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Email List Management for 100k+ List Size (Proven Frameworks to Double Your Open Rates)

SendX

The best practices mentioned in this post are exclusively meant for folks whose email list size is 100k or more. In case your email list size is less than 100k, I don't think these techniques will apply for you. Bunch of them have list size of 100k+. Some have seen as high as 2x more opens after moving to SendX and applying the techniques I am about to layout in this post. Fast Email List Growth B). Low Email List Churn C).

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Email Open Rates: Which Benchmarks Matter Most?

Outreach

Email marketing is a core element of the buyer journey, serving as one of the earliest touchpoints in the sales cycle (at Outreach, we refer to the optimized series of such touchpoints as Sequences). What is Email Open Rate? What is Email Open Rate? Email open rate.

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5 Proven Ways to Improve Your Email Open Rates

ClearVoice

Your open rate could be to blame, and while it’s just one of many factors in email marketing campaign success, it may be the most foundational. Why are open rates important? Open rates matter because they represent the number of messages that are getting out there.

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Five Ways to Improve Email Deliverability: Reaching More Inboxes

Webbiquity

But what if those emails never see the light of day again, and end their lives in a spam filter or junk folder? There’s no clear guidance on what makes an email message more deliverable, but there are a number of contributing factors known to result in better deliverability.

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Read Rates: Who’s Actually Captivated by Your Email?

Litmus

Open rates can be deceptive. Read rates. Only 19% of marketers currently track read rate today, according to our latest State of Email Analytics report. Find out what 81% of marketers are missing out on—and how read rate can tell you a better story of email performance.

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3 Drip Campaign Emails With An Above 40% Open Rate

Hubspot

When I first built my email list, I was ready to create some drip campaigns. Determine how someone ends up in this campaign. So, who will be opting in or being segmented into this drip campaign? What will get their attention in the middle of a work day?

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6 Opt in Form Best Practices to Convert Readers to Your Email List

ConvertKit

As you make your way toward email marketing success, you’ll want to start at the beginning by creating a high-converting email opt in form. An email opt in form is essentially an email sign up form that gives your website or blog visitors an option to receive emails from your brand. In exchange for providing a valid email address, brands often send incentives like lead magnets and exclusive deals that are valuable to their subscribers. Slide in.

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6 Opt in Form Best Practices to Convert Readers to Your Email List

ConvertKit

As you make your way toward email marketing success, you’ll want to start at the beginning by creating a high-converting email opt in form. An email opt in form is essentially an email sign up form that gives your website or blog visitors an option to receive emails from your brand. In exchange for providing a valid email address, brands often send incentives like lead magnets and exclusive deals that are valuable to their subscribers. Slide in.

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How to Utilize B2B Email Marketing to Scale-up Your Business

SendX

Because in B2B campaigns, your content needs to educate people and provide value to them, and you can’t do that in a short span of time. So, if you go in expecting great results after only one email, then be prepared to be sorely disappointed.

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Email Marketing KPIs You Should Be Tracking

Litmus

Setting goals for your digital efforts is crucial in order to understand what works, and where you missed the mark. Keep in mind: Be sure to have a holistic view of email metrics as well as your digital marketing efforts as a whole to best benchmark for an omnichannel approach.

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What Your Email List Says About You

Opt Intelligence

What does your email list say about you? Read on to see where your list falls and how to improve the size or quality of your email database with opt-in advertising. Large Email Marketing List. When it comes to email, this means wedding out un-engaged users and focusing on those who open and click to keep list quality high. Brand New Email Marketing List. Older Email Marketing List. Small Email Marketing List. Big or small?

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When Is It Time To Winback Email Subscribers?

Opt Intelligence

You can email them, but they won’t open or click. This could be costing you money, and is definitely costing you in quality score and good standing with your Email Service Provider. After all, they are confirmed subscribers to your email list. In short, a lot.

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Four Ways To Upgrade Your Email List

Opt Intelligence

If your email list could use a refresh, you’re not alone. Or perhaps you yourself are stuck in an email rut. Whatever the reason for an underperforming or unattended email list, these four quick fixes will help you get back on track fast.

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Email Marketing: All Opt-Ins Are Not Created Equal

Marketo

by Maria Pergolino Often times we, as email marketers, talk about different strategies and tactics to get recipients to ‘opt-in’ for future messages. But, not all opt-ins are created equal. In fact, it’s quite the opposite. A study analyzing over 700 million messages found the following of confirmed opt-in recipients: 71% higher open rate than that of unconfirmed opt-ins. Single opt-in (confirmed opt-in) – a good choice.

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Remember when they said GDPR would kill email? It didn’t.

Litmus

Before the European Union’s General Data Protection Regulation went into effect in May 2018, we heard dire predictions that the new, stricter laws would shrink email lists, throttle new opt-ins, and damage marketers’ use of email to achieve their business goals. Now, four months into the new post-GDPR reality, we have evidence that a clear majority of email marketers have not suffered the major list damage the doomsayers predicted. Brands in the U.S.

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The Definitive List of Cyber Monday SaaS Deals

SendX

To get your name added in this list do fill up this form with your details. Ellen Davis, was the senior VP of research & strategic initiatives for the National Retail Federation (NRF) when he coined the term Cyber Monday in 2005. All streamlined in one place.

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Email List Management Best Practices for E-Commerce

SmartBug Media

Your most qualified leads don’t come out of nowhere, and your list close rate doesn’t improve by random chance. One of those strategies is email list management, or the management of contacts in your subscriber list. What Is Email List Management? Open rates.

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How to grow your email list for free in 2021

ConvertKit

Why focus on growing your email list in 2021? 3 steps to growing your list for free. Ready to start growing your email list in 2021? Have you ever heard that you need an email list? That’s why it’s crucial to focus on growing your email list in 2021.

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How to Get More Responses From Your Cold Emails

Single Grain

They’re the people who know that email delivers the highest ROI for marketers – even higher than social, paid search and affiliate marketing: They know that with email marketing : For every $1 spent, email generates $32 in ROI. The average email open rate is 20.81%. And emails with personalized subject lines generate 50% higher open rates. Sending three abandoned cart emails results in 69% more orders than a single email. 21% response rate.

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How this entrepreneur builds an engaged email list with ConvertKit

ConvertKit

Which is better, an email list of 50,000 or an email list of 5,000? If that 50,000-person list doesn’t see many opens or clicks…then it’s probably time to evaluate your email marketing program. It’s rare for a food blog to turn a profit in a short time.

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The Easiest Way To Reduce Cost Per Lead

Opt Intelligence

If you’ve got an unsubscriber list, you’ve got a great way to lower your cost per lead. A previous email subscriber who opted out of your list is already familiar with you, and has joined your email database before. Except in a few extreme cases, they are much more likely to recognize your name and resubscribe than a brand new sign-up would be. That’s where a campaign to winback unsubscribers and get them to rejoin your list comes in. How big is the list?

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Ultimate Guide to Email Segmentation [Definition, Benefits and Best Practices]

SendX

In this in-depth email list segmentation guide, you are going to learn all you need to know about email segmentation. I will talk about the email segmentation basics and the importance of segmenting your emails list. There are different kinds of animals in a zoo.

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How to use your website to grow your mailing list

ConvertKit

You heard all the benefits of email marketing, so you started a mailing list. Don’t throw in the towel just yet. Building an email list can be challenging. Having a website with an audience gives you a serious edge if you’re growing your email list. Let’s dive in!

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25 Email Popup Examples (& Best Practices) to Explode Your List

Optinmonster

Are you trying to grow your list through email popup best practices, but struggling to get the results you want? Email popups are an incredibly useful asset for building your email list. In 2019, he used OptinMonster to add over 11,000 subscribers to his listin just 1 year!

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Email Deliverability in 2018

Lead Liaison

If it’s bad, then you’re much more likely to end up in the junk folder. Open Rate. and many others keep track of the open rate of emails sent from your system. If you have a very low open rate, then they interpret that to mean that you’re not sending good content. While a low open rate isn’t the biggest factor in determining your email deliverability, it can be enough to make a difference.

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Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. For example, Helen Leggatt reports that “the inclusion of social media sharing buttons in email generated click-through rates around 30% higher than email sent with no sharing options.&#. How can you grow the size of your email marketing list? How to Grow Your Email Opt-In Subscriber List.

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Do You Know Where Your Leads Are Coming From?

Opt Intelligence

That’s why we’ll often hear lead generation horror stories of huge email lists full of bogus email addresses or unqualified leads. This can happen for a number of reasons, including email list buying, bulk email additions or poorly targeted lead generation. First, take a look at your list of leads. Compare your known lead sources to your unknown and see how they stack up in terms of email open rate and clicks. Try Opt-In Advertising For Lead Generation.

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4 Factors That Impact Email List Quality

Opt Intelligence

When it comes to email, far too many marketers focus on email list size, prioritizing quantity of email addresses over list quality. While larger lists give you more flexibility, there are drawbacks as well. So, what should you look for in a quality email list? And what does your current email list say about you? Here are a few important factors when assessing the value of an email list. Email List Quantity. Email List Age.

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24 Optin Ideas to Supercharge Your Email List

Optinmonster

Optins and freebies are a great way to grow your email list. As your email list grows, so will your conversion rates and revenue! In this article, we’ll share our favorite tried and true optin ideas you can offer subscribers. How to Build Your List With Optins.

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The Essential Steps for Building Your B2B Email Newsletter List

Golden Spiral

billion email accounts in the world, it makes sense that nearly 70% of businesses use email marketing and send regular newsletters or product updates. lower open rate than B2C. Therefore, even more than B2C, it takes two things to create a stellar B2B email newsletter list: commitment and persistence. Implementing as many of the tactics below as possible will create a snowball effect for your list. The Foundation for Newsletter List Building.

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Time to Scrub Your Email List: Preparing for iOS 15

BenchmarkONE

With Apple’s iOS 15 update just around the corner – likely mid-September – now is the perfect time to take a look at your email list and do a little bit of clean-up to ensure good performance as Apple rolls out new privacy protections for users. In your email template, add a link.

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[Announcement] Improve Email List Quality, Increase Engagement, and Stop Spam Attacks with Lead Verification

Optinmonster

An email list of 1000 people can outperform and outsell a list of 50,000. People who have needs, desires, and problems of their own… who opted in to your email list in order to find something of value that can improve their lives.

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How Unsubscribes Can Be Good For Your Email List

Opt Intelligence

So if the word “unsubscribe” sparks fear in your heart, you’re not alone. Here’s a quick look at how unsubscribes can be good for your email list. Bounces aren’t good for your email list quality, but other factors such as open rate and clicks are also evaluated by the ESPs. Your email engagement rate is a good indicator of the health of your list: are the people you’re emailing actually interested in what you’re sending? Breakups are tough.

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How to Grow Your School District’s Email List with Online Forms

BenchmarkONE

The channel boasts an incredible 36% open rate , which means when you send an email, there’s a high probability your message will reach home. . In this article, we’ll show you how to build your K12 email list and why doing so is extremely important.

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10 Things Every Email Marketer Can Relate To

Webbiquity

Designing email templates, segmenting lists, drafting copy, planning your campaigns — a lot goes into executing a successful email marketing program. Unfortunately, there are enough marketers still relying on email blasts to these lists to give us respectable email marketers a bad rap. Respectable email marketers — the ones who use inbound marketing — only email people who have opted in. In fact, it’s doing the exact opposite.

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8 Lead Magnet Ideas to Grow Your Email List

ConvertKit

In order for us to measure what our target audience deems as valuable, we need to know who they are and understand what drives them. Why use lead magnets to grow your email list? And since building an engaged email list is one of the best things you can do to invest in your long-term business success, lead magnets will help you start off on the right foot. Or, in this case, into their email inboxes. Create a DIY-designed blog in one weekend.

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8 Lead Magnet Ideas to Grow Your Email List

ConvertKit

In order for us to measure what our target audience deems as valuable, we need to know who they are and understand what drives them. Why use lead magnets to grow your email list? Since building an engaged email list is one of the best things you can invest in for long-term business success, lead magnets will help you start off on the right foot. Or, in this case, into their email inboxes. What is the point of writing emails if only a few people open them?

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The Basics of List Management Using List Segmentation

JangoMail

Good email marketing is about sending relevant and quality content to subscribers that have opted in to receiving your messages. When it comes to lists, quality is better than quantity. Having a lot of subscribers is great, but if they’re not engaging (opens, clicks and responses), it’s time to take a look at your email marketing strategy. Have one big list? List segmentation would help you target the right recipient at the right time.

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10 Email List Management Software Tools to Grow Your Brand

Hubspot

From sparkling campaigns to flawless design, sometimes I open a newsletter and I'm surprised at how brands segment me into a list that's so accurate. To personalize marketing emails and keep ROI in check, email list management is a crucial step in marketing efforts.

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50 Email Segmentation Tips You Need to Use Now

Optinmonster

Do you want to increase your email open rates, boost your click rates, and decrease your unsubscribe rates? In this guide, we’ll share 50 email segmentation ideas that the pros use to create targeted email lists. Open Rate.