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Why Marketers Should Prioritize Lower Funnel Keywords to Get Better Results

Act-On

Hitting the #1 position in search results is every SEO marketer’s dream. We have a Yahoo mail blog that has scored high-traffic keywords for almost a decade. At one point, we were in the top five search results for the term “Yahoo mail.” What is the search intent of those visitors? We’ll give you an example.

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How to Add Your Business to Google Maps

Marketing Insider Group

Google reigns as the top search engine as it claims a 92% share of the market. Not only do you need to appear on the search results, but you also need to be available on Google Maps. The search engine makes sure to display your information, including your address and map location, whenever it’s available.

Google 360
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The Marketing Book Podcast: “High-Impact Content Marketing” by Purna Virji

The Forward Observer

It also shows how to master content distribution across channels such as websites, blogs, email, and social media networks to maximize reach, engagement, and impact. Virji is a top-rated international keynote speaker featured in The Drum, The Next Web, Search Engine Journal , and AdWeek.

Planning 130
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Spying on the Competition: Three Simple Ways to Gain an Advantage

Trade Press Services Newsletter

Sign up for email newsletters, mailing lists, blogs and news alerts. It’s also important to regularly review competitors’ websites for news announcements, case studies, and other relevant updates. Monitoring your competitor’s keywords and website traffic sounds complicated and time-consuming. Go Digital.

Analysis 130
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B2B Is Not an Industry: Here’s Why

BOP Design

As I browse web design agency websites, it drives me crazy when I see the tab “Industries Served” and it lists Food & Beverage, Electronics, Retail, and B2B! Industries like software, engineering, financial, automation, etc. The top inbound strategy for B2B is search , focusing on organic search ranking and paid search advertising.

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20 Reasons Why Email Marketing Is a Channel You Should Not Be Ignoring

SendX

Mailing lists can cover a variety of topics. Automation Services for mailings provide for setting up automatic sending of letters. In email marketing, this is addressed through mailing services. Moreover, their creation is provided by the built-in tools of the mailing services. The latter is appreciated by search engines.

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How to Add Your Business to Google

Marketing Insider Group

In fact, about half of consumers who conduct “[product search] near me” searches visit an online store or business website that same day. A Google my business listing helps your company to show up in local Google searches and maps. Google searches and maps are vital for giving your business legitimacy.

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