conversational company with passionate fans and we have worked hard to engage and build a social media audience to the point where we have 13,000 fans on Facebook. Customers turning to new social media channels. Customers turning to new social media channels.

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The 10 most fascinating people in B2B marketing in 2016

Biznology

Anthony Elvey , after a long career in tech marketing at IBM and Cisco , has gone entrepreneurial, launching a sales and marketing function for the enterprise social media management platform Sprinklr in Asia Pacific.

3 Big trends converging for big branding opportunities

Biznology

The ability to identify relevant trends and stay one step ahead of them is crucial for keeping brands fresh and vibrant. 52% of customers feel it is important for companies to use their resources to drive change in the world, but only 15% say corporations/brands really do this.

How Digital Marketing Trends Have Changed Black Friday

Content Standard

Here’s a close look at the trends that will flex greater influence over retail marketing success in 2016. While it will remain a big battleground for some retailers, other brands have found that their resources are better spent elsewhere.

73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

As 2016 draws to a close, it's time to look forward and see what B2B marketing trends will shape the road into 2017. What trends should B2B marketers be leveraging to break through the noise and create more compelling experiences for their audiences? CEO at CoryWest Media.

The 30 Best Content Curation Resources for Marketers and Business Pros

B2B Marketing Insider

I use email alerts from RSS feeds, Twitter lists and a few key websites I visit every day to make sure I can stay on top of the latest trends and news in business and marketing. ” Mashable (@ Mashable ) – social media news blog.

87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Social media fatigue?

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9 Highly Reputable Resources for Compelling Marketing Stats

Hubspot

Statistics lend authority and weight to your blogs, ebooks, and social media posts. To help you get a leg up on creating content that will help you establish thought leadership, I’ve compiled a list of 9 of the most reputable and reliable resources for fresh marketing statistics.

31 Spectacular Web Design Guides, Techniques and Resources

Webbiquity

The positively awesome Angie Schottmuller identifies a baker’s dozen barriers to social media engagement on your website, such as requiring account creation or sign-in in order to comment (“Ease up on the form lock down. Free Social Media Icon Sets. Media).

How to Consistently Keep Up With the Latest Social Media Trends

Hubspot

There''s so much going on with social media it''s hard to keep up. That being said, being on the forefront of social media changes isn''t impossible either. There are many things you can do to keep on top of the latest trends. social media! Social Media Marketers.

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? Social Media Tools.

3 Technology Trends Powering Account-Based Marketing

Modern B2B Marketing

ABM is an effective account-centric approach that targets high-yield accounts, and while it’s not a new concept (it’s a practice followed since the 1990s), it’s receiving renewed interest among B2B marketers due to technology trends that are digitizing the execution of ABM strategy.

Robert Haskitt, Extreme Reach CMO: The Convergence Trend of TV and Digital Video

Crimson Marketing

The convergence of television with “second screen” video media is well underway. While digital has the edge on television with respect to tracking, television still owns the lion’s share of creative resources, industry norms and advertising dollars.

30 Killer Resources to Learn Content Marketing

Writtent

I’ve curated a list of resources that I can recommend without hesitation to anyone. This Eloqua resource is a whitepaper, that’s elegantly presented in presentation format. 58 Social Media Tips for Content Marketing. 44 Must Read Resources on Content Marketing.

25 Newsletter Content Ideas + Bonus Newsletter Idea Resources

Writtent

That’s why we’ve put together this list of 25 powerful content ideas, plus a few additional resources to help you come up with even more ideas for your newsletter. This newsletter idea is one way to talk about trends in your industry, your company mission, and other topics.

Your 2017 Resource Guide to Digital Marketing Conferences

Act-On

Attendees and speakers share knowledge, network, and mingle in an effort to stay up-to-date with trends and remain on the cutting edge of innovation. In this guide we hope to dispel myths, share resources, and highlight a few helpful best practices so you can get the most out of conference season. Marketing Conference Resources. It’s in a sortable and handy Google Doc that’s updated regularly and provides more resources than just information about conferences.