multi-touch release Marketo Related Topics 
Martech
NOVEMBER 5, 2021
The latest release offers enhancements to this feature. Navigate to the Predictive Audiences page in the Admin area of Marketo Classic. According to Alexandra Quick at Marketo, “AI should be made available to everyone and should be easy to use and to adopt.” Are you wondering if you have access to Predictive Audiences?
Vidyard
MARCH 23, 2021
For example, if an HR software company released a heart-tugging holiday video that went viral to the tune of millions of views, it could be a whopping failure if none of the viewers were in the target audience of people who’d actually need their solution.
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Adobe Experience Cloud Blog
AUGUST 14, 2014
Author: Courtney McAra When I first came to Marketo, I was SHOCKED by the size of our marketing operations team. What I failed to realize was that marketing operations (affectionately known as “MOPS” at Marketo) is at the core of a well-run marketing team. In my previous role, I’d handled marketing operations and demand generation.
Adobe Experience Cloud Blog
MARCH 29, 2018
Once again, taking an MVP approach and avoiding a big-bang release has allowed us and the client to test the technology in a low-risk way, without large-scale investment. Ultimately, though, we were able to deliver successfully against the brief, thanks to: A small, multi-disciplinary team.
Adobe Experience Cloud Blog
DECEMBER 12, 2012
Luckily, Marketo has put together a 120 page guide to help you create a killer event plan for 2013 and beyond. Create a multi-touch promotional plan. Successful event promotion will consist of a series of touches that may include press releases, emails, direct mail, and call downs. Create a solid event strategy.
Adobe Experience Cloud Blog
OCTOBER 4, 2012
For the last year or so, Marketo has been testing all these channels to determine what works and what doesn’t. This service has been around for a while for company pages, and Facebook controversially recently released it in the US for personal pages as well.). At Marketo, we’ve just begun to test these. LinkedIn Advertisements.
Adobe Experience Cloud Blog
AUGUST 13, 2012
“The Human Touch” – so much of what we do these days is online, we want to have a forum to meet and engage with our community in person. Customer speakers throughout because successful customers bring the Marketo story to life. Multi-Touch Promotional Plan: . Lighting and music continued the theme.
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