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Content Upgrades: How to Use Popular Posts for More Conversions

Optinmonster

With OptinMonster’s content lock feature, you can strengthen your email marketing strategy by using existing posts as lead magnets. All you need is OptinMonster’s Content Lock feature. Create Content Upgrades Easily With Content Lock. Emphasis on the word “usually.” That’s a content upgrade.

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How to Create a Paywall in WordPress (2 Methods)

Optinmonster

So, in today’s post, we’re going to show you 2 different methods for creating a paywall in WordPress, including: Content locking. So, in today’s post, we’re going to show you 2 different methods for creating a paywall in WordPress, including: Content locking. Method 1: Content Locking. MemberPress.

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What brands need to know before celebrating Black History Month 2021

Sprout Social

But following a year of racial justice protests and more companies than ever taking a stand on social and political issues, brands are under pressure to get Black History Month 2021 right. It’s become common for brands to participate in Black History Month, but these efforts are often perceived as little more than performative activism.

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A 20-Point Checklist for B2B Marketing on LinkedIn

KoMarketing Associates

It evaluates photos for different conditions: business, dating, or social media. Just be sure to use the available space, and always be thinking about what terms your ideal client or boss would use when they are looking for someone like you. And, please, do not pose like you’re trying to look sexy. Namely: Do not confuse people.

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Reframing Procurement: Hurdles to be leapt or allies to be won?

Heinz Marketing

Whether it is a contract issue, something to do with the terms, an insurmountable security challenge, compliance issues, or whatever else, they can tank a deal that is well into the late stages of your cycle. HR exists to ensure the company has the people and conditions needed to flourish. The Problem with Procurement.

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Web Fonts: How to Make Them Work Perfectly in Email

Litmus

Although the terms are nearly identical, there are definite differences. To deliver both a beautiful and accessible email design , stop trapping your message in images, and start using live text with web safe fonts and web fonts. Before exploring web fonts vs. web safe fonts, let’s first explore how fonts work in your emails.

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3 steps to create exceptional ebook covers on a budget

ConvertKit

Jump ahead. What’s better: hiring a designer or DIY? How to make an ebook cover in three easy steps. Sell your ebook (and make money). You’ve spent months (maybe even years) dreaming up and creating an ebook , and you’re almost ready to sell it! You can’t wait for those dollars to hit your bank from your new digital product. In other words?