Contently

MARCH 14, 2023

The Importance of Long Tail Keywords As you create your keyword strategy, keep long tail keywords in mind — which are typically more specific, more targeted, and longer than other keywords. Used cars” is a short-tail keyword people might use if they are looking for trending data.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

Brightedge

JUNE 10, 2022

SEO research is a multifaceted, long-term process. It’s about more than just generating a list of potential keyword-related topics and ranking them in terms of volume. Long-tail keyword discovery - The long-tail keyword tab in Data Cube provides high-value, low-competition keywords that represent immediate ranking opportunities.

SEO 111

SEO Research Enterprise Management Tools 111

ClickDimensions

OCTOBER 24, 2023

Limited resources and workforce often make it challenging to keep up with the demands of content creation, coding, and search engine optimization (SEO). Efficient Content Creation with AI Content is king in the online world, but creating high-quality, engaging content consistently can be time-consuming and resource intensive.

Marketing AI 73

Marketing AI Marketing Automation Services Long Tail Marketing Cross-Selling 73

Webbiquity

MARCH 31, 2022

That means your website isn’t just competing with other websites for search results—it’s also competing with Amazon products and Google listings. Therefore, include long-tail keywords—keywords that contain three or more words—along with shorter ones.

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

KoMarketing Associates

OCTOBER 25, 2016

These are often informational searches in the form of questions or longer-tail queries. In order to get buy-in from your team and clients to dedicate time and resources to rank for informational keywords, you must be able to explain the SEO value. The searcher knows that they have a problem or need and is looking for the solution.

Top of Funnel 120

Top of Funnel SEO Long Tail Marketing Marketing Funnels 120

Scoop.it

MARCH 21, 2023

2023 is outside, and most digital marketing specialists understand that today’s SEO is more than keywords in content and tons of backlinks from other resources. Long-tail: About 40% of all search traffic comes from them. User-generated: Long-tail queries users type when looking for answers to questions.

SERP 80

SERP Long Tail Marketing Dwell Content 80

KoMarketing Associates

SEPTEMBER 22, 2016

I hope this list will facilitate your SEO and PPC programs in China and help you net the best fish! To achieve this goal, the search engines themselves are the best resource to start with. By inputting a core keyword or URL, the tool can generate a list of keywords automatically. Baidu Analytics for Organic Keywords Data.

Search Engine Marketing 120

Search Engine Marketing Keywords Search Marketing Budget Programs 120

Biznology

OCTOBER 14, 2013

Here are 10 other resources now that Google has taken away our keywords. The keyword tool measures up to six months of historical data and is ideal for long tail keyword research, since the data is based completely off of organic information and not paid data. COMPETE : is a subscription, not free, resource but a great one.

Keywords 80

Keywords Resources Google Long Tail Marketing 80

Content Standard

SEPTEMBER 16, 2020

The long-tail search patterns encouraged by voice search are changing how businesses develop their keyword strategies to guide their content creation. As you target long-tail keywords through your Google-centric SEO efforts , you can do the same through voice search and align your SEO focus on Google over all other properties.

Search Marketing 104

Search Marketing Long Tail Marketing Content Marketing Amazon 104

Hubspot

APRIL 2, 2018

By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. Step 1: Make a List of Topics. Your first step is to make a list of topics you'd like to cover from one month to the next. Then rank this list in order of priority or relevance to your business.

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101

ClearVoice

SEPTEMBER 29, 2022

According to one study that surveyed billions of search results , the first organic result in Google Search has an average click-through rate of 28.5% — meaning more than a quarter of Google users are clicking on the first organic listing. Here are some tips to improve your Google blog ranking: Choose long-tail keywords.

Lead Scoring 52

Lead Scoring Lead Ranking Long Tail Marketing FAQ 52

Tiecas

MARCH 21, 2024

Your marketing must enable buyers to self-educate, building confidence in your solutions long before a sales conversation happens. Emphasize Problem-Solving: Frame your product/service as the solution to the buyer’s pain points, not just a list of features. Important: This isn’t about overwhelming visitors with endless content.

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing Strategy 75

Convert

JANUARY 17, 2024

Instead of providing you with a list of resources for you to go and find answers to your questions (like traditional search engines do), generative AI provides an instant answer. So start by building a brand others are referencing, including into lists, discussing on social media, etc. Let’s try to figure this out!

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Huptech Web

AUGUST 11, 2023

Am I aiming to provide valuable content and resources to my audience? The provided SEO keyword recommendations can be effectively integrated into website headings, blog posts, and e-commerce store listings to enhance the likelihood of achieving a higher position in Organic Search Engine Results Pages (SERPs) , referred to as “ Ranking.”

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

nDash

MAY 10, 2021

It might seem obvious to some content strategists, but others may not realize the valuable resource they have at their fingertips—Google. Use Google Suggest for Identifying Long Tail Keywords. Finding long-tail keywords using Google Suggest is as easy as typing in your main keyword and watching what happens.

Long Tail Marketing 52

Long Tail Marketing Google Tools Generation 52

Content Standard

AUGUST 12, 2020

Your company’s goals and the resources you dedicate to achieving them will determine where you fall on Skyword’s Voice Search Capabilities Spectrum, as shown below. Incorporate Spoken and Long-Tail Keywords Creating content that reflects the way people speak can help you expand your voice search reach.

Long Tail Marketing 97

Long Tail Marketing Marketing & Strategy Lead Ranking Amazon 97

SmartBug Media

FEBRUARY 5, 2020

Search engine optimization has come a long way over the past 25 years. Long gone are the days of publishing high volumes of low-quality, wafer-thin content and expecting your search engine rankings to increase. Website: The searcher wants to find a specific resource. Is it a paragraph, list, or table ? Update Old Content.

SEO 87

SEO Tips SERP Content 87

Scoop.it

DECEMBER 29, 2022

A quick tip : always target the long tail keywords with low competition and high volume. This will help you attract more leads, increase conversions and retain your customers long-term. PewRearch listed information access and entertainment as some of the reasons 70% of users use social media. So, tap into that space.

Top of Funnel 83

Top of Funnel Digital Marketing Funnels Advertising Funnels Content 83

Marketing Insider Group

FEBRUARY 1, 2021

Creating specific content for prospects at each stage of the buyer’s journey will provide leads with resources that meet them where they are and encourage them to continue their journey. If you’re a new business or in a highly competitive industry, focus on targeting long-tail keywords. Keyword Optimization. Awareness Stage.

Buyer Intent 359

Buyer Intent Intent Work Management Marketing Management 359

Conductor

SEPTEMBER 29, 2020

But the e-tailing giant has seen a dramatic rise in search volume in recent years. Google has taken notice of Amazon’s rise as a top resource for product searches, which has led the 800-pound search gorilla to make changes to its shopping platform. For a long time organic “content” meant informational, owned content.

Amazon 105

Amazon SEO Lead Ranking Lead Scoring 105

Sprout Social

JULY 1, 2021

Because of this long period of time and the different needs of each step, a lot of different content is produced for each stage to entice the potential buyer. Don’t ignore low-volume and long-tail keywords. These highly specific phrases are often called long-tail keywords. Low conversion rate.

SEO 124

SEO Top of Funnel Buyer Personas B2B 124

Optinmonster

FEBRUARY 21, 2024

For example, one of our pillar articles at OptinMonster is 30 Content Upgrade Ideas to Grow Your Email List. Just plug in your main keyword, and it will generate a list of related keywords. Put in the work today, and your posts will bring you tons of traffic for a long time to come. If not, go back to Step #2!)

Paid Content 74

Paid Content Traffic Webinar Metrics Marketing & Strategy 74

Binary Demand

MAY 2, 2023

Categorizing leads is a strategy that can help boost sales by allowing businesses to focus their efforts and resources on the most promising prospects. Inculcate SEO strategy with long-tail keywords When dealing with SQLs, you should focus on search engine optimization techniques.

Sales Qualified Leads 59

Sales Qualified Leads High Quality Lead Ideal Customer Profiles Top of Funnel 59

ClearVoice

AUGUST 7, 2023

Do they incorporate lists, data visualizations, or interactive FAQs? Introduce them to your superior resource and pitch it as an enhanced tool that offers more value to their users. ” So you create a TOFU long-form piece about that topic. Then, ensure you’re doing everything with your content to match that.

Top of Funnel 52

Top of Funnel Lead Scoring Lead Ranking Digital Marketing Funnels 52

QuanticMind

JULY 31, 2023

This month, Laura Kubiesa, Basis’ VP of Social Media Investment, and Lindsay Martin, Group VP of Search Media Investment, compiled all the latest news, trends, and resources for easy access. Meanwhile, TikTok’s share of US video ad spending continues to climb and is right on YouTube’s tail. Want to connect with Gen Z?

Paid Content 52

Paid Content Paid Search Agency Allocation Emarketing 52

Hubspot

DECEMBER 22, 2020

Based on what the organic listings are showing, I would conclude that Cisco's ad is largely irrelevant. As they click around, browse, and scroll through the online listings, your brand is on their radar. Check out their ad + organic listing, flying high together for the SERP targeting "excel courses.".

PPC 101

PPC Work Management SEO Top of Funnel 101

Hubspot

JANUARY 29, 2024

This doesn‘t mean you have to scour their Instagram and reference their last vacation (as we’ll cover later in this post) — but being able to reference something like a recent career milestone or a piece of content they've published can go a long way in potentially generating a productive response. Haven't you seen Glengarry Glen Ross?

Blast Campaigns 54

Blast Campaigns Impressions Custom Publishing Software 54

Adobe Experience Cloud Blog

DECEMBER 15, 2016

As long as people use words to communicate with search engines, keywords will never die. Then, you need to expand your thinking to long-tail keywords and natural language search in order to keep up with modern search engines and user behavior. Long-Tail Keywords are Vital to a Sound SEO Strategy.

Marketing Automation Services 48

Marketing Automation Services Keywords Long Tail Marketing Budget Programs 48

seo.co

SEPTEMBER 4, 2023

As the name of this navigation link style suggests, these links are listed in a horizontal fashion. An alternative option is sidebar navigation, where users can find links listed vertically on the side of a website. These are the main types that most websites use: Horizontal navigation. Sidebar navigation. Hamburger menu navigation.

SEO 64

SEO Practices Best Practices Lead Scoring 64

ClearVoice

SEPTEMBER 23, 2021

While there’s a lot of debate about exactly how long a content marketing post or article stays fresh enough to pull in valuable traffic, one thing’s certain: Even a popular piece of old content can be made fresher with a bit of a makeover, and the results can be impressive: . Over time even your best content tends to go stale. Click To Tweet.

Optimization 101

Optimization Content Lead Scoring Lead Ranking 101

ClearVoice

JUNE 6, 2022

It’s often long-form and cornerstone content relevant to your overall blog topic and strategy. You probably chose it out of a list of available posts because you wanted the best quality post on the topic you could find. Are there updated or trending apps and resources available? Check for any broken links.

SEO 98

SEO Ad Frequency Eye-Tracking Keywords 98

QuanticMind

JANUARY 24, 2019

It might be surprising but your keyword list is one of the most important tools behind an effective PPC advertising campaign — for a lot of reasons. Succeed at this and your keyword list can help drive marketing goals while minimizing necessary ad spend and maximizing overall ROI as a result. Learn From Your Competitors.

PPC 53

PPC Keywords Top of Funnel Research 53

ClearVoice

JANUARY 28, 2020

To create an effective buyer’s guide, ebook or online resource , you have to create a balance between healthy keyword usage and overuse of jargon, which almost seems contradictory. We have found the most success with long-tailed key terms that have intent such as ‘boronic acid manufacturers in USA.’ Please try.

Keywords 96

Keywords Advertising Agencies Long Tail Marketing Product 96

Hubspot

MARCH 3, 2020

Target long-tail keyword variations. You can perform long-tail keyword research in Google's Keyword Tool , or if you use HubSpot software, use HubSpot’s Keyword & SEO tool to help find variations you might not have thought of before. Add yourself to other listings. Claim your listings.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

Moz

FEBRUARY 10, 2020

It stands for Human Resources Information System — sexy, right? Note: Looking back on this, I wish we had focused on longer tail keywords when testing out this strategy. It's possible we could have refined our process faster focusing on long tail keywords instead of the large head terms. that didn’t work.

Case Study 67

Case Study Case Studies Features Studies 67

Martech

NOVEMBER 10, 2022

All parties involved in the content creation process know just how much time, effort and financial resources go into it. Writing a piece of content with a chance of ranking at the top of the search results takes up a good chunk of those resources. What is content automation, and why do you need it?

Marketing Automation Services 77

Marketing Automation Services Automation Top of Funnel Work Management 77

Optinmonster

AUGUST 25, 2022

As you add new products and services or reposition yourself in the market, you may need to rank for different search terms or long-tail keywords. It’s a long list, so here’s a table of contents to help you find your way around: Part 1: Check the Basics. If your site is crawlable, you’ll see a list of pages.

Traffic 75

Traffic SEO Long Tail Marketing Lead Scoring 75