The Long Tail of Blogger Outreach


Image via Wikipedia. He didn’t see the value of investing limited budget, time, and resources on the long tail when those treasures would better be used to woo the high-fliers, professionals, top-cows, and A-listers.

The 17 Best Keyword Research Tools for SEO and SEM


And of course, keyword stuffing, as an SEO tactic, is long dead. Type in any keyword or phrase and see the top related search terms on Google, Wikipedia,, YouTube, Bing, Yahoo!, 9) Long Tail Platinum.

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Five Actionable Tips to Drive More Traffic to Your Website in 2020


However, that doesn’t mean text posts no longer matter; as long as they have a clever hook, they can do well, too. Use Long-Tail Keywords in your Content. Meanwhile, popular websites like Facebook and Wikipedia have a domain authority of 99.

What Is the Google BERT Search Algorithm Update?

Single Grain

In this process, Google picks up “entities” from a query and generally uses Wikipedia as a database to find the entities in the query. Google detects “Selena Gomez” as the entity and returns a direct answer to the searcher from Wikipedia: 4) Entity Sentiment Analysis.

Social business, the forest and the garden: Your intranet is not the Internet


Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. The concept of a long tail is very relevant there.

Using Top-of-Funnel Content to Drive SEO Results

KoMarketing Associates

These are often informational searches in the form of questions or longer-tail queries. However, when optimizing content for a top-of-funnel strategy, SEOs must consider longer-tail queries that do not necessarily have the high search volume that Keyword Planner bases suggestions on.

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Google Adsense rewards super-quick page loads


Image via Wikipedia. by Chris Abraham.

Own Google Search Results With Featured Snippets

Blue Flame Thinking

During page construction, make sure your dev team is properly embedding h1, h2 and h3 header tags and list tags, where appropriate, into the page code to help Google easily recognize and extract your list. #4 Create internal anchor text links with long-tail keywords.

10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO


As noted here last week , ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. Image credit: Small Business Ideas Blog.

The progression of anchor text


(Photo credit: Wikipedia). and partial-match or long-tailed anchor text. Partial-match and long-tailed anchor text include a partial phrase or portion of the keyword or term you are trying to rank for rather than the exact term.

The Quantum Mechanics of Blogger Outreach


Image via Wikipedia. My long tail blogger outreach strategy is periodically challenged or criticized as being too aggressive.

How to Make Your Content Powerful in Eyes of Searchers (and Google)

Content Marketing Institute

Instead, you’ll get the right traffic, or what I call the keyword sweet spot: Find keyword sweet spot, where it’s relevant to business & it’s long-tail, low competition. Long-tail, low competition. ? ? ? The value of building SEO content is second to none.

The Future of SEO: How AI and Machine Learning Will Impact Content

Single Grain

Dwell Time : How long a user spends on your site. In other words, you have to hit those long-tail queries and, most importantly, ensure that your content is ranked in the top three spots for those queries. Why You Should Use Long-Tail Keywords in Your SEO Campaign.

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A Keyword Primer: Finding and Using Keywords Effectively

Marketing Action

The word “keyword” has a long and varied history in social and cultural contexts; in this post, we’re specifically addressing the word as it’s used in digital marketing. Using long tail keywords. But as noted, it’s the more sophisticated searcher who uses long tail queries.

Why paid search is still frustrating for searchers


Photo credit: Wikipedia. But because they are matching these deep, long-tail keywords, they are showing searchers a far less specific answer to the question–a broad match for fence will match fence removal.

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You’re doing SEO wrong: it’s all about authority


Domain authority is not a new concept, it’s been a staple of good SEO for a long time. In the book I said you should be the Wikipedia of your most important topics.

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The Cambrian Explosion and our obsession with “the next big thing”


Photo credit: Wikipedia. For example, Chris Anderson’s books “The Long Tail” and “Free” are often criticized as being badly timed or plainly wrong. You’ve heard it before, perhaps with different words.

Use Frequently Asked Questions to Your SEO Advantage


Image via Wikipedia. Many businesses have one long list of questions and answers on one FAQ page, but none of the answers are very deep. An FAQ page is a great place to target some long tail keywords that can result in increased traffic.

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How to Start an Online Course pt.1 – Research and Tools

Method and Metric

This free keyword research tool offers autocomplete results from Google, Yahoo, Bing, YouTube, Wikipedia, and Amazon. Just like long-tail keywords , more specific topics have a higher chance of standing out from the crowd (as long as people are searching for it – see step 1).

SEO 101: What You Can Do With Little Time and Budget

Method and Metric

It is a long term strategy that yields a strong ROI down the road because it reduces the need for additional advertising spend. The best place to start for most websites is to: Avoid broad terms and instead focus on long-tail search keywords.

Use Frequently Asked Questions to Your SEO Advantage


Image via Wikipedia. Many businesses have one long list of questions and answers on one FAQ page, but none of the answers are very deep. An FAQ page is a great place to target some long tail keywords that can result in increased traffic.

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Being Pretty Isn’t Enough for Social Media Marketing


Image via Wikipedia. This can include a long-tail blogger outreach campaign, it should include an A-list influencer outreach, be they on blogs, Twitter, Facebook, or wherever. I always tell clients that it is no longer enough to be beautiful when it comes to marketing online.

SEO Content Checklist for 2019

Directive Agency

Step 3: What is the Long-tail Opportunity? . Long tail opportunity refers to “secondary” keywords or words that are correlated to your primary keywords. Long Tail Pro. Tool: Wikipedia.

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How Bad Was Google's Deindexing Bug?


It doesn't contain many queries in the very-long tail, including natural-language questions. The graph below isolates our "Big 3" in MozCast: Wikipedia, Amazon, and Facebook.

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Google Hummingbird is eHarmony for Search


Photo credit: Wikipedia. How Google is Changing Long-Tail Search with Efforts Like Hummingbird – Whiteboard Friday ( I am back in the dating pool and have really enjoyed hearing everyone’s war stories.

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Google Algorithmic Update: SEO Best Practices for B2B Brands


As the focus will be more on addressing the intent of the end-users for search, long-tail-keywords will retain vitality while single strings will lose essence in the long run.

Why Google's Hummingbird Algorithm Is Perfect for Inbound Marketers


The algorithm, named Hummingbird, has been live for about a month now and is meant to improve search results -- especially for long tail queries, or “semantic search.”. It seems that “short tail” key phrases with one or two words won’t be affected much by the change.

5 SEO Lessons for the Modern Content Creator


Use this opportunity to stand out with in-depth, long-form content. In addition, many Wikipedia pages contain a section with related terms– a handy place to find top keywords in the industry. Use this method to generate a list of long-tail keyword ideas to craft content around.

How Deep Learning Revolutionizes B2B SEO


key-word consistent content, relevant content, link building, promotion of long-tail-keywords & optimized meta-tags; other strategic factors have also be added as SEO has evolved.

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What Is Enterprise SEO? (Definition, Examples & Tools!)

Single Grain

And when it comes to keywords: With small business SEO , you usually target long-tail keywords with less competition. With enterprise SEO , you focus on short-tail, highly competitive keywords. SEO has always been an integral part of every digital marketing strategy.

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Are Keywords Market-Shares?


Photo credit: Wikipedia. long-trail keywords, and such. They chose to continue to ignore the still-valid sales obtained from these long-tail keywords, as if they didn’t believe that customers were in fact searching for their product or service through so many different keywords. The Internet offers so many opportunities to mathematically create world-views that can help us make marketing decisions on expected sales and where they’d be coming from.

The Future of Content Strategy


Publishers now have to restructure their content to try and appear within these featured snippets , of which Wikipedia reigns supreme — owning an estimated 11.2% Each cluster topic page for the pillar focuses on providing more detail for a specific long-tail keyword related to the main topic.

How to Use a Blog to Increase Organic Traffic


Since you'll be using your blog to write about your industry and niche, it will be a natural place to create content around long tail keywords (view this article to learn more about long tail keywords ).

Blogger outreach is earned media PR, isn’t it?


” (Wikipedia). My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. I may well be mistaken.

How You (and Rick Santorum) Can Fix a Damaged Search Reputation


and Wikipedia? Target Long- and Short-Tail Keyword Phrases. It's not that you shouldn't target short-tail keywords (also known as head terms), it's just that you'll be able to win the long tail search ranking game much more quickly.


Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Long Tail. wikipedia. Ross Mayfields Weblog. Markets, Technology & Musings. « Techmeme Persistent Search Feeds | Main. Enterprise 2.008 » June 12, 2008. Elevating the Enterprise 2.0 Conversation. UPDATE: Video of the keynote. My presentation at the Enterprise 2.0

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Topics Over Keywords: A Simple Framework for More Effective Content Creation


Publishers now have to restructure their content to try and appear within these featured snippets, of which Wikipedia reigns supreme -- owning an estimated 17.2%