Menu-Planning Your Marketing Mix
NOVEMBER 24, 2016
Any host, and most guests, will know that a big part of Thanksgiving planning is creating the menu of what will be served at each stage – from savory appetizers to sweet endings. Planning a meal menu is a whole lot like planning a marketing mix. Marketing mix: What’s in the box? So, too, we must talk about what’s inside the box of the Marketing Mix. I promised this post would liken a holiday menu to a marketing mix.