Remove podcast viral
article thumbnail

Weekend Reading: “The New Rules of Marketing and PR” by David Meerman Scott

Marketing Insider Group

For the 136th episode of The Marketing Book Podcast, I interviewed David Meerman Scott, author of The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. The […].

PR 141
article thumbnail

Embrace Mistakes to Become a Better Social Media Pro

Convince & Convert

Another month, another incredible round of guests on the Social Pros Podcast. In April, we chatted with the manager of a huge social media team at KLM , an author on thought leadership , Pet360’s PR and social media expert, and the two-man social media team of Canadian yo-yo company CLYW.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Stop doing PR. Start doing visibility.

Chris Koch

Thanks for the great comments on last week’s post, “Is the Era of PR Over.&# Okay, so if the traditional model for PR is failing, what do we do instead? Most journalists have discovered social media as an important research tool. I’m not saying we fire all PR people. This is the new primary role for PR.

PR 100
article thumbnail

Marketer of The Month Podcast- EPISODE 092: Integrating PR Into Your Marketing Strategy for a Successful 2023

Outgrow

We recently interviewed Mickie Kennedy for our monthly podcast – ‘ Marketer of the Month ’! Obtaining the right media coverage to help boost your small business. PR credibility vs social media credibility. Organic ways of gaining media coverage. No problem, just watch the Podcast! Future of blogging.

PR 52
article thumbnail

5 tips from the man behind #Sprinklegate

Sprout Social

Naturally, it wasn’t long before #Sprinklegate became a viral sensation. Soon, media outlets picked up the story as the unruly baker’s star continued to rise. Here are five tips Myers shared to help marketers (and fellow notorious lawbreakers) sprinkle ingenuity into their social media strategy. View this post on Instagram.

Tips 88
article thumbnail

How To Build A Successful Pre-Launch Marketing Campaign

Optinmonster

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. Once the article is published, be the first one to share it on your social media network. Alternatively, you can also sponsor ads on relevant podcasts in your niche.

article thumbnail

8 Common Social Media Marketing Mistakes

Brandpoint

Social media is a blessing and a curse. Social media also makes it easier than ever for brands to get widespread attention for a seemingly small mistake. Here are eight of the top social media marketing mistakes to avoid, what to do instead, and examples of brands who learned their lesson the hard way. No content strategy.