SnapApp

DECEMBER 21, 2015

List your specific goals for the new year and rank them in the order of their importance to your company. OfficeMax , for example, went viral with their hit interactive microsite, “Elf Yourself,” which enables users to overlay their own photos on cartoons for a laugh-out-loud holiday card. iTunes Podcasts. Business2Community.

Marketing Strategy 48

Marketing Strategy Marketing & Strategy Webinar Metrics Top of Funnel 48

SnapApp

APRIL 26, 2017

Pull out your buyer personas and your list of content assets for this first exercise. Microsites. the list could go on! In fact, without adding strength-building exercises to the mix, you’ll end up with a body like a spaghetti noodle. Your marketing fitness plan also requires that you strengthen your strategy. Assessments.

Planning 54

Planning Top of Funnel Marketing Strategy Marketing & Strategy 54

NuSpark Consulting

MARCH 9, 2013

Before getting started, you need to make a list of conversion activity (email submission) on your website, with an accompanying “thank you page” that verifies the form submissions. These ‘thank you” page URLs are the page URLs you will be tracking on your website (as well as any pay-per-click or online advertising landing page or microsite).

Marketing Analytics Tools 100

Marketing Analytics Tools Paid Content Lead Generation Analytics 100

markempa

AUGUST 17, 2007

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia.

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

BenchmarkONE

NOVEMBER 21, 2019

3% are offering additional services not listed above . 1% say it’s one of the following: print ads, ebooks, podcasts, microsites, television ads, or billboards. And as the digital marketing landscape expands, so too does the range of services and specialties that an agency has to provide. 69% are offering creative services.

Paid Search Agency 47

Paid Search Agency Advertising Agencies Paid Content Ad Agencies 47

NuSpark Consulting

DECEMBER 5, 2011

Feel free to challenge me with your own list or a replacement term for one of the letters. Here we go: A- Analytics. Commonly known as landing pages or microsites, jump pages are unique web pages designed to complement an advertising or paid search campaign to promote an offer, survey, or promotion for lead capture.

Paid Content 100

Paid Content Lead Generation Lead Scoring Lead Ranking 100

Anything Goes Marketing

OCTOBER 12, 2006

It's no wonder that a JupiterKagan study has reported that "promotional microsites will become more popular with larger advertisers during the next year." Microsites allow companies, especially large ones, to post content that doesn't have the same guidelines and red-tape that the main corporate websites have. The sky is the limit.

Microsite 100

Microsite Web 2.0 Business Paid Search Agency 100

EMagine B2B Blog

MARCH 5, 2019

Full List of Schema Data Available in health-lifesci.schema.org. Local Business Listing – Business Type, Location, Hours of Operation. There are 100 different industry-specific schema types, here are examples of schema usage that apply to most every hospital website and/or center of excellence microsite: Hospital. Breadcrumbs.

SEO 58

SEO Terms and Conditions Paid Search Agency Marketing AI 58

Zoominfo

SEPTEMBER 23, 2018

In a short span of a few years, podcasting has evolved from a niche form of media to one of the most popular ways to consume information today. Consider the statistics: 48 million Americans listen to podcasts weekly ( source ). Podcast fans listen to 40% more shows than last year ( source ). The Benefits of Podcasting for B2B.

B2B 176

B2B RSS Skype Microsite 176

Parse.ly

MARCH 11, 2022

In 2022, marketers should consistently maintain updates to information on their Google business listings and e-commerce stores. Focus on short-form video and podcasts. Video and podcasts are still on an upward trend for consumers. Podcast listeners have grown by 29.5% Shape unique online experiences.

Tips 52

Tips Content Marketing Brand Identity Branding 52

WebMarketCentral

AUGUST 1, 2007

Top Viral Promotion Tactics Sending an email to a house list is the most commonly-used form of viral promotion. Obviously, this tactic isn't available to start-up companies that haven't built a house list over time, and emailing to a rented list should always be done with great caution. in your booth.

Viral Marketing 20

Viral Marketing Lead Generation Promotion Web 2.0 20

Valasys

FEBRUARY 17, 2023

Product Listing: Various online marketplaces and listing websites are designed to provide your product or service visibility. List your products or services on these platforms. Podcasts & Webinars: Another great way to engage and interact with your potential prospects is through webinars and podcasts.

Lead Ranking 40

Lead Ranking Webinar Metrics Marketing Automation Services Marketing & Strategy 40

Marketing Insider Group

JULY 30, 2015

In the discovery part of our conversation, they showed me some of their recent content work: A microsite that an agency set up for them last year. “ Let’s look back at those three items I listed in the beginning. Robert is also co-host of the podcast PNR’s This Old Marketing , the # 1 podcast as reviewed by MarketingPodcasts.com.

Microsite 100

Microsite Paid Search Agency Content Deliverability 100

Convince & Convert

MAY 28, 2012

Create a Web page or microsite and put all the information about the crisis in one place. Whether it’s your Facebook page, blog, forum, or comments section on your Crisis FAQ microsite, you want ire to accumulate on your turf. We know where everyone works, because it’s listed on their Facebook and Linkedin profiles.

Social Media 155

Social Media Work Management Media Microsite 155

WebMarketCentral

DECEMBER 6, 2007

This is really the "meat" of the plan, the action items. That ought to get you started!

Planning 20

Planning Marketing Plans Paid Search Agency Banner Ads 20

Contently

JUNE 6, 2022

. “There are so many different types of pages, and people have different definitions for them and probably don’t realize it,” says Anna Hrach, a strategist at Convince and Convert and host of the Social Pros podcast. Then pick a microsite. Microsites can help establish expertise in a given field or subject area.

Microsite 122

Microsite Landing Pages Top of Funnel Demand Generation Agencies 122

ClearVoice

JUNE 20, 2019

From mainstream to the unexpected, the following marketing awards list will guide your pursuit. The marketing awards list for serious potential seekers: Davey Awards. If your website, podcast, video, or social media campaign is the best thing on the internet…by all means, take a shot at the Webby Awards. Entry Cost: TBA.

Advertising Agencies 83

Advertising Agencies Paid Search Agency Ad Agencies Brand Identity 83

SnapApp

NOVEMBER 17, 2016

This epic microsite from Wired in partnership with Netflix won awards for its editorial-style native content. FulcrumTech turned their email marketing ROI calculator into an email-list builder. Webinars continue to be high engagement drivers as well as powerful list-builders. ROI Calculator. Creative content well all dried up?

Demand Generation 48

Demand Generation Demand Microsite Generation 48

SnapApp

MARCH 2, 2016

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. Wanting to increase awareness about the influence of crop nutrition, Mosaic created a fictional serialized podcast series about a farmer named Gerald Fitzgerald and his brother Darrell. .

Examples 74

Examples Microsite B2B Lead Ranking 74

SnapApp

APRIL 13, 2017

In an article from the DemandGen Report , Brian Anderson listed out 3 key reasons why B2B marketers need to apply B2C tactics for better engagement and personalization: . These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. Morgan Stanley.

Examples 48

Examples Microsite Marketing Management B2B 48

SnapApp

MARCH 3, 2016

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. Wanting to increase awareness about the influence of crop nutrition, Mosaic created a fictional serialized podcast series about a farmer named Gerald Fitzgerald and his brother Darrell.

Examples 54

Examples Microsite B2B Lead Ranking 54

Adobe Experience Cloud Blog

OCTOBER 30, 2012

In your continuous search for the “perfect sales leads ” for your company, you can literally apply hundreds of scores for positive behaviors surrounding trade shows, seminars, livestreamed events, web pages, microsites, online courses, certifications, community, podcasts, videocasts, and so much more. Change in purchase timeframe.

Lead Scoring 48

Lead Scoring Lead Ranking Marketing Qualified Leads Sales Qualified Leads 48

ClearVoice

NOVEMBER 27, 2019

Examples might include blog posts for a pillar or newsletter, product descriptions or listings for a vertical, infographics for a hub, reviews for directory listings, et al. For instance, although you might create meta descriptions for pages, Google might not present them in search engine listings.

Paid Content 93

Paid Content Brand Identity Branding Verticals 93

Hubspot

MARCH 18, 2018

Unbounce, a landing page software company based in Vancouver, understands that excitement and decided to leverage it to create an engaging microsite, Page Fights , in collaboration with optimization company Conversion XL. And the List Goes On. Takeaway for Marketers: Separate Your Buyer Personas. It can quickly become unfocused.

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

Hubspot

JUNE 12, 2017

Unbounce, a landing page software company based in Vancouver, understands that excitement and decided to leverage it to create an engaging microsite, Page Fights , in collaboration with optimization company Conversion XL. And the List Doesn't End There. Takeaway for Marketers. It can quickly become unfocused. 6) First Round Magazines.

Work Management 0

Work Management Marketing Management B2B Marketing Examples 0

SnapApp

JULY 24, 2017

In an article from the DemandGen Report , Brian Anderson listed out 3 key reasons why B2B marketers need to apply B2C tactics for better engagement and personalization: . These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. Morgan Stanley.

Sales Management 59

Sales Management Top of Funnel Examples Marketing Management 59

Hubspot

FEBRUARY 15, 2017

And as it turns out, there are tons of these programs dedicated to the marketing field -- so many, in fact, that narrowing it down to this list of 28 was quite the task. We think you'll find that there's something for everyone on this list, too, regardless of industry or specialty. So go ahead -- apply yourself. 1) AMA Awards.

Paid Search Agency 68

Paid Search Agency Paid Content Advertising Agencies Budget Programs 68

Marketing Insider Group

JULY 1, 2020

So, if you can weave together the endless list of possible content choices and channels, with the strategy that speaks to your audience in the voice of your brand, you know exactly what content marketing is and how to make it grow your business. . REI’s content hub has enough complexity to deserve a microsite.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

Hubspot

DECEMBER 16, 2013

Microsites. Some examples of repurposing content include: posting a presentation on SlideShare, turning presentation slides into tweetable graphics on social, packaging multiple blog posts on a similar topic into an ebook, or turning a webinar into a podcast. Images and infographics. Utility content (e.g. Case Studies. Newsletters.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

ActiveDEMAND

SEPTEMBER 6, 2016

Good assets take this a step further by providing value while demonstrating how your product can help achieve the prospects’ end goals – rather than merely delivering a product pitch or feature list. Video and Podcast – An executive is interviewed in Q&A form to create a series of short and compelling videos and podcasts.

Lead Scoring 40

Lead Scoring Lead Ranking Marketing Automation Services Planning 40

Contently

DECEMBER 20, 2016

While some brands fell back on conventional marketing—the average TV commercial, the basic how-to article, the microsite that only 12 people visit—these companies cut through the noise by taking calculated risks. Last year, GE dominated this list thanks to its innovative sci-fi podcast, The Message, which managed to top the iTunes charts.

Content Marketing 60

Content Marketing Best Practices Microsite Content 60

Hubspot

MARCH 10, 2016

Here a list of nine great sources to get you started.). A high bounce rate generally means your lists are out-of-date or purchased, or they include many invalid email addresses. In email, not all bounces are bad, so it's important to distinguish between hard and soft bounces before taking an email address off your list.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Convince & Convert

DECEMBER 30, 2015

So I asked myself: Why not pull together the world’s largest list of types of content to help you get the inspiration you need to fill out a super-diverse and detailed editorial calendar to kick butt at content marketing? Pull together content in the form of a list and name it thusly (take this post as an example). Here ya go.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

So I asked myself: Why not pull together the world’s largest list of types of content to help you get the inspiration you need to fill out a super-diverse and detailed editorial calendar to kick butt at content marketing? Pull together content in the form of a list and name it thusly (take this post as an example). Here ya go.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168

Content Marketing Institute

DECEMBER 21, 2017

Upstanders is a collection of short stories, films, and podcasts that shares the experiences of ordinary people doing extraordinary things to create positive change in their communities. The content microsite shows readers each stage of the beer-making process, beginning with an Idaho hops farmer.

Examples 99

Examples Marketing AI B2B Marketing Content Marketing 99

Convince & Convert

JUNE 6, 2012

You can access the entire presentation at The Social Habit microsite, but 11 social media statistics in particular stood out for me. It’s not a long list. Get on the list for The Social Habit now. Jay is the founder of [link] and host of the Social Pros podcast. Two quick notes: This is not data dredging.

Statistics 167

Statistics Social Media Media Social Networks 167