One of the primary uses of Browse My Stuff is as a B2B Marketing tool that provides an effective way to build traffic, establish your brand, optimize your Long Tail SEO , and conduct blogger outreach. There are two ways that companies typical use Browse My Stuff. White Label Site - branding is completely the corporate brand. Generally the content is all company or closely affiliated content. MORE
Long-tail lead nurturing , combined with marketing automation, provide the additional touch points you need to build trusting relationships with prospects and customers. Wait too long to contact a lead and you likewise run the risk of losing that lead forever. MORE
Broadening keywords from the popular ones to the so-called long tail keywords is one of the main ways you can get more traffic from search. Google took away your keyword data. I know how awful that was. But what are you doing about it? MORE
One of the value propositions for Browse My Stuff is that it organizes content in a way that should be good to help long tail SEO ( search engine optimization ). As I find additional materials, they will become available through the site on the appropriate pages such as long tail seo. MORE
For any company running a successful PPC campaign , long-tail keywords are likely already a part of the strategy. “Long-tail keywords” are typically defined as search queries that contain 3 or more keywords. Why Is Bidding on Long-Tail Keywords a Good Idea? MORE
Humans don’t like long lists of things. But for uncommon queries, or so-called “long tail” queries, you might only have one good page that answers the question implicit in the query. Managers of large sites must balance search AI with navigation IA. MORE
Most people understand that the days when search engine optimization meant simply packing content with keywords are now long gone. Digital marketing guru Neil Patel has shared the story of how his organic reach soared by 206% by focusing on using long-tail keywords. MORE
Well, nearly a decade ago, Chris Anderson coined the term “Long Tail” to describe the value of aggregated small markets. Amazon’s brilliant plans to open hundreds of brick-and-mortar bookstores is another example of the power of the Long Tail. MORE
Opentopic blog >> moz.com The long tail of search can be a mysterious place to explore, often lacking the volume data that we usually rely on to guide us. But the keyword phrases you can uncover there are worth their weight in gold, often driving highly valuable traffic to your site. In this edition of Whiteboard Friday, Rand delves into. Marketing ROI Cmo marketing roi MORE
And that means you need to know about long tail keywords. Find the right long tail keywords, and you’ll gain a serious advantage over your competitors. A long tail keyword is any search phrase that has three or four words in it – or more. MORE
I picked up a copy of Chris Anderson’s The Long Tail this weekend for my son, only because the local bookstore didn’t have any more substantive marketing books available. Of course, the question I really care about is how the Long Tail relates to Customer Experience Management. Long Tail economics do expand the options available for customer experiences, and of course they may require changes in the business models of particular companies. MORE
And of course, keyword stuffing, as an SEO tactic, is long dead. 9) Long Tail Platinum. It provides specific long tail keywords relevant to your audience. Despite some misleading chatter to the contrary, SEO is not dead , and keywords still matter. MORE
Long Tail Blogger Outreach. While Sally and I reached out to those hundred top bloggers by hand, reaching them via email as well as through their social channels, including email forms and even via private message on Daily Mile , it was a different thing entirely across the long tail. MORE
These keywords are often referred to as long tail keywords because they include more than one word in the phrase. Long tail keywords should be utilized because: There is less competition. SEO is extremely important, but it’s a long term process. MORE
Long-tail blogger outreach is like long-tail Google AdWords advertising. Because of such high risks tantamount to the stock market, these folks are very good at discovering and milking the long tail, realizing that making a little bit here and there spread concurrently over hundreds and thousands of ads and keywords is more profitable, long term, than making a single big score. Image via CrunchBase. MORE
But it’s also important to note that when it comes to on-site conversions, the leads often come from multi-word, infrequently searched “tail” terms. MORE
Yet, the ROI from doing so has a long tail that seriously impacts your bottom line. Long-Tail Keyword Phrases. Instead, be specific and descriptive about the item offered –– and use long-tail keywords. The Long-Tail Theory. SEO can be tough. MORE
Using Long-Tail Keyword Research to Exceed Expectations in the Enablement Phase. Long-tail keywords—search queries that are four words are longer—are often used by searchers who are looking for answers to specific questions. MORE
Short-tail and long-tail keywords. Short-tail keywords are the most popular, most searched, and therefore most competitive. Long-tail keywords are more specific versions of the short-tail keywords. MORE
ex Teeth Whitening Union Square NY) Yodle growth has been outstanding (around 700% year over year) which should come as no surprise since their customers are long tail and so are the keywords they buy for them. MORE
As long as people use words to communicate with search engines, keywords will never die. Then, you need to expand your thinking to long-tail keywords and natural language search in order to keep up with modern search engines and user behavior. MORE
Focus on Long-Tail Keywords: It is estimated that up to 80% of searches are long-tail keywords. The reason that SMBs should focus on long-tail keywords is that competition is lower so they are easier to rank for and user intent is much more targeted. MORE
But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search optimization. MORE
A long-tail keyword is a keyword phrase that contains at least three words (though some say two or more is considered long-tail). Long-tail keywords are used to target niche demographics rather than mass audiences. MORE
“Facebook” is a great keyword to start with, make it the head of your keyword, and then find a longer tail search. Long Tail… Like a Giraffe? Having the right amount of tail on your keyword can go a long way for your business. MORE
Searchers tend to use very specific “long-tail” keywords, keyword phrases and questions when they’re looking for something. Long-tail keywords comprise up to 70% of all search traffic and can unlock the door to successful SEO. Turn a long-winded sentence into two. MORE
GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time. How to Engage Bloggers Down the Long Tail from Chris Abraham. MORE
Last night I had the honor of dusting off my trusty old long tail earned media blogger outreach deck and updating it for the new world of earned media influencer marketing for the lovely Brigitte Winter and her Georgetown School of Continuing Studies students. Waiting for class. MORE
And the tide of long tail offerings shows no signs of quelling. Opentopic blog >> mentormate.com It doesn’t matter who you are or who you serve. Users have more commerce, finance and personal wellness options than ever before. Even amidst the increasing number of offerings, the democratization of media has made it easier for consumers to find exactly what they. Marketing ROI Cmo marketing roi MORE
These types of "long tail" terms are searched for less frequently, but they are more specific and therefore will bring more qualified traffic to your site. A few years ago we posted an article inspired by the book "Blue Ocean Strategy" by W. Chan Kim and Renee Mauborgne. MORE
Word of mouth remained the top channel, content marketing jumped from the sixth most frequently cited channel to the second, and there were two newcomers to the list: field marketing (8th) and the long-tail group of “other” channels and activities (9th). MORE
You can always secure hundreds of long-tail earned media mentions while you’re desperately working on securing coverage on Mashable and TechCrunch. Public Relations Social Media Marketing Abraham Harrison Blog Business Long Tail Outreach public relations social media social media marketingImage via CrunchBase. It’s always a tough question: would you rather be the smallest fish in a big pond or the biggest fish in a small pond? MORE
He didn’t see the value of investing limited budget, time, and resources on the long tail when those treasures would better be used to woo the high-fliers, professionals, top-cows, and A-listers. Image via Wikipedia. I had breakfast with John Bell of Ogilvy a number of years ago. MORE
Organic search strategies are the long-term campaigns you need to get an edge against your competitors. Long-Tail Logic Explained. The trick with organic search strategy is to focus on long-tail keywords, not head terms, to increase conversions. MORE
These are often informational searches in the form of questions or longer-tail queries. However, when optimizing content for a top-of-funnel strategy, SEOs must consider longer-tail queries that do not necessarily have the high search volume that Keyword Planner bases suggestions on. MORE
Long Tail & Bottom-of-Funnel Keywords. Long tail” is a term, when applied to search engine optimization, refers to keywords and keyword phrases that are more niche, and fall farther out on a demand curve (you can also think of it as keywords with multiple words/phrases within them). MORE
No, it’s actually a fairly common market structure in the age of digital platforms known as a “long tail.” They draw their strength from the vibrant, long tail ecosystems that blossom on their foundations. It will be a lengthy long tail market. MORE
I have been doing long-tail blogger outreach since 2006. Even more, I play so far down the long tail of influence that I can still create micro-influencer marketing campaigns that are earned media campaigns. Ten years later, I am still at it in earnest. MORE
“Long tail” keywords often contain as many as five to seven words. Jayson DeMers, writing on Search Engine Watch , says there is resurgence in long tail keywords, partly because people increasingly type in (or voice) longer, more specific queries. MORE
Most keywords come in two types: core keywords and long-tail keywords. Tracking and comparing the results of the core keywords to the long-tail keywords can help optimize the keyword and optimization processes. MORE
” What are long tail keywords? In statistics, a long tail is the portion of the distribution having a large number of occurrences far from the “head” or central part of the distribution. How to use long tail keywords with content. MORE
GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time. How to Engage Bloggers Down the Long Tail from Chris Abraham. MORE
Under the broad umbrella of Search Engine Marketing (SEM), which includes both paid search as well as organic search engine optimization , there’s a common strategy that involves focusing on what’s known as “Long Tail” Keywords. MORE
Long Tail Related Topics Biznology
APRIL 8, 2014
GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time. How to Engage Bloggers Down the Long Tail from Chris Abraham.
Biznology
OCTOBER 11, 2016
I have been doing long-tail blogger outreach since 2006. Even more, I play so far down the long tail of influence that I can still create micro-influencer marketing campaigns that are earned media campaigns. Ten years later, I am still at it in earnest.
Biznology
SEPTEMBER 23, 2014
Long Tail Blogger Outreach. While Sally and I reached out to those hundred top bloggers by hand, reaching them via email as well as through their social channels, including email forms and even via private message on Daily Mile , it was a different thing entirely across the long tail.
Biznology
APRIL 8, 2014
GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time. How to Engage Bloggers Down the Long Tail from Chris Abraham.
Marketing Action
MAY 5, 2015
And that means you need to know about long tail keywords. Find the right long tail keywords, and you’ll gain a serious advantage over your competitors. A long tail keyword is any search phrase that has three or four words in it – or more.
Hubspot
APRIL 2, 2015
Yet, the ROI from doing so has a long tail that seriously impacts your bottom line. Long-Tail Keyword Phrases. Instead, be specific and descriptive about the item offered –– and use long-tail keywords. The Long-Tail Theory. SEO can be tough.
Lead Liaison
DECEMBER 29, 2015
Long-tail lead nurturing , combined with marketing automation, provide the additional touch points you need to build trusting relationships with prospects and customers. Wait too long to contact a lead and you likewise run the risk of losing that lead forever.
Hubspot
MARCH 29, 2014
A long-tail keyword is a keyword phrase that contains at least three words (though some say two or more is considered long-tail). Long-tail keywords are used to target niche demographics rather than mass audiences.
Webbiquity
JULY 19, 2016
And of course, keyword stuffing, as an SEO tactic, is long dead. 9) Long Tail Platinum. It provides specific long tail keywords relevant to your audience. Despite some misleading chatter to the contrary, SEO is not dead , and keywords still matter.
Webbiquity
AUGUST 9, 2012
But it’s also important to note that when it comes to on-site conversions, the leads often come from multi-word, infrequently searched “tail” terms.
Marketing Action
NOVEMBER 4, 2013
” What are long tail keywords? In statistics, a long tail is the portion of the distribution having a large number of occurrences far from the “head” or central part of the distribution. How to use long tail keywords with content.
Biznology
DECEMBER 10, 2012
These keywords are often referred to as long tail keywords because they include more than one word in the phrase. Long tail keywords should be utilized because: There is less competition. SEO is extremely important, but it’s a long term process.
Biznology
DECEMBER 15, 2016
Humans don’t like long lists of things. But for uncommon queries, or so-called “long tail” queries, you might only have one good page that answers the question implicit in the query. Managers of large sites must balance search AI with navigation IA.
Hubspot
NOVEMBER 17, 2011
But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search optimization.
Biznology
APRIL 4, 2016
Well, nearly a decade ago, Chris Anderson coined the term “Long Tail” to describe the value of aggregated small markets. Amazon’s brilliant plans to open hundreds of brick-and-mortar bookstores is another example of the power of the Long Tail.
Biznology
JANUARY 4, 2016
Broadening keywords from the popular ones to the so-called long tail keywords is one of the main ways you can get more traffic from search. Google took away your keyword data. I know how awful that was. But what are you doing about it?
Vertical Response
JULY 12, 2013
Under the broad umbrella of Search Engine Marketing (SEM), which includes both paid search as well as organic search engine optimization , there’s a common strategy that involves focusing on what’s known as “Long Tail” Keywords.
Hubspot
MARCH 15, 2012
For any company running a successful PPC campaign , long-tail keywords are likely already a part of the strategy. “Long-tail keywords” are typically defined as search queries that contain 3 or more keywords. Why Is Bidding on Long-Tail Keywords a Good Idea?
Puzzle Marketer
MARCH 26, 2012
Short-tail and long-tail keywords. Short-tail keywords are the most popular, most searched, and therefore most competitive. Long-tail keywords are more specific versions of the short-tail keywords.
Vertical Response
APRIL 19, 2013
“Facebook” is a great keyword to start with, make it the head of your keyword, and then find a longer tail search. Long Tail… Like a Giraffe? Having the right amount of tail on your keyword can go a long way for your business.
KEO Marketing
OCTOBER 23, 2015
Most people understand that the days when search engine optimization meant simply packing content with keywords are now long gone. Digital marketing guru Neil Patel has shared the story of how his organic reach soared by 206% by focusing on using long-tail keywords.
Buzz Marketing for Technology
SEPTEMBER 15, 2008
ex Teeth Whitening Union Square NY) Yodle growth has been outstanding (around 700% year over year) which should come as no surprise since their customers are long tail and so are the keywords they buy for them.
Biznology
JANUARY 3, 2012
You can always secure hundreds of long-tail earned media mentions while you’re desperately working on securing coverage on Mashable and TechCrunch. Public Relations Social Media Marketing Abraham Harrison Blog Business Long Tail Outreach public relations social media social media marketingImage via CrunchBase. It’s always a tough question: would you rather be the smallest fish in a big pond or the biggest fish in a small pond?
Aggregage
JUNE 9, 2009
One of the value propositions for Browse My Stuff is that it organizes content in a way that should be good to help long tail SEO ( search engine optimization ). As I find additional materials, they will become available through the site on the appropriate pages such as long tail seo.
Customer Experience Matrix
NOVEMBER 13, 2006
I picked up a copy of Chris Anderson’s The Long Tail this weekend for my son, only because the local bookstore didn’t have any more substantive marketing books available. Of course, the question I really care about is how the Long Tail relates to Customer Experience Management. Long Tail economics do expand the options available for customer experiences, and of course they may require changes in the business models of particular companies.
Opentopic
JUNE 24, 2016
Opentopic blog >> moz.com The long tail of search can be a mysterious place to explore, often lacking the volume data that we usually rely on to guide us. But the keyword phrases you can uncover there are worth their weight in gold, often driving highly valuable traffic to your site. In this edition of Whiteboard Friday, Rand delves into. Marketing ROI Cmo marketing roi
Modern B2B Marketing
DECEMBER 15, 2016
As long as people use words to communicate with search engines, keywords will never die. Then, you need to expand your thinking to long-tail keywords and natural language search in order to keep up with modern search engines and user behavior.
Aggregage
AUGUST 25, 2009
One of the primary uses of Browse My Stuff is as a B2B Marketing tool that provides an effective way to build traffic, establish your brand, optimize your Long Tail SEO , and conduct blogger outreach. There are two ways that companies typical use Browse My Stuff. White Label Site - branding is completely the corporate brand. Generally the content is all company or closely affiliated content.
Captora
JUNE 28, 2016
Organic search strategies are the long-term campaigns you need to get an edge against your competitors. Long-Tail Logic Explained. The trick with organic search strategy is to focus on long-tail keywords, not head terms, to increase conversions.
Hubspot
OCTOBER 27, 2010
These types of "long tail" terms are searched for less frequently, but they are more specific and therefore will bring more qualified traffic to your site. A few years ago we posted an article inspired by the book "Blue Ocean Strategy" by W. Chan Kim and Renee Mauborgne.
bizible
AUGUST 17, 2017
Word of mouth remained the top channel, content marketing jumped from the sixth most frequently cited channel to the second, and there were two newcomers to the list: field marketing (8th) and the long-tail group of “other” channels and activities (9th).
Biznology
AUGUST 16, 2016
Last night I had the honor of dusting off my trusty old long tail earned media blogger outreach deck and updating it for the new world of earned media influencer marketing for the lovely Brigitte Winter and her Georgetown School of Continuing Studies students. Waiting for class.
Modern B2B Marketing
AUGUST 17, 2017
Focus on Long-Tail Keywords: It is estimated that up to 80% of searches are long-tail keywords. The reason that SMBs should focus on long-tail keywords is that competition is lower so they are easier to rank for and user intent is much more targeted.
Act-On
OCTOBER 21, 2016
Long Tail & Bottom-of-Funnel Keywords. Long tail” is a term, when applied to search engine optimization, refers to keywords and keyword phrases that are more niche, and fall farther out on a demand curve (you can also think of it as keywords with multiple words/phrases within them).
Hubspot
DECEMBER 22, 2016
Searchers tend to use very specific “long-tail” keywords, keyword phrases and questions when they’re looking for something. Long-tail keywords comprise up to 70% of all search traffic and can unlock the door to successful SEO. Turn a long-winded sentence into two.
Opentopic
MARCH 15, 2016
And the tide of long tail offerings shows no signs of quelling. Opentopic blog >> mentormate.com It doesn’t matter who you are or who you serve. Users have more commerce, finance and personal wellness options than ever before. Even amidst the increasing number of offerings, the democratization of media has made it easier for consumers to find exactly what they. Marketing ROI Cmo marketing roi
chiefmartech
APRIL 20, 2017
No, it’s actually a fairly common market structure in the age of digital platforms known as a “long tail.” They draw their strength from the vibrant, long tail ecosystems that blossom on their foundations. It will be a lengthy long tail market.
Modern B2B Marketing
MAY 22, 2017
Using Long-Tail Keyword Research to Exceed Expectations in the Enablement Phase. Long-tail keywords—search queries that are four words are longer—are often used by searchers who are looking for answers to specific questions.
KoMarketing Associates
OCTOBER 25, 2016
These are often informational searches in the form of questions or longer-tail queries. However, when optimizing content for a top-of-funnel strategy, SEOs must consider longer-tail queries that do not necessarily have the high search volume that Keyword Planner bases suggestions on.
KEO Marketing
NOVEMBER 21, 2016
Most keywords come in two types: core keywords and long-tail keywords. Tracking and comparing the results of the core keywords to the long-tail keywords can help optimize the keyword and optimization processes.
INDUSTRY INSIGHTS YOUR PEERS ARE READING
1 
Let's personalize your content