SendX

JUNE 27, 2020

He locked himself in a room with 20 Red Bulls and desperately tried to find an ESP promising 100% email deliverability. (via Unsubscribe link in the footer can be as simple as what is used by Email Mastery emails… Just a word & one-click step to unsubscribe. Morty was a beginner in email marketing.

Deliverability 195

Deliverability Work Management CAN-SPAM Tips 195

Zoominfo

APRIL 29, 2022

Don’t Use Text Shorthand: brb, lol, numbers instead of words — this kind of lingo can come across as unprofessional or spammy. Most people live on their smartphones, so to get a response from a prospect we need to understand what they see — it’s probably a one-line preview on the lock screen. Texting should always be opt-in.

Lock-In 130

Lock-In Zoominfo Opt-out Outreach 130

Sprout Social

JANUARY 27, 2021

This year, you can guarantee consumers will be watching to see if those same brands that spoke up are staying true to their word or if they’ve already moved on. It’s become common for brands to participate in Black History Month, but these efforts are often perceived as little more than performative activism.

Brand Identity 129

Brand Identity Branding Lock-In Communities 129

Zoominfo

NOVEMBER 30, 2020

Don’t Use Text Shorthand: Make sure you aren’t using any texting shorthand (brb, lol, numbers instead of words [2 vs to]. While the idea of getting a text from a sales professional may seem a little out of the ordinary. Yet, in the current remote working universe, sales reps are turning to text more than ever before. . So, the jury is out.

Lock-In 195

Lock-In Cold Calling Zoominfo Opt-out 195

Contently

APRIL 26, 2020

If Abraham Lincoln could finish the Gettysburg Address in 271 words, you can spare your audience a half hour. The main solution here is to plan ahead because it allows you to lock in on what to cover and what to save for later. When my class of floppy six-year-olds stood on stage to sing a song in front of our families, my body froze.

Webinar Metrics 177

Webinar Metrics Tips Lock-In Class 177

Martech

MAY 2, 2022

” “The site’s structure is too locked down.” ” “Our page structures are too locked down.” ” “The site’s structure is too locked down.” ” “Our page structures are too locked down.” WordPress is not for everyone. Processing.Please wait.

Enterprise Management 93

Enterprise Management CMS Development Microsite Marketing Management 93

Bionic

JANUARY 20, 2023

The word “flexibility” has jumped out front as an early contender for advertising’s word of the year. Instead of locking in a year-long deal in the up-front, advertisers are building in escape clauses and shorter deals. The 2023 advertising forecast is, well uhh… it’s complicated. You’re destined to lose. Money is moved.

Budget Programs 84

Budget Programs Marketing AI Buy Tools 84

Exo B2B

SEPTEMBER 18, 2020

They say that an image is worth 1000 words, following in this logic would mean that a video is worth 100,000 words! It’s the tiny little paddle lock that shows up just before the URL address. We will publish the other one in the following weeks. Enjoy the read. STOP using simple passwords ! SSL ( SSwhat ! ). Responsive.

Autoresponders 105

Autoresponders Tips Lock-In Eye-Tracking 105

SmartBrief - Marketing

JANUARY 26, 2024

The theme of this year’s tech show was “All On,” a play on words that tells me that anything with an on button is getting its moment at the annual gathering of consumer electronics companies, and CES 2024 didn’t disappoint. And lots of what was on display in Las Vegas also tapped on via AI in a myriad of ways.

Rules 62

Rules Lock-In Eye-Tracking Demand 62

Salesforce Marketing Cloud

JUNE 12, 2023

Sandi Nuss Zellner, Salesforce Consultant, Locke Nuss Consulting Discover generative AI innovation at Salesforce Salesforce is bringing trusted generative AI technology to its apps, platforms, and workflows. And be sure to spread the word with your friends and colleagues—everyone can learn AI skills on Trailhead.

Marketing AI 98

Marketing AI Peer-to-peer Correlation Lock-In 98

Mereo

FEBRUARY 28, 2024

Tim: Culture is such an overused word, and, frankly, I’m a bit of a contrarian when it comes to defining it. Read our condensed conversation below. There is a lot of discussion about the importance of fostering the right business culture, but let’s start by taking a step back. 1, goal No. 2, goal No.

Lead Ranking 77

Lead Ranking Thought Leadership Business Lock-In 77

Salesforce Marketing Cloud

FEBRUARY 25, 2022

The permission set is like the word “and.” Private means that all information is locked down at the outset, and then opened up only to the people who need it. Now, read on for a quick rundown of the five key security concepts you need to know inside out. Security is key—literally and figuratively! OWDs help to show your data model.

Lock-In 98

Lock-In Ideal Customer Profiles Class Peer-to-peer 98

Lead Liaison

FEBRUARY 22, 2023

The kiosk can be locked so attendees don’t get lost in the lead capture app or start messing with your tablet settings. I know, you might be a bit perplexed by the word “activations”. Restricting use per user limits your company’s ability to collect leads. Another neat benefit of using a kiosk is advertising.

Trade Show 104

Trade Show Lead Scoring Lead Ranking Lead Liaison 104

Stevens & Tate

SEPTEMBER 6, 2021

The choice of words used in the subject line has a huge influence on the readers and determines whether the hard work devoted to writing the email is fruitful. To minimize the character count, only use the most crucial words in your subject line and take away the unnecessary ones. Use aspects of personalization.

Tips 72

Tips Lock-In Blast Campaigns CAN-SPAM 72

ConvertKit

DECEMBER 29, 2020

In other words? Jump ahead. What’s better: hiring a designer or DIY? How to make an ebook cover in three easy steps. Sell your ebook (and make money). You’ve spent months (maybe even years) dreaming up and creating an ebook , and you’re almost ready to sell it! You can’t wait for those dollars to hit your bank from your new digital product.

Budget Programs 126

Budget Programs Landing Pages Template Lock-In 126

Biznology

AUGUST 31, 2021

This used to be called retirement, but now we need a better word to indicate more of a transition rather than a choice. He has taken these lessons and put them together for his first book, called The Next Rules of Work. It complements the family business by showing how we have evolved in how we approach work. This isn’t exactly a new idea.

Rules 104

Rules Lock-In Consulting Class 104

Hubspot

APRIL 29, 2022

It records your voice and provides immediate feedback on where you articulated your ideas well, determines your tone of voice, and tells you when you’ve used too many unnecessary words to avoid disengaged or confused interpretation. Best For: Reducing the amount of filler words in your conversations. Filler word frequency.

Lock-In 68

Lock-In Pricing Price Lead Scoring 68

Optinmonster

FEBRUARY 12, 2024

Want to learn how to use urgency words to improve your website conversion rate? The simplest way to leverage the scarcity principle is to use urgency words in your marketing content. In this post, I’m going to show how you can use urgency words in your marketing so that you can boost website traffic, conversions, and sales.

Urgency Marketing 76

Urgency Marketing Conversion Lock-In Conversion Rate 76

Salesforce Marketing Cloud

MARCH 28, 2023

This is hard to achieve when customer interactions are not personalized and customer data is locked in many different systems. The word experience is the emotional reaction to a moment,” said Solis. But generative AI promises to change everything about how brands interact with customers. Improvement can’t come soon enough.

Generation 98

Generation Work Management Lock-In Marketing Management 98

Sprout Social

DECEMBER 7, 2023

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. Oh, and don’t forget the billions of dollars in ad revenue. The platform owes much of its booming growth to creators and TikTok regularly goes out of its way to acknowledge their impact.

Creativity 81

Creativity Paid Search Agency Viral Marketing Lock-In 81

Sprout Social

JUNE 28, 2022

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. Oh, and don’t forget the billions of dollars in ad revenue. While the platform owes much of its booming growth to creators, TikTok regularly goes out of its way to acknowledge their impact. Published on Categories.

Work Management 107

Work Management Paid Search Agency Viral Marketing Lock-In 107

Martech

MARCH 6, 2023

Asked to list the hottest categories in martech, you might mention customer data platforms; you might mention identity resolutions platforms; perhaps data clean rooms. Have DMPs been around so long we just take them for granted (like “big data”)? “Lotame has worn a few different hats over the years. That was back in 2008.

Work Management 87

Work Management Marketing Management Paid Search Agency Advertising Agencies 87

Televerde

FEBRUARY 26, 2024

The Power of the F Word Sometimes, the most eloquent way to express our stance on failure is by boldly embracing the F-word. It’s about the grit, the grind, and the grace with which we face our battles. No, not that one—though it’s tempting to sprinkle it into a pep talk for emphasis. Balance is key to sustaining success and happiness.

Dwell 52

Dwell Lead Scoring Lead Ranking Lock-In 52

Optinmonster

JUNE 15, 2021

These include: Content locking to blur out content below the campaign and grant access only when the visitor signs up. Or how Whole Whale increased conversions by 100% with content locking. Inline forms grab the attention of your readers and gets them to signup for email newsletters or other marketing campaigns. Not totally convinced?

Lock-In 59

Lock-In Template Display Rules 59

Golden Spiral

SEPTEMBER 10, 2021

Lots of people are saying lots of words. Buffer found that for B2B companies, 16–25 words is the ideal length. FYI: This section is 78 words.). That first line must lock your reader’s brain on your main point the way a fighter jet’s missile lock acquires a target. How well are you leveraging this tool?

Linkedin 62

Linkedin Marketing AI Lock-In Burn Rate 62

Biznology

MAY 22, 2018

While your initial contract with me or another ORM shop will be expensive and lock you into a year, it doesn’t stop there. This results in not just a vacuum—which Google abhors—but in a black hole. A black hole is a powerful entity — it has such strong gravitational effects that nothing can escape. The China Syndrome, 1979.

Google 206

Google Work Management Lock-In Wikipedia 206

Salesforce Marketing Cloud

JULY 29, 2021

You’ll see a lock icon beside the name. Some of them are about simple etiquette: Like how to collaborate easily, without feeling you need to be online all the time. Some of them are about staying organized: Like how to simplify and prioritize your work in Slack, so you can stay on top of what matters most. Want to learn more?

Product 98

Product Lock-In Ideal Customer Profiles Profiling 98

Conductor

FEBRUARY 12, 2020

What words to use. They can do more than that: they can transform your words into powerful energy that can literally change someone’s life. So how do you get your feedback into this core engine, so your words have impact? This guard needs to believe you do or else you are locked out. These words must be sincere.

Lock-In 93

Lock-In Intent Validation Personalization 93

Martech

MARCH 25, 2022

This locks out your negative commentator from the post. People posting negative comments on social media are seeking respect and acknowledgment, and a Facebook comment can be a pressure release valve that keeps them from escalating into posting negative messages in less manageable arenas like reviews or blog posts. Limit the commentators!

Facebook 120

Facebook Tips Work Management Social Media 120

Scoop.it

SEPTEMBER 7, 2022

Knowing that today’s customer journeys get longer and more complicated, marketers like to see leads as new conversions. One big question is – can content marketing help in driving leads and assist you in creating a proper lead nurturing strategy? The answer to this question is yes, it can. Consider hosting free webinars. Write more blogs.

Lead Generation 76

Lead Generation Lead Scoring Lead Ranking Top of Funnel 76

Litmus

NOVEMBER 16, 2023

When we think about creativity in email, we often consider imagery as the go-to solution for eye-catching designs. There’s another way to get creative—typography. Learn how you can make an impact, too, as this guide explores: What email typography is What’s a typeface? So, the typeface you choose is one aspect of your typography in email.

Class 101

Class Tagging Paid Search Agency Design 101

Optinmonster

MAY 10, 2023

In other words, they’ll buy something just because they feel they might miss out. Yet there is little to no knowledge about FOMO marketing or how to use it to increase eCommerce sales. But there’s nothing to worry about as in this FOMO guide, we will explain what FOMO means, what FOMO marketing is, and why it is so effective.

Examples 108

Examples Urgency Marketing Planning Trigger Marketing 108

Vision Edge Marketing

JULY 11, 2017

Note the word unit, measures describe one element. By definition they are different. Measure How Fast You Are Driving Right Now. Measure , when used as a noun, refers to a unit. It can be a unit of quantity or quality. They are concrete. Weight, on the other hand, is a measure we can change. If you reduce the “gate” the number will go up.

Planning 162

Planning Lock-In Work Management Comparison 162

Martech

NOVEMBER 11, 2022

A word about Amazon. Business-to-business (B2B) marketing, on the other hand, refers to the marketing of goods and services to other businesses. B2B sales cycles tend to be longer (companies making software purchases, for example, will do extensive due diligence before investing in a product). Get MarTech! In your inbox. Processing.

Digital Asset Management 113

Digital Asset Management Work Management Marketing Management Digital Experience Platform 113

Contently

SEPTEMBER 10, 2018

That’s partially why I love the annual speaker drinks on the opening night of Content Marketing World. But mostly, it’s because I get unfiltered access to what the smartest minds in content marketing are thinking about right now. Look how cute we are, over here in the corner, trying to make stuff that people actually like.

Content Marketing 119

Content Marketing Content Gartner Lock-In 119

Hubspot

JUNE 16, 2017

9) Lock your exposure. If you aren't producing video content because you don't think you have the ability, time, or resources to do it, we have some good news: Your answer to the video content question could be sitting in your pants pocket. Hint: It's your iPhone.). P.S. We filmed it with an iPhone. How to Shoot Videos with an iPhone.

Video Marketing 101

Video Marketing Lock-In Work Management Marketing Management 101

Salesforce Marketing Cloud

OCTOBER 28, 2021

Technology without security is like a home without a lock. So how do we protect something so important? Influential management consultant Peter Drucker said, “Culture eats strategy for breakfast.” With so much at stake, we have to examine the culture of cybersecurity on both large-scale and intimate levels. Malcolm Harkins agrees.

Lock-In 98

Lock-In Digital Transformation Work Management Internet Marketing 98