The Organic Inbound Marketing Playbook for B2B
OutboundView
FEBRUARY 28, 2019
Finding target accounts that are showing “buying triggers” for your business should be the highest priority for your top of funnel outreach efforts. You’ll learn which topics and personas to lock in on, and focus your future efforts appropriately. Buyer Research. Who’s your buyer? Why is this an important distinction? Technique #2.
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