Why B2B Marketers Need to Market Like a Bunch of Babies
B2B Marketing Traction
OCTOBER 31, 2014
B2B marketers (any marketers, for that matter) need to market like a bunch of babies. We need to market like babies, because after a few years, we can begin to think we know it all. In my work as a marketing consultant, it means that I cannot assume I have ALL the answers when I meet with a prospect or client.
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