Three Creative Ways to Use Social Media to Promote your Event

Webbiquity

77% of all Americans have at least one social media profile. The growing propensity of people to share life’s moments, particularly when doing something outside the ordinary routine, is why social media remains a great fit with live events. Use Targeted Social Media Ads.

How promotional products fit in with the modern consumer

Biznology

That is where promotional products, branded gifts, and giveaways shine. Perhaps that is why promotional products have stood the test of time through the technological advances in advertising. 81% of consumers keep promotional products for more than one year.

4 Unconventional Ways to Promote Blog Content on Social Media

Content Marketing Institute

The same old content promotion tactics don’t work anymore. With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it. Well, one of the most underused forms of content promotion on Facebook is live video.

How To Use Social Media To Promote Your Next Event

Modern Marketing

If you’re planning on hosting an event for your brand or business, it’s time to think about all the ways that social media could be used to enhance the overall experience. Here are just a few of the ways that social media can be used to promote your next event.

How B2B Marketing is Changing in 2018

marketing has become ubiquitous as a tactic and the amount of digital content has exploded, marketers are honing efforts on producing content that is higher quality and more tightly targeted, and expanding their channels for distributing and promoting that content. 1How B2B Marketing.

5 Tips To Promote Your Company Blog

Marketing Insider Group

The post 5 Tips To Promote Your Company Blog appeared first on Marketing Insider Group. Content Marketing Blog blor promotion Content promotion Social MediaThe competition is fierce out there. There are 58.6 million new blog posts each month on WordPress alone.

How promotional products tie into your web design and branding

Biznology

Promotional products might seem old school, but they are still one of the most successful advertising methods available. Today, we are offering tips on how promotional products tie into your web design and branding. Include your logo on your promotional products.

26 Ways to Promote Your Blog Post (in 2018)

Act-On

Writing a really good blog post is hard; it's almost criminal not to spend the time to promote your blog post so it gets the readership it deserves. Content Marketing Social Media Marketing content marketing social marketing

How to Get More Blog Traffic – Content Promotion Checklist [Infographic]

Webbiquity

With apologies to George Berkeley , if a blog post is published but no one shares it on social media, does it make an impact? The helpful content promotion checklist infographic below from CleverClicks is an excellent guide.

Why and How to Use YouTube to Promote Your Business

Marketing Insider Group

Most businesses, when they think social media promotion, they think Twitter, Facebook, Instagram, and the like. The post Why and How to Use YouTube to Promote Your Business appeared first on Marketing Insider Group.

Seven Things Marketers Need to Know About Lead Generation

Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY

Why helpful, non-promotional content is the key to lead generation success. How email and social media can supercharge your lead generation strategies.

B2B Thought Leadership: How to Promote Your Brand with Social Media

B2B PR Sense

Social media platforms help you to do just that. Social media is a key way to enhance the validity of your brand, and provide solid proof that you deliver what you promise. Social media is a key way to enhance the validity of your brand CLICK TO TWEET. B2B Social Media

Benefits of promotional products advertising campaigns

Biznology

Have you used promotional products for advertising and branding for your company? In this article, we will feature statistics from an informative infographic all about promotional product advertising campaigns. Promotional Products Can Show Off Your Brand.

6 Tips for Easy Ebook Promotion with Social Media

Writing on the Web

with Social Media" src="[link] width="300" height="300" title="6 Tips for Easy Ebook Promotion with Social Media" /> Producing expert ebooks has never been simpler, and promoting them has never been easier. Set Your Social Media in Motion.

6 Rules for Successful Event Promotion on Twitter

Marketing Insider Group

Successful event promoting isn’t just about informing – it’s about engaging. The post 6 Rules for Successful Event Promotion on Twitter appeared first on Marketing Insider Group. Social MediaGet people excited, curious, and feeling like they can’t miss out on your event.

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5 Effective Ways to Promote Your Webinar on Social Media

SocialBakers

Webinars are a powerful content format for educating and engaging your audience, and their popularity is bound to increase. Educational content is the second most popular content format and marketing method used by B2B marketers

7 Promotion Tactics to Get Your Content Seen

Act-On

And so, we have to promote our content. They spend as much money promoting a movie as they do in making it. If we spent as much money or time promoting our content as we did in making it? It costs nearly nothing to re-share your content on social media , and yet most marketers still aren’t doing this. Most of the other social media sharing tools, like Buffer and Hootsuite, let you reshare as well, but they’re not quite as hands off as those first two.

A Quick-Start Guide to Paid Content Promotion

Content Marketing Institute

If you want your #content discovered at scale, amplify its power through paid promotion, says @joderama. Below is an overview of some paid promotion opportunities content marketers should be considering, along with some helpful guidance on how to get the most value from those efforts.

Promoting World-Class Research

Fathom

Promoting world-class research for content marketing purposes has the rare ability to attract both demographics with the same content. Promoting great research is appealing to both students and teachers. Promoting research via social media requires a few considerations.

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Promoted Content: 5 Steps to Take Before Launch

KoMarketing Associates

Thanks to the digital age we live in today, it’s very easy for brands to get their messages out via free marketing channels like blogs or social media. While it’s critical to stay connected to your core audience with content strategies like blogging and social media, content marketers who want to stand out from the pack by appearing on some of the web’s largest sites may have to open up their wallets. B2B Online Marketing Blog Content Marketing content marketing promoted content

Goodbye Promotional Posts – Preparing for Facebook’s News Feed Update

KoMarketing Associates

Based on the feedback received by users, Facebook has concluded that they will now limit the organic reach of posts they deem too promotional. This means having the News Feed populated with less organic promotional posts from companies, and more posts, likes, and shares from friends.

13 No-Fail B2B PR Methods to Promote Your Content

B2B PR Sense

To help you generate the most attention for your content, we've created 13 no-fail B2B PR content promotion tips. Follow key influencers in your industry on social media, tweeting and retweeting their content, commenting on blog posts and showing your enthusiasm. Leverage Social Media.

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How to Utilize B2B Online Marketing to Promote New Solutions

KoMarketing Associates

Oftentimes, B2B marketers need to focus on promoting what they already have to gain new customers and strengthen a loyal following. Below are some of the channels and mechanisms B2B online marketers can promote a new product or service to target audiences. Custom Social Media Graphics.

Nine Useful Social Media Marketing Stats: An Interactive Infographic Made with Venngage and ThingLink

Webbiquity

Content marketing and social media are the top lead generation tactics for B2B marketers. Social media, both paid and organic, is viewed as a highly effective channel for content promotion and amplification, second only to organic search.

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Promote Customer Loyalty

MakesBridge

Social media accounts can prove to be a great communicating element that keeps your influence fresh. For all businesses, a loyal customer proves time after time to hold more value than new customers. Loyal customers can be totalled up to 10 times the value of their first purchase.

Marketing Is Personal – Emotion Beats Promotion By 2X

Marketing Insider Group

Now the CEB is helping to explain what we can do with the realization that promotional marketing and solution selling are dead with their report “ From Promotion To Emotion.” From Promotion to Emotion. I have always believed that B2B Marketing is personal.

19 Favorite Tools for Content Promotion in 2018

Content Marketing Institute

We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. To boost the odds of that happening, I have to ensure that my content gets in front of as many people as possible, and to do that I have to promote it.

Creating Interactive Content: From Ideation to Sales Alignment to Promotion

Marketing Insider Group

Often, interactive content assets are best made to better promote a larger core asset. This is strong practice, and delivers many more touchpoints for that large core asset than standard campaign promotion. Promotion. Paid media. Scheduled Social promotion.

How to use influencer marketing to promote your book

Biznology

For context, I am using six books I have promoted over the last couple years on behalf of their authors: Glock and Law of the Jungle by Paul M. First-time and niche authors have much less support and resources towards book-promotion.

How to Set Up a Promoted Tweet Campaign Targeting Keywords

NuSpark

With this new marketing option, advertisers can now promote certain tweets based on keywords that users are searching for on Twitter, on keywords people use in their tweets, or based on keywords found in tweets users recently engaged with or retweeted.

5 Advanced Methods to Promote Your Content in 2018

Content Marketing Institute

Here are five advanced methods that belong in every marketer’s content promotion strategy. 19 Favorite Tools for Content Promotion in 2018. Involve influencers in content promotion early. That way, your content will be seen as a valuable contribution, not self-promotion.

Paid Content Promotion: Advertising Audiences Actually Want

Content Standard

However, I see tons of resistance when it comes to rerouting ad spend to promote these content efforts. Why would decision-makers agree to the value of owned content experiences and then balk at the suggestion of paying to promote them? Paid Content Promotion via Social.

CMO Disruption: Marketing Is More Than Just Promotion!!!

Marketing Insider Group

CMOs are struggling with how to deal with the massive changes happening in the media landscape. I pointed out that the brands that succeed are the ones who put their customers ahead of the natural desire for the business to promote itself.

14 B2B Blogging Best Practices from Creation to Promotion

KoMarketing Associates

In a recent team training session, we attempted to set our own guidelines, identifying several best practices B2B bloggers should follow from idea creation all the way through to promotion. Once the target has been set, keep promotional strategies in mind when developing headlines and titles.

8 Benefits of Promotional Products

We Are Promotional

What are the benefits of promotional products? Below we have listed many of the benefits of using promotional products and merchandise. Using promotional merchandise is a great way to move your advertising campaign into the offices and homes of potential and existing customers.

How to Use Your B2B Blog to Promote Your Press

B2B PR Sense

Now, let's extend that concept a little further and talk about how your blog is a useful tool in promoting your press. How to use it to promote your press. First, if you've never created any owned media , you may think that a blog is just a creative outlet.

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How to Promote Your Content Using Paid, Earned & Owned Media

Hubspot

Some people think content promotion isn’t complicated. As a result, brands that wish to rely on these tactics must have patience -- or double down on promotional efforts. The Tactics of Content Promotion. Media Relations. Social Media.

Social media employee advocacy is the heartbeat of your company

Biznology

On social media. I look at social media for business from a holistic viewpoint. Crafting an effective social media strategy starts with your employees. Too many companies work backward, trying to fit employee advocacy into a pre-existing social media program.

Promoting content: build great content marketing relationships

Biznology

Other examples that we’ve used include websites like Social Media Today and print/web publications like New York Enterprise Report. (Photo credit: AltimeterGroup). Everyone understands that “build it and they will come” no longer works with websites. It probably never did.

7 Core Ways to Promote Your Affiliate Links

ConvertKit

Want to learn how to promote affiliate links that drive that kind of income? How to promote affiliate links. Marketers are increasingly leveraging social media like Instagram Stories to show ads in ways that users hardly recognize (or mind) as ads.

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