Porch Group Media

NOVEMBER 10, 2021

Online channels boomed as a result of the pandemic lock-down and email marketing is one of the smartest, most effective ways to reach a massive percentage of your key demographic. Check out some of these great stats on the power of email. The email marketing stats for the UK see an open rate of 16.4% compared to 17.6%

Email Marketing 59

Email Marketing Peer-to-peer Planning Marketing & Strategy 59

Litmus

FEBRUARY 2, 2021

What do you mean by business value—we generate leads, conversions, and sales? How can we show business value when our data and analytics are siloed? How do you translate brand equity in business terms? Marketing is complex, especially in a world where data dominates. Get your geek on with the CIO.

Lead Ranking 59

Lead Ranking Lead Scoring Peer-to-peer Multi-Touch Attribution 59

Hubspot

APRIL 29, 2022

This app transcribes and analyzes every word you say, giving you detailed stats on: Total word count. Now we know that not everyone wants to use resources that are locked behind a paywall, so we found free apps that can serve similar features and assist salespeople in improving their speaking abilities in unique ways. Price : $11.99/month.

Lock-In 68

Lock-In Pricing Price Lead Ranking 68

Golden Spiral

SEPTEMBER 10, 2021

That first line must lock your reader’s brain on your main point the way a fighter jet’s missile lock acquires a target. What source for my position or stat could I quote to add credibility? Your B2B HealthTech solution can find great success in cultivating potential buyers on LinkedIn. Lots of people are saying lots of words.

Linkedin 62

Linkedin Marketing AI Lock-In Burn Rate 62

Bannerflow

JANUARY 28, 2021

However, like its people, European marketing remains resilient, with teams and brands adjusting, and in some cases flourishing under their new locked-down reality. This year’s State of In-housing 2021 report from Bannerflow and Digiday, surveys over 200 senior marketers across Europe, at a pivotal moment in time. Creativity is key.

Advertising Agencies 98

Advertising Agencies Paid Search Agency Lead Ranking Digital Transformation 98

EveryoneSocial

SEPTEMBER 21, 2020

A great stat from Glassdoor , up to 79% of job applicants use social media in their job search. As a company who values engagement on social media you may have an employee advocacy program running in your organization. And hey if not, maybe you are researching how employee advocacy can benefit your company and teams.

Campaigns 92

Campaigns Stats Paid Search Agency Lock-In 92

Hubspot

NOVEMBER 21, 2014

Below is a highlight of the main charts and stats from the 2014 State of Inbound Marketing , HubSpot''s most recent survey of 3,500 marketing and sales professionals across all company sizes and job titles. 20) Proving past success with inbound is the biggest driver of locking down additional budget. Marketing Data Lead Generation'

Stats 28

Stats Top of Funnel Peer-to-peer Paid Search Agency 28

Sprout Social

NOVEMBER 10, 2022

In a nutshell, your social media bio is your brand’s most basic elevator pitch—a snapshot of what you do, who you are and how you meet customers’ needs. While he died before the turn of the 20th century (so the timing’s a little off), he could have easily been describing the perfect social media bio. Make your brand easier to find (via search).

Social Media 93

Social Media Branding Brand Identity Media 93

Martech Advisor

NOVEMBER 25, 2019

Here are a few more interesting stats and facts with insights into the shopping frenzy around Black Friday and Cyber Monday as compiled by BlackFriday.com. Apart from conventional security mechanisms, brands can lock-down their online endpoints to isolate suspected scamming activities. billion this year, according to BlackFriday.com.

Phishing 69

Phishing Brand Identity Branding Privacy Policies 69

Optinmonster

OCTOBER 21, 2021

After all, if someone is scrolling on your site, chances are they are interested in what you have to offer. That also means that they are more likely to positively respond to your optin forms. The best scroll popup plugins not only help improve conversion rates, but they’re also easy to use , customizable , and (most importantly) effective.

Personalization 86

Personalization Best Practices Trigger Marketing Work Management 86

Vidyard

SEPTEMBER 24, 2015

This is a good time to lock down the thesis statement and key talking points of your video. After a few weeks, take a look at your video hosting stats or Google Analytics to see how effective the video has been. We recommended checking out Google’s Keyword Planner or Keywordtool.io Step 3: Brainstorm With Purpose.

Video Marketing 108

Video Marketing Product Planning Marketing Analytics Tools 108

LiveRamp

MARCH 18, 2019

While this stat and the need for authenticity is not a new concept, what it brought to mind is the need to connect customers’ feelings to actual results. While this stat and the need for authenticity is not a new concept, what it brought to mind is the need to connect customers’ feelings to actual results.

Brand Identity 65

Brand Identity Branding Ethics Privacy 65

Ontraport

FEBRUARY 23, 2021

Heck, anyone living and working in our modern world schleps around a to-do list longer than Rapunzel’s locks. Business leaders have a lot on their plates. But leaders in particular have to deal with all of the responsibilities and challenges that come with being in their position, in addition to the regular stressors of life.

Process 59

Process Automation Work Management Marketing Management 59

Optinmonster

NOVEMBER 1, 2021

Track stats and analytics. Email marketing software is a tool that businesses use to connect with their customers. They use these platforms to: Design email templates. Create and store subscription lists. Increase brand loyalty. These platforms help your business reach out to customers in a reliable (and welcome) way. Flexibility. Automation.

Email Marketing 59

Email Marketing Planning Budget Programs Autoresponders 59

Ontraport

FEBRUARY 23, 2021

Heck, anyone living and working in our modern world schleps around a to-do list longer than Rapunzel’s locks. Business leaders have a lot on their plates. But leaders in particular have to deal with all of the responsibilities and challenges that come with being in their position, in addition to the regular stressors of life.

Process 52

Process Automation Work Management Marketing Management 52

ClickZ

OCTOBER 23, 2019

CZ: Can you share 1-3 success stats from companies who have used your product? Many marketers know well the frustrations of coordinating the creative process — reviews and approvals can drag on, key feedback can get lost in lengthy email chains, and creative flow can be interrupted by too many stakeholders.

Digital Asset Management 58

Digital Asset Management Enterprise Management Work Management Marketing Management 58

Onalytica B2B

JULY 19, 2018

They’ve done this by ‘locking’ accounts that demonstrated bot-like and automated activity, which if not reactivated by the account creator, have been suspended. Their long-term objective is to remove the abuse of the platform to influence others, in a bid to promote and preserve public safety. And for what?

Work Management 137

Work Management Marketing Management Peer-to-peer Ethics 137

Ontraport

APRIL 14, 2021

Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills. Some of our customers have been in business for decades and some are just getting started, but they all have the same goal: to gain customers. The idea of gaining customers sounds pretty straightforward. Or, they don’t need it yet.

Paid Content 105

Paid Content Branding Brand Identity Lead Ranking 105

EveryoneSocial

FEBRUARY 4, 2019

The best way to prove it is a quick snippet of some social media stats: Close to half the world’s population (3.03 The best way to prove it is a quick snippet of some social media stats: Close to half the world’s population (3.03 You also do not want to force them to post, nor should commentary always be locked down.

Budget Programs 75

Budget Programs Paid Social Agency Paid Search Agency Companies 75

Directive Agency

OCTOBER 25, 2019

Also, by letting prospects know that they’re not going to be locked into a recurring contract, the copy silences fears they may have around testing Retreaver. Here are some stats from G2 on how people truly see reviews today: 68% of millennials trust online reviews, with positive ones producing an 18% average uplift in sales.

Conversion Rate 79

Conversion Rate Top of Funnel Conversion Optimization 79

Engagio

DECEMBER 28, 2020

But this year is quite different than years past. And I wonder if anyone really wants to be in the predictions business after all the challenges we’ve had to confront in 2020. I think it’s safe to say that we’ve all struggled a little, and we’ve learned a lot. What is your best advice for people to succeed with ABM in 2021? Maneeza Aminy.

Account Based Marketing 139

Account Based Marketing ABM Sales Management Enterprise Management 139

Brandpoint

AUGUST 20, 2018

In late 2015, Google released the 160-page Search Quality Evaluator Guidelines. In addition to links and RankBrain, we learned that content is among the top three page-quality factors according to Google. For more info on these updates, check out this post on establishing credibility and E-A-T in your content. How to establish E-A-T in your content.

Guidelines 91

Guidelines Paid Search Agency Content High Quality Lead 91

Ontraport

APRIL 14, 2021

Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills. Some of our customers have been in business for decades and some are just getting started, but they all have the same goal: to gain customers. The idea of gaining customers sounds pretty straightforward. Or, they don’t need it yet.

Paid Content 72

Paid Content Branding Brand Identity Lead Ranking 72

Buffer

AUGUST 19, 2019

Your best length of post is unique to you and is based on your social media stats. And while we’re on the topic of social-specific copywriting, I wanted to mention a couple quick formatting tips, too: You can use caps lock to highlight certain words in your text. First things first: The basics of length and character limits.

Social Media 74

Social Media Course Copywriting Media 74

Unbounce

SEPTEMBER 24, 2018

Having been at Unbounce for 4 years now, I’ve seen CTAConf grow from a grassroots sproutling with 300 attendees to a 1,000-person event taking over the Queen Elizabeth Theatre. This year’s theme was “The Marketing Revolution” in response to the fact that marketing has changed. It’s tougher than ever and what used to work, doesn’t anymore.

Conference 73

Conference Marketing AI Lead Ranking Lead Scoring 73

Magisto

AUGUST 12, 2019

Lock videos with a password, send private links, restrict access to specific members, and collect feedback from your collaborators with time-coded notes. ?. Distribute across social platforms and track stats. Enter a one stop video shop that allows you to: Embed anywhere in an industry-leading customizable player.

Video Marketing 15

Video Marketing Tools Lock-In Stats 15

Vidyard

APRIL 30, 2015

Recent stats from Facebook indicate that Facebook sees over four billion daily views on their video assets, and the number continues to grow. Facebook is famous as a platform for great branded contests, and Facebook now offers the option for marketers to lock their videos down to only show on their brand page. Keep it short.

Facebook 51

Facebook Video Marketing Youtube Television marketing 51

Convince & Convert

AUGUST 25, 2011

The reality is that there isn’t a damn thing you’ll learn at a social media event that you couldn’t learn from a blog or a book if you wanted to work that hard. What makes event-based learning worthwhile is the in the flesh interactions. Where this gets particularly important is when companies send multiple attendees.

Social Media 128

Social Media Media Blogger Co-Registration 128

Marketing Insider Group

SEPTEMBER 20, 2021

This question prompts the creation of marketing personas, and the answers vary widely. In today’s hyper-connected world, people expect tailored, personalized experiences in their advertising, whether they realize it or not. Research Your Audience. Start by compiling data about those who already engage with you on social media.

Buyer Personas 335

Buyer Personas Social Media Media Webinar Metrics 335

Hubspot

APRIL 14, 2016

What do the White House, Sports Illustrated , and my cousin Jimmy all have in common? They all publish content on Medium. For the White House, that content includes State of the Union addresses and policy announcements. Sports Illustrated, meanwhile, manages a sports news publication called The Cauldron. My cousin Jimmy? Let's get into it.

Advertising Mediums 28

Advertising Mediums Promotion Tagging Stats 28

Optinmonster

APRIL 4, 2024

The latest email marketing stats show that people still read email, and enjoy getting emails from the businesses they connect with. After all, today’s leads are tomorrow’s customers. However, given the growing competition in the eCommerce domain, it’s not easy to generate leads for your website. What is a Lead? Who Are Your Leads?

eCommerce 72

eCommerce Lead Generation Sales Qualified Leads Top of Funnel 72

Vidyard

JANUARY 13, 2017

But these days, customer testimonials need to be better, more engaging, more interesting than they ever have been before. Attention spans are short (only 8 seconds long!), and audiences want content in a format that they find engaging, human, and relatable. Take a look at these five key points from Hed Hi’s session: What is a customer testimonial?

Video Marketing 50

Video Marketing Top of Funnel Enterprise Management Marketo 50

Convert

JULY 26, 2023

In 2023, we launched a plethora of new features, and boy, did they make a splash! This was our answer to two major industry shifts: The Google Optimize sunset Now, Google Optimize offered a low barrier to entry for many testers but also encouraged a lot of random, one-off efforts. When the news of its sunset hit, our data showed a surprising trend.

Advertising Channels 52

Advertising Channels Organization Work Management Marketing Management 52

Vidyard

SEPTEMBER 28, 2016

A recent stat showed that 59% of executives would rather watch video than read text. You can even create a Video Hub, which acts like a video library on your website or Intranet (which can be locked down for employees only). It’s a must-have. Video solves an abundant number of challenges that internal communicators face every day.

Video Marketing 50

Video Marketing Youtube Lock-In Advertising Mediums 50

Zoominfo

MARCH 15, 2023

While things may feel unsettled, the good news is that there are clear priorities for B2B marketers to focus on in 2023. My sense is that marketing has three core responsibilities: to drive revenue, nurture the brand, and optimize the customer experience. Both teams are involved across the funnel, so it’s critical that they work in lockstep.

Efficiency 130

Efficiency Top of Funnel Budget Programs CMO 130

Moz

MARCH 19, 2019

Here are just four ways you can leverage STAT to lock down new business. To get a lay of their search landscape, research which keywords are applicable to your prospect, load those puppies into STAT, and let them run for a few days (you can turn tracking on and off for however many keywords you like, whenever you like).

Paid Search Agency 52

Paid Search Agency Advertising Agencies Ad Agencies SEO 52

Single Grain

JUNE 6, 2019

Consider these stats : 53% of visitors will abandon your website if it takes more than 3 seconds to load. Whether you are working on designing a dynamic website or creating a mobile app, getting users to convert by clicking on that call to action button is the reason behind your software product’s existence.

Design 108

Design Lead Ranking Conversion Marketing Websites 108