Nine Valuable Varieties of Online Business Tools

Webbiquity

Fortunately, as with marketing and analytics and other sales & marketing tools, there are a wide variety of platforms, apps, and extensions to help business professionals in almost any role do their jobs more effectively and efficiently. File Sharing Tools. Project Management Tools.

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Seven Key Categories of Social Media Marketing Tools

Webbiquity

Here are seven categories of tools that will help companies optimize social media marketing efforts as well as assisting with employee advocacy, customer services, and other business functions. Social Media Monitoring Tools. Social Media Management Tools. Google+ Marketing Tools.

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20 Expert LinkedIn Guides

Webbiquity

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Making LinkedIn Work for You by NoddlePlace.

The 32 Best Twitter Marketing Tools

Webbiquity

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. This is my favorite tool for building our audience on Twitter.” 1: Best Online Business Tools Series Kicks Off Today. #2:

How B2B Marketing is Changing in 2018

marketing tools is expanding, tying together. data from disparate tools for analysis remains a. to allocate limited funds across spending types (campaigns, people, tools) and tactics. and tools to accurately assess and report on. tools. 1How B2B Marketing.

The 21 Best Content Curation Tools

Webbiquity

The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. Sample review: “One of the most important tools in a marketer’s tool belt is knowledge.

The 15 Best Content Distribution and Amplification Tools

Webbiquity

These 15 tools can help you distribute your content more broadly, share it socially, repurpose it for different audiences, and amplify it using paid channels. Content Publishing Tools. 1 ) LinkedIn Pulse. As with LinkedIn, it helps expose your content to a broader audience.

Tips on how to use LinkedIn for Better Lead Generation

B2B Lead Generation

Have you ever wondered about how can you use LinkedIn for better lead generation and business. I met Susan through following her writing on her blog and her work in the LinkedIn community. Brian: What inspired you to do your work with LinkedIn?

10 LinkedIn Best Practices That Will Accelerate Your Business

B2B PR Sense

LinkedIn is the secret weapon that has the power to push your B2B social media strategy into high gear -- and we have the LinkedIn best practices to help you use it to its fullest potential. What started as a simple networking and job search tool has blossomed into much more. Now we use LinkedIn for research, marketing, and thought leadership -- with phenomenal results. Why Use LinkedIn for Your B2B Business. Using LinkedIn puts your brand on their radar.

8 Powerful Tips for Going Viral on LinkedIn Pulse

Act-On

Somebody publishes a post on LinkedIn, and nearly overnight it goes viral, soliciting massive amounts of traffic, shares, and comments — and, consequently, a sharp spike in both leads and sales. LinkedIn Pulse is proving to be a valuable place to publish content, especially for B2B marketers.

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How to Use LinkedIn for Lead Generation

Webbiquity

LinkedIn is the world’s largest professional network, with approximately 500 million users and more than nine million companies represented. If you want to produce business leads, LinkedIn is a must in your social media marketing strategy. But just having a presence on LinkedIn isn’t enough. This is an excellent way to let businesses on LinkedIn know what your company does without doing the blatant self-promotion that everyone hates. Guest post by Lexie Lu.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity

No one has time to put every one of those tools through its paces. In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps.

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The 29 Best Social Media Monitoring Tools

Webbiquity

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. These tools can help you find out.

26 Outstanding LinkedIn Tips and Tactics

Webbiquity

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. How can individuals use LinkedIn most effectively, whether for personal branding, job seeking or networking?

The Eight Best Social CRM Tools

Webbiquity

” Here are eight of the best social CRM tools for capturing and scoring leads, facilitating prospect and customer social media engagement, and managing sales processes, customer relationships, and marketing programs. RazorSocial (Tools). 5: The 23 Best Content Ideation Tools. #6:

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Why this LinkedIn Ad Works: 2 Key Tips for Success

The Point

For many B2B Marketers, advertising on LinkedIn is becoming a demand generation staple. And perhaps it’s because of that simplicity that very few LinkedIn ads, in my view as a dedicated ad watcher, take full advantage of the channel with either copy or imagery that are truly engaging.

Why LinkedIn Is Now Such a Powerful Content Marketing Tool

ScribbleLive

Facebook just revamped its long-neglected Notes tool so it’ll allow you to publish Medium-like articles and blog posts to your already-existing friend network. And then there’s LinkedIn. LinkedIn members are primed for reading business-related content.

The 11 Best Content Marketing, SMO, and Marketing Performance Management Tools

Webbiquity

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. 1) KnowEm SMO Tool.

Tools 260

Three Lean Tools to Try With Your Marketing Team

Webbiquity

This process is one of the cornerstone outcomes of utilizing lean tools in your marketing campaign. Instead, there are a number of Lean tools that can be implemented within your marketing department to help achieve your outcomes by working smarter and setting limits.

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Three Web Analytics Tools Worth a Close Look

Webbiquity

Google Analytics (GA) is the baseline in website traffic monitoring tools. Fortunately, there’s an expanding ecosystem of tools that supplement GA to give digital marketers much richer, actionable insights into what’s happening online.

How to Publish Your B2B Content on LinkedIn

B2B PR Sense

LinkedIn has made this easier than ever. LinkedIn Publishing puts you in the driver’s seat of your content, and allows entrepreneurs of every shape and size to access a larger audience. Without the right knowledge, LinkedIn becomes just another time-sucking social network.

How to Create an Organic LinkedIn B2B Marketing Strategy

Act-On

Are you doing all you can to better leverage LinkedIn to be a powerful B2B marketing tool for your company? Here are several tips for building an organic LinkedIn B2B marketing strategy.

The 17 Best Photo Editing Tools

Webbiquity

Use the tools here to retouch images, add layers, apply effects, overlay text, create collages, replace colors, optimize file sizes, crop images, add transparency, rotate, resize, blur, distort, add icons and stickers, cartoonize photos, drop backgrounds, and more.

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LinkedIn is Bringing Hashtags Back - Leveraging the New Tool to Increase Awareness

Marketing Envy

After a while of hearing rumors about LinkedIn’s plan to focus on content, the day has finally arrived! But before you run to check it out, remember that us marketers have a history of abusing very useful tools; let’s try to treat this one differently. LinkedIn explains , “The topics are selected based on data on and off LinkedIn". But it's the on-platform conversations that are of most relevance and value in a LinkedIn marketing context.

The 28 Best Influencer Marketing Tools

Webbiquity

Influencer marketing tools can help marketers identify the most relevant and engaging bloggers, journalists, and media outlets in their specific industry segments; reach out to them more effectively; automate low-level, repetitive tasks; and track and monitor results. PR Daily (PR Tools).

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The Eight Best Online Tools for Sales Professionals

Webbiquity

The eight tools here deliver a range of functionality such as email automation, automatic email and call logging, workflow scheduling, lead qualification, sales enablement, and personalized direct mail. Sales Tools. An email automation tool specifically for sales professionals.

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28 (of the) Best LinkedIn Marketing Guides of 2014

Webbiquity

As noted in several of the posts highlighted below, LinkedIn is no longer just a hangout for job-seeking professionals, who largely abandon it in between job searches. What type of content works best on LinkedIn? How can you make the most of LinkedIn groups?

The 11 Best Social Media Campaign Builders and Ad Monitoring Tools

Webbiquity

While social media marketing is optimized through the use of social media monitoring and management tools, social campaigns are most effectively built and managed through the types of tools in this post. Optimizely is a neat tool for this.” — RazorSocial. Ad Monitoring Tools.

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The 28 Best Miscellaneous Online Tools for Marketers

Webbiquity

Welcome to the 47 th , and final (for now at least) post in the Best Online Business Tools series. Hopefully you’ve found the posts helpful and have perhaps even implemented some of the tools covered. Password Tools. And the beauty in this tool? PDF Tools.

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10 Examples of Highly Impactful LinkedIn Profiles

KoMarketing Associates

Last summer I wrote about the importance LinkedIn can be for executing B2B SEO link building. And the first place to start is through your LinkedIn profile. Why LinkedIn Again? Elements of a LinkedIn Profile to Consider. Involvement in Select LinkedIn Groups.

5 Easy Tools for Social Selling Success

Webbiquity

A big reason for this is a lack of organizational tools. And then, one day, a host of tools were released that made it SO MUCH EASIER. 5 Easy Tools for Social Selling Success. It scans whatever networks you connect it to (LinkedIn, email, Twitter, etc.),

Tools 260

Are LinkedIn Groups experiencing a crisis?

Biznology

After all of the changes LinkedIn has made to groups, it’s no wonder LinkedIn users and social selling experts are questioning the value of LinkedIn groups for sales and marketing programs. What happened to LinkedIn groups? Are LinkedIn groups still worth your time?

Taking LinkedIn to New Heights With Updated Tools

Modern B2B Marketing

LinkedIn has always been the social network for business connections and, as such, has maintained a more professional facade of social networking. Since the 3rd quarter of 2016, LinkedIn has added over 60 million members. Native videos were added to LinkedIn in the summer of 2017.

Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How to Optimize Your LinkedIn Profile.

10 of LinkedIn’s welcome new features

Biznology

In the past few months, LinkedIn has added quite a few new features that add more functionality and better usability both on desktop and the mobile application. Conversation-starters: This is a new function in the updated LinkedIn mobile application.

The 12 Best Special-Purpose Business Software Tools

Webbiquity

Most of the posts so far in this series on the best online business tools have addressed marketing functions. But there’s virtually no business process, no matter how narrow, that can’t be improved by technology—as demonstrated by the tools here.

B2B Paid Content Distribution: Facebook vs. LinkedIn

Contently

We only want to use LinkedIn.” I get the instinct to assume LinkedIn is the only worthwhile place to pay for content distribution if you’re a B2B company. LinkedIn has incredible ad targeting for B2B brands. On LinkedIn, it’s pretty much required.

LinkedIn Launches Content Sharing Tool Called Elevate

KEO Marketing

LinkedIn just announced the launch of a new tool designed to encourage content sharing, while also making social media management easier. The new tool, called Elevate, helps a company’s employees find valuable content, share it with their networks and analyze the results.

LinkedIn is Bringing Hashtags Back - Leveraging the New Tool to Increase Awareness

Marketing Envy

After a while of hearing rumors about LinkedIn’s plan to focus on content, the day has finally arrived! But before you run to check it out, remember that us marketers have a history of abusing very useful tools; let’s try to treat this one differently. LinkedIn explains , “The topics are selected based on data on and off LinkedIn". But it's the on-platform conversations that are of most relevance and value in a LinkedIn marketing context.

5 Underutilized LinkedIn Features B2B Marketers May Be Missing Out On

KoMarketing Associates

LinkedIn has been found to be the most effective social media lead generator for B2B marketers, with 60-80% of those surveyed (depending on the study) stating that they have gotten real leads from the platform. Optimize Your LinkedIn Profile With These 10 Key Elements.

Go beyond brand awareness & drive revenue with LinkedIn

Biznology

This webinar featuring LinkedIn expert Kristina Jaramillo gives LinkedIn strategies to increase your revenue and not just your connections. You’ll discover: Systems, content, processes and tools to go past brand awareness and actually drive demand and revenue.

4 Timesaving Tools Even the Busiest LinkedIn Networker Will Love

Marketri

LinkedIn is more than just Facebook in a business suit. Perhaps most importantly, LinkedIn allows for easy touches that build business and relationships. Still, many professionals are not using LinkedIn to build meaningful relationships that could become the lifeblood of new business.

The Six Best Google+ Marketing Tools

Webbiquity

For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. 1: Best Online Business Tools Series Kicks Off Today. #2:

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