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Stuzo and NCR to Advance Contactless Commerce in Convenience and Fuel Retail

The Customer

Technology Integration Deepens Commitment to Helping Retailers Reduce Physical Touchpoints Between Customers and Hardware. The integration between Open Commerce Transact and NCR enables contactless digital payment experiences for pay at pump, pay in store at the POS, and pay for car washes. and direct bank debit.

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7 Questions to Answer When Planning Your Personalization Strategy

Content Standard

General marketing personalization goals include driving revenue, increasing conversion rates, and improving customer loyalty. Seamless integration helps ensure you get those personalized experiences right, allowing brands to collect and segment large data sets on customers and prospects from various touchpoints.

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The new blueprint for customer experience: Always on, always listening

Martech

To earn loyalty amid endless options, brands must deliver value through relevance and anticipation in the moment. CX today requires looking beyond the funnel For years, we’ve used linear models to map the customer journey, assuming a predictable path from discovery to loyalty. Needs and expectations shift by the minute.

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How Beef ‘O’ Brady’s streamlines customer experience

Martech

By managing these many moving parts within a single platform (or technically, two connected platforms for ordering and loyalty), the customer data also comes together. This included loyalty and menu — and when I say menu, that means the menus you see on beefobradys.com, but also on the mobile app and across our third-party partners.”

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5 Ways To Improve Omnichannel Customer Experience

Oktopost

Customers are already going through an elevated number of touchpoints with a brand before purchasing – and they’re expecting a unified, seamless experience across those touchpoints. An omnichannel customer experience consists of different customer touchpoints distributed across various channels.

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How to Personalize the Retail Experience with Marketing Data & Technology

Porch Group Media

Many reasons contributed to this shift in loyalty such as lower prices, unavailability of certain items, convenience and more. Other contributing elements to a positive experience include fast delivery (41%), loyalty card offers (28%) and fast check-out (27%). McKinsey ) This was especially prevalent in the U.S.,

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Laying out the Benefits of an Omnichannel Marketing Strategy

QuanticMind

Such platforms include: Social media Email lists Mobile apps Cookies Device IDs Online shopping cards Point-of-Sale (PoS) systems TV and Radio Loyalty programs Other offline media. Understanding how individual consumers interact with your brand across touchpoints can help sales teams improve the in-store shopping experience.