WebMarketCentral

NOVEMBER 19, 2007

It may also be a win for smaller players in the white paper and thought-leadership content syndication space, including FindWhitePapers.com , NetLine and Ziff Davis Enterprise , as well as Insight24 (which syndicates webcasts, video and podcasts). On November 7, TechTarget announced that it had acquired KnowledgeStorm for $58 million.

Lead Generation 20

Lead Generation B2B Thought Leadership Thought Leadership Generation 20

PureB2B

APRIL 17, 2018

You might want to take note of these top four content types for your content syndication strategy: 85% whitepaper, 60% webcast, 50% infographic, and 35% articles. Having a steady online presence can also help you close in on a niche that’s been proving to be a big challenge for your team. Education Opportunities Galore.

Marketing Strategy 62

Marketing Strategy Marketing & Strategy Effectiveness Lead Scoring 62

PureB2B

APRIL 17, 2018

You might want to take note of these top four content types for your content syndication strategy: 85% whitepaper, 60% webcast, 50% infographic, and 35% articles. Having a steady online presence can also help you close in on a niche that’s been proving to be a big challenge for your team. Boost Traffic. Education Opportunities Galore.

Marketing & Strategy 48

Marketing & Strategy Marketing Strategy Effectiveness Lead Scoring 48

Hinge Marketing

FEBRUARY 24, 2014

Perhaps more importantly, it’s difficult for a team to share a consistent understanding and approach to the strategy if it’s not locked down in print. The Content Marketing Institute and MarketingProfs recently published their year-in review of the B2B content marketing landscape. Has each step been implemented appropriately?

Allocation 48

Allocation Marketing Budget Research Marketing Strategy 48

Hubspot

JUNE 12, 2017

But the moments like the one we described above are the ones that remind us: B2C companies haven't locked down all of the truly interesting marketing angles. Many B2B marketers have seen B2C content at least once and asked, "Why do they get to have all the fun?" We're passionate about our product -- and that means our audience can be, too.

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

Convince & Convert

MARCH 15, 2012

This is Episode 7 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Cindy Kim , the Director of Marketing and Social Media for JDA Software. Jay : Hey everybody, it’s Jay Baer and Eric Boggs live, a live episode of. the Social Pros Podcast from soggy South by Southwest in Austin. Eric : Yeah.

Enterprise Management 118

Enterprise Management Work Management Marketing Management Software 118

Buzz Marketing for Technology

JULY 6, 2008

Information Technology. Professional Community. Share and compare information with 1.2 million professionals. Profile Recent Posts Connections Posts From Connections Journal Watch List Account Settings. Find Members Alphabetical Directory. Browse by Vendor Browse by Documents. Communities. Business Intelligence. Previous Entry. They Already Are!

Enterprise Management 100

Enterprise Management Work Management Wiki Tools 100