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Avoid the Junk Folder with Spam Testing

Litmus

Sometimes spam seems like the great unknown. There’s so much out there about spam—but it’s hard to narrow down what exactly is keeping your email from the inbox? What spam filters look for. How Litmus Spam Testing works. What do spam filters look for? Spam reports.

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The 3 Most Important Steps to Prevent Email Spoofing And Phishing

SendX

And out of all cyber incidents, 80% were made possible through phishing. That is why it is important to understand how to prevent email spoofing and phishing. What are Email Spoofing and Phishing? In this day and age, no one can afford to ignore cyber threats.

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The 3 Most Important Steps to Prevent Email Spoofing And Phishing

SendX

And out of all cyber incidents, 80% were made possible through phishing. That is why it is important to understand how to prevent email spoofing and phishing. What are Email Spoofing and Phishing? In this day and age, no one can afford to ignore cyber threats.

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Make It to the Inbox—Not the Spam Folder—with Litmus Spam Testing

Litmus

It’s not just about spam trigger words anymore. Spam filter algorithms change every day—and keeping up with deliverability best practices can be a daunting task. What is Litmus Spam Testing? With Spam Testing, you’ll …. Pre-screen your messages across major spam filters.

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Why spam trigger words are a thing of the past

Litmus

You might be tempted by the hundreds of articles on spam trigger words to avoid, but don’t be fooled. Spam trigger words are mostly an email deliverability myth, and it now takes more than words to make it into the inbox. Here’s what spam filters actually look at.

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Make It to the Inbox With Litmus Spam Testing

Litmus

With Litmus Spam Testing , you can identify and fix issues that might otherwise land your emails in spam—long before you hit send. Read on to learn more about why spam tests are so important, what they can help you identify, and how to conduct them. What is Litmus Spam Testing?

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What creators need to know about ever-changing spam filters

ConvertKit

For some senders, messages that normally go to the inbox were going to the spam folder, especially for their Gmail subscribers. Spammers have been targeting Gmail’s spam filtering system. This is a great opportunity to learn more about email and spam filtering.

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Protecting your email list and reputation

ConvertKit

In the tech-driven twenty-first century, spamming is more prevalent than ever. Unfortunately, an email list and an ESP mean you’re a prime target for spammers seeking lists, data, and, above all else, subscribers who trust your domain. As creators, trust is everything.

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2022 BEST SOFTWARE LIST

TrustRadius Marketing

2022 BEST SOFTWARE LIST. Best Software List for enterprise business Best Software List for mid-sized business. The first-ever, TrustRadius Best Software List celebrates products that support the evolution of self-serve buyers by sourcing and using customer reviews. .

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72 Definitive Reasons Why Your Emails are Going to SPAM (Reason 27 Will Blow Your Mind)

SendX

If you are reading this it is highly likely that a portion of your email traffic is landing in SPAM. You must be pondering - " why are my emails going to spam ", “ What did I do wrong in the last few weeks that caused my emails to land in SPAM? ”, “ Am I being too aggressive with my email marketing campaigns? ” The tragedy is: You don’t have to be a spammer for your emails to land in SPAM. Your email looks (design, copy, header) like a SPAM email B).

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Why is my email in the spam folder?

DotDigital

One of the most common questions we get asked is why is my email in the spam folder. Second, let’s look at the spam problem. M³AAWG, an industry body group on senders and receivers conducted a study in 2007 and considers approximately 85% of given email traffic is most likely spam.

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Why Are My Emails Going To Spam?

Belkins

There are billions of reasons for your prospects not responding: from bad timing to technical issues to spam. In some sense, your emails do end up in the void — the void of spam folders. In this article, we’ll tell you how to find out if your emails get marked as spam — and how to fix it. How to tell if your emails are going to spam? Since you’re never warned about your emails being blocked by spam folders, you have to check everything yourself.

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2022 BEST SOFTWARE LIST FOR ENTERPRISE

TrustRadius Marketing

2022 BEST SOFTWARE LIST FOR ENTERPRISE. Best Software List for mid-sized buSINESS Best Software List for small business. The first-ever, TrustRadius Best Software List celebrates products that support the evolution of self-serve buyers by sourcing and using customer reviews.

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Email Deliverability 101: List-Unsubscribe Header

JangoMail

It uses SPF and DKIM to add an additional layer to authentication by helping prevent fraudulent emails, and helping to prevent spoofing and phishing of your domain. Options include: to do nothing (“p=none”), to move the message to spam (“p=quarantine”) or reject the message outright (“p=reject”). The post Email Deliverability 101: List-Unsubscribe Header appeared first on JangoMail | Your Email Your Way

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Why did my e-mail campaign get such a low response?

Biznology

There are many reasons why your marketing e-mails might be getting a low response rate--spam filters, boring titles, poor offers, incorrect targeting, and many more--but I want to use a real example today to focus on a problem that some marketers still don't appreciate--the effect of phishing on response rates. Phishing attacks often come under the guise of a message from customer service, asking the recipient to log into their account after clicking on a link in the message.

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2022 BEST SOFTWARE LIST FOR SMALL BUSINESS

TrustRadius Marketing

2022 BEST SOFTWARE LIST FOR SMALL BUSINESSES. Best Software List for enterprise buSINESS Best Software List for mid-sized buSINESS. We took that list and broke it down to winners For Small Business by the reviewer’s business size.

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2022 BEST SOFTWARE LIST FOR MID-SIZED BUSINESS

TrustRadius Marketing

2022 BEST SOFTWARE LIST FOR MID-SIZED BUSINESS. Best Software List for enterprise BUSINESS Best Software List for SMALL BUSINESS. We took that list and broke it down to winners For Mid-sized Market by the reviewer’s business size.

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The Techniques Behind Mail Client Unsubscribe Links

Goolara

Of course, we’d all rather have no unsubscribes from our painstakingly crafted newsletters and promotional mailings, but you can’t please everyone, and having a recipient unsubscribe is vastly superior to having them mark your email as spam. List-Unsubscribe.

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The Definitive Guide to Email Deliverability

SendX

You and your entire team has worked tirelessly for the last 6 months on writing quality content and building an envious list of quality subscribers. You have a good subscriber list but conversions are not really happening. Once you have implemented the things outlined in this guide, you will no longer be talking about just the size of your email subscriber list as a success metric for email marketing. Are my emails landing in spam box? What is SPAM? SPAM traps.

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A Look Back at 2022: The Year in Email Marketing

Litmus

Mailchimp confirms hackers used an internal tool to steal data from over 100 of its clients, with the data being used in phishing attacks on the users of cryptocurrency services. Google delays when legacy G Suite users would have to start paying , with a no-cost waiting list option underway.

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Email Deliverability: What It Is and Why It Matters

Litmus

Email deliverability helps you measure how often your emails are landing in the inbox instead of being labeled as spam – helping you refine your approach and get in front of key audiences. All caps – it can give a high spam score and can seem aggressive. Practice good list hygiene.

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How To Improve Email Deliverability

DealSignal

This is why it’s imperative to understand the following terms: SPF Authentication Process Sender Policy Framework (SPF) is a protocol that allows the domain admin to define the list of mailing servers being used. How Can Marketing and Sales Teams Improve Email Deliverability?

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Improve Email Deliverability

DealSignal

This is why it’s imperative to understand the following terms: SPF Authentication Process Sender Policy Framework (SPF) is a protocol that allows the domain admin to define the list of mailing servers being used. How Can Marketing and Sales Teams Improve Email Deliverability?

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What are Scam Bots, and How Do They Affect Businesses

Spiralytics

Have you ever noticed spam comments on social media platforms goods or offers that seem too good to be true? Scam bots are sometimes referred to as spam bots due to their ability to relay multiple comments and messages simultaneously.

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Email Deliverability: Understanding Blacklists

ClickDimensions

To prevent spam from clogging people’s inboxes, email service providers use a variety of tools to determine if an email is legitimate and desired by the intended recipient. An RBL is a list of known or suspected IP addresses that are considered to be sources of spam.

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Top 10 Email Marketing Tips for Financial Services

SendX

When you build an email list, the people on it are either already your customers or they are interested in working with you in the future. Emails land in an inbox (and sometimes emails go to spam , but that’s a different thing) and sit, waiting to be opened and read.

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SPF, DKIM & DMARC: Why Sales Teams Should Follow These Email Protocols

Hubspot

The sheer volume of spam and phishing scams out there that have made email servers start to work carefully to keep unwanted and sketchy emails out of prospects' inboxes — and sometimes, your messages can get caught up in the fray.

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Ask our experts: How to prepare for the holiday season

ConvertKit

According to Check Point , phishing emails doubled leading up to Black Friday and Cyber Monday in 2020. Clean your list now. The holidays aren’t the time to try sending messages to anyone who has ever been on your list.

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Maximizing Email Deliverability for Holiday and Peak Season

Martech Advisor

Improve List Acquisition and Data Quality. Rolling into the peak season with a clean and verified email list will greatly reduce bounces, blocks, spam complaints, or blacklistings. Not only are the holidays prime time for package thieves in your neighborhood, but they’re also an opportune time for cybercriminals to deploy various phishing and spoofing techniques in an attempt to steal your customer's information and erode trust with your brand.

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Continuing trends & new opportunities: 5 predictions for email marketing

ClickZ

With email maintaining its role as the most trusted digital marketing channel, especially during a pandemic, list sizes have grown significantly. Signup profiles are one way in which we see senders segmenting their lists more effectively, in this case based on a subscriber’s intent.

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11 Email Deliverability Terms Every Marketer Should Know

ClickDimensions

While a low bounce rate is good, delivered mail doesn’t indicate complete success because the email could be in a spam folder or may be quarantined elsewhere. It is of critical importance because email authentication proves that an email is not forged and is most often used to thwart fraudulent emails like spam and phishing scams. If the sender does not have permission to use the domain, the recipient’s mail server may reject the message or mark it as spam.

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Part 2: Eloqua email deliverability: Who is involved?

Eloqua Tips and Tricks

It can be malicious (for example, sending malware or phishing emails), or just annoying. This is why ISPs must monitor spam messages closely. Blacklisting systems and anti-spam systems will also be included here. When you send an email, how can you tell if it goes to spam?

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(Re)Focusing Your Demand Marketing Plan Amid the Coronavirus Outbreak

ANNUITAS

If the current contact database contains numerous email spamtraps or misspelled email addresses, it’s quite possible that marketing emails are not hitting their intended targets and are instead being whisked away by a blacklist or a spam filter.

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SPF, DKIM, and DMARC: How to make sure your emails pass these 3 types of email authentication

ConvertKit

This prevents spam and phishing and makes email more secure. SPF is essentially a list of IP addresses that are allowed to send mail on behalf of your domain. Instead, it is checked using the domain listed in the DKIM header of the message. Jump ahead.

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5 Reasons Your Email Marketing is not Working (and How to Fix It)

Albacross

You need to put in a lot of hard work at every stage of your email marketing efforts: list building, writing, engagement, authenticating… there’s a lot to do. Your mailing list is not segmented. Your subscribers have entered your mailing list at different stages. Some of them joined your list in the last trade show, some signed up online, while some have been with you for a long time. If you’ve put them all in a single mailing list, you can’t expect great results.

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New to SharpSpring Email Marketing? 9 Easy Steps to Get Started

Sharpspring

Authenticating your mail helps receiving servers confirm that you are who you say you are and that your email is unlikely to be problematic (phishing, spoofing). Segment your lists. Avoid common spam words, a variety of fonts and colors, and image heavy emails. List maintenance.

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5 Reasons Your Email Marketing is not Working (and How to Fix It)

Albacross

You need to put in a lot of hard work at every stage of your email marketing efforts: list building, writing, engagement, authenticating… there’s a lot to do. Your mailing list is not segmented. Your subscribers have entered your mailing list at different stages. Some of them joined your list in the last trade show, some signed up online, while some have been with you for a long time. If you’ve put them all in a single mailing list, you can’t expect great results.

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SPF Records

JangoMail

An SPF (Sender Policy Framework) record is an email authentication protocol that checks a message’s sending IP against the IPs listed in its SPF record. Email authentication for your domain helps prevent spoofing and phishing. It will then check to see if the sending IP address is in the sending domain’s list of IP addresses in the domain’s SPF record. If the IP address is not listed, this results in an SPF fail. Email Deliverability 101: SPF Records.

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SocialOomph offers essential Twitter tools

Biznology

I have done it on auto-pilot before, but that just ended up being madness, resulting in being lured into following SPAM Twitter profiles because they’re getting better and better at dropping high-value keywords and hashtags into their tweets. I can block them if they’re phishing on keywords and #hashtags that have nothing to do with what or who they are. Finally, I can report the worst ones as SPAM to Twitter, which blocks, bans, and reports them.

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How Poor Website Security Negatively Impacts SEO Rankings

Single Grain

Even HTTPS sites face their fair share of phishing attacks. Phishing/Spear phishing. Email hacking and contact spamming. Several websites have persistent vulnerabilities that make them prone to SQL injections, XSS, CSRF and phishing attacks. Routine analysis of log files with premium tools can produce an exhaustive list of bots crawling your site. SEO Spam.