Why You Should Use Long-Tail Keywords in Your SEO Campaign

Single Grain

In SEO, there are two types of keywords: “head” keywords and “long-tail” keywords. It takes a lot of time and effort to outrank your competition because mostly bigger brands are competing with your site for short-tail or head keywords.

How to engage bloggers down the long tail

Biznology

GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time. How to Engage Bloggers Down the Long Tail from Chris Abraham.

How to Engage Bloggers Down the Long Tail

Biznology

GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time. How to Engage Bloggers Down the Long Tail from Chris Abraham.

How to Use Long Tail Keywords to Boost PPC Search Traffic

QuanticMind

But it’s also possible to attract more traffic and optimize your ad spend by targeting long tail keywords in Adwords. Here’s everything you need to know about using long tail keywords effectively to improve PPC performance. What are Long Tail Keywords?

B2B Leads in the Long Tail of Search

Webbiquity

But it’s also important to note that when it comes to on-site conversions, the leads often come from multi-word, infrequently searched “tail” terms.

Incorporate Long Tail Keywords into the Mix for SEO Success

Biznology

These keywords are often referred to as long tail keywords because they include more than one word in the phrase. Long tail keywords should be utilized because: There is less competition. SEO is extremely important, but it’s a long term process.

The best of micro-influencer marketing and long tail blogger outreach articles

Biznology

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. “My long tail blogger outreach strategy is periodically challenged or criticized as being too aggressive.

Long-Tail Keyword Approach to Pharmaceutical SEO Strategies

EMagine B2B Blog

There are two different routes for your keyword strategy: a generic, broad approach or a long-tail keyword approach. Long-tail Keywords. Long-tail keywords are multi-word phrases and more effective because they’re highly relevant to your business.

Mizuno running long tail outreach marketing case study

Biznology

Long Tail Blogger Outreach. While Sally and I reached out to those hundred top bloggers by hand, reaching them via email as well as through their social channels, including email forms and even via private message on Daily Mile , it was a different thing entirely across the long tail.

How the Long Tail AdWords Approach Works for Blogger Outreach

Biznology

Long-tail blogger outreach is like long-tail Google AdWords advertising. Because of such high risks tantamount to the stock market, these folks are very good at discovering and milking the long tail, realizing that making a little bit here and there spread concurrently over hundreds and thousands of ads and keywords is more profitable, long term, than making a single big score. Image via CrunchBase.

Long Tail Keywords: Win at SEO and Acquire More Qualified Leads

Marketing Action

And that means you need to know about long tail keywords. Find the right long tail keywords, and you’ll gain a serious advantage over your competitors. A long tail keyword is any search phrase that has three or four words in it – or more.

The Long Tail of Blogger Outreach

Biznology

He didn’t see the value of investing limited budget, time, and resources on the long tail when those treasures would better be used to woo the high-fliers, professionals, top-cows, and A-listers. Image via Wikipedia. I had breakfast with John Bell of Ogilvy a number of years ago.

Is A Long-Tail Keyword Strategy The Best Way to Build Topical Authority?

MarketMuse

If you know anything about long-tail keywords, you know they were all the rage about six or seven years ago, when they were a really solid way to get your content to rank on SERPs. To this day, marketers still see a lot of value in using long-tail keywords.

Using Long Tail Keywords Strategically

Marketing Action

Long tail” keywords often contain as many as five to seven words. Jayson DeMers, writing on Search Engine Watch , says there is resurgence in long tail keywords, partly because people increasingly type in (or voice) longer, more specific queries.

Long-Tail Keywords for SEO Success

KEO Marketing

Most people understand that the days when search engine optimization meant simply packing content with keywords are now long gone. Digital marketing guru Neil Patel has shared the story of how his organic reach soared by 206% by focusing on using long-tail keywords.

Six SEO Facts About All High-Ranking Content

Webbiquity

Long-Tail Keywords Perform Best. Long-Tail Keywords Dominate Searches. Fact : Long-Tail (4 words or longer) keywords account for 70% of ALL Google searches and convert 2.5x Content built around long-tail keywords is much more likely to convert. #5.

How to Make Hummingbird Your Ally with Long Tail Keywords

Marketing Action

” What are long tail keywords? In statistics, a long tail is the portion of the distribution having a large number of occurrences far from the “head” or central part of the distribution. How to use long tail keywords with content.

PPC Analysis for Conducting Keyword Research: The Answer Lies in the Long Tail

QuanticMind

Beyond using modern techniques like geo targeting , device targeting, time segmentation, and a real-time bidding algorithm , maximizing your ROI through long-tail keywords is a smart strategy to keep your search marketing campaign relevant and profitable.

The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

How long has it been since you’ve done a redesign? SEO also offers cumulative, long-term benefits that continue to deliver a return on your initial investment. Maintain Efforts Long Term. Guest post by Austin Cline.

PPC Analysis for Conducting Keyword Research: the Answer Lies in the Long Tail

QuanticMind

Beyond using modern techniques like geo targeting , device targeting, time segmentation and a real-time bidding algorithm , maximizing your ROI through long-tail keywords is a smart strategy to keep your search marketing campaign relevant and profitable. PPC Keyword Research Long Tail

Yodle: Managing the Long Tail for the Long Tail!

Buzz Marketing for Technology

ex Teeth Whitening Union Square NY) Yodle growth has been outstanding (around 700% year over year) which should come as no surprise since their customers are long tail and so are the keywords they buy for them.

Deploying Long-Tail Lead Nurturing and Marketing Automation to Build Relationships  

Lead Liaison

Long-tail lead nurturing , combined with marketing automation, provide the additional touch points you need to build trusting relationships with prospects and customers. Wait too long to contact a lead and you likewise run the risk of losing that lead forever.

The Ultimate Guide for Mastering Long Tail Search

Hubspot

But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search optimization.

3 Steps to Winning Customers from Big Box Retailers With Long-Tail Keyword Phrases

Hubspot

Yet, the ROI from doing so has a long tail that seriously impacts your bottom line. Long-Tail Keyword Phrases. Instead, be specific and descriptive about the item offered –– and use long-tail keywords. The Long-Tail Theory. SEO can be tough.

The Definition of a Long-Tail Keyword [In Under 100 Words]

Hubspot

A long-tail keyword is a keyword phrase that contains at least three words (though some say two or more is considered long-tail). Long-tail keywords are used to target niche demographics rather than mass audiences.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.

Long Tail Marketing - The Future of Marketing

GreenRope

Long Tail Marketing—The Future of Marketing. The Long Tail , a term coined by Chris Anderson, presents great opportunities for small businesses to reach their audiences. This article will show you the benefits of focusing your marketing efforts on niche markets rather than wasting money and valuable resources on short tail mainstream markets. Unlike short tail marketing, Long Tail reaches very specific audiences at a low cost.