Mariana Uses Artificial Intelligence to Build Personas and Find Target Audiences
Customer Experience Matrix
MARCH 16, 2016
Can computers understand an individual human’s personality (and then, presumably, use that understanding to better target marketing messages)? People like me, who blog and Tweet incessantly, are easy enough to understand (or, at least, it’s easy to describe our carefully curated public personas). This is where Mariana comes in.
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