KoMarketing Associates

DECEMBER 12, 2019

LinkedIn currently has about 660 million users on their site, according to their about page. Just like the other popular social media platforms like Facebook and Twitter, a company’s LinkedIn page is likely to show up in search results for their branded terms. LinkedIn wants companies to fill out their page information.

Linkedin 157

Linkedin Paid Search Agency Companies Practices 157

Vidyard

JUNE 24, 2020

After a long history of prioritizing the written word, the world’s largest professional networking site LinkedIn is now a prime place to post your marketing videos. LinkedIn’s pivot to video came late, but its conversion has been total. Not long after, the LinkedIn Marketing Blog named video the top thing to post on the network.

Linkedin 168

Linkedin Video Marketing Paid Search Agency Ideal Customer Profiles 168

Oktopost

APRIL 30, 2020

LinkedIn, the world’s largest professional network, had no choice but to push out a feature previously in beta – LinkedIn Events. For many businesses, LinkedIn is the busiest hub of activity involving people they most want to reach. How can LinkedIn Events help you connect with them? What are LinkedIn Events?

Linkedin 128

Linkedin Mobile Marketing Work Management Lock-In 128

The Lead Agency

MAY 2, 2023

Since its creation in 2003, LinkedIn marketing has long been emphasised as a driving force behind marketing success for B2B companies. LinkedIn is now the largest online professional network platform with over 900 million members, making it an incredibly powerful platform for B2B lead generation. Claim your unique URL. □

Lead Generation 62

Lead Generation Linkedin Lead Scoring Lead Ranking 62

Anyword

OCTOBER 12, 2021

Let me guess – you’re in marketing, are very busy, and now need to improve the response that you are getting from LinkedIn text ads. So to make things a little easier, here is a short list of recommendations and LinkedIn ad copy best practices. The first rule of LinkedIn ad copywriting is that it must be unique. No Recycling.

Linkedin 98

Linkedin Ads CPC Cost Per Click 98

Oktopost

NOVEMBER 12, 2020

LinkedIn just introduced Product Pages, a part of its ecosystem dedicated to building a trusted community of information around B2B products. To help you understand the value this new feature can bring you, let’s get a closer look at the what, why and how of LinkedIn Product Pages. What is a LinkedIn Product Page?

Peer-to-peer 129

Peer-to-peer Linkedin Top of Funnel Product 129

Webbiquity

AUGUST 1, 2023

This means doing keyword research (determining the best keyword phrases to target based on a combination of relatively search volume and low competition or difficulty); mapping the selected keywords to specific pages; then optimizing the navigation, content, URL, and other elements of on-page SEO for each page. Sites like Inc.,

Paid Content 243

Paid Content Aggregage Marketing Websites Paid Search Agency 243

Heinz Marketing

MARCH 24, 2021

There are a lot of partnerships available for your organization to sponsor events, speak at them, or simply help promote them in exchange for lists. This usually involves promoting to your set database to get X amount of registrants. When starting to promote an event, it’s best to begin by drafting a campaign plan.

Promotion 79

Promotion Banners Ad Exchange Opt-out 79

SmarkLabs

NOVEMBER 14, 2022

Are you looking for new ways to expand your reach on LinkedIn that don’t involve a significant amount of time or financial resources? LinkedIn Live, LinkedIn Events, and LinkedIn Newsletters are worthy features to consider for promoting the content you already have. LinkedIn Events. LinkedIn Live.

Linkedin 52

Linkedin Top of Funnel Broadcasting Newsletter 52

NuSpark Consulting

MARCH 3, 2016

Now you need to distribute and promote it. There is a myriad of methods to promote your white paper, generate interest, and help it climb Google’s search engine rankings. Store your white paper on a separate page of your site, as shown on the right, with an SEO-friendly URL, title, and Meta description. The good news?

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Vidyard

MAY 27, 2021

After a long history of prioritizing the written word, the world’s largest professional networking site LinkedIn is now a prime place to post your marketing videos. LinkedIn’s pivot to video came late, but its conversion has been total. For any sales rep, LinkedIn is increasingly becoming an essential virtual selling tool.

Linkedin 65

Linkedin Video Marketing Paid Search Agency Peer-to-peer 65

The Point

OCTOBER 7, 2014

Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. Here are 17 tips, techniques, insights and strategies for making the most of your paid social advertising dollars: LinkedIn.

Paid Content 100

Paid Content PPC Twitter Linkedin 100

Content Marketing Institute

DECEMBER 10, 2018

The word is “LinkedIn.”. If you did, you’re in the same camp as many LinkedIn users who think of their LinkedIn profile as their online resume. LinkedIn = conversation. View @LinkedIn as a conversation platform, not just a digital resume. Their strategies center on the goal of driving conversations on LinkedIn.

Linkedin 105

Linkedin Peer-to-peer Brand Identity Branding 105

Hubspot

DECEMBER 7, 2017

I don't know about you, but I have an odd fascination with LinkedIn's "Who's Viewed Your Profile" feature. Regardless of my own profile viewers, the fact remains that LinkedIn has always served as an interesting platform to digitally network, share information, recruit, and advertise. What Is LinkedIn's Website Demographics?

Demographics 77

Demographics Linkedin Marketing Websites Domain 77

Valasys

MARCH 13, 2020

LinkedIn is the progenitor of 97% of the total leads on several social media platforms. Having said that, one of the most obvious questions on the minds of B2B marketers would be how to increase followers on LinkedIn Business Page. We have put together tips that will help you increase followers on LinkedIn business page: 1.

Linkedin 66

Linkedin Business Ideal Customer Profiles Word of Mouth 66

Marketing Insider Group

JULY 11, 2023

If you sell to other businesses, advertise online through Facebook and LinkedIn. On LinkedIn, target people by job title, function, or industry. Start by ensuring the URL answers the question, solves the problem, or leads to the action that inspired your prospect to click instead of a generic home page. Image Source 6.

Paid Content 180

Paid Content Advertisements Advertising Paid Search Agency 180

Sharpspring

SEPTEMBER 21, 2021

Time needed: ~15 minutes per URL). This is where you can experiment with various formats and tricks to get more of your followers’ attention: Tweet your URL tagging every person or brand you mentioned in your content: This will attract all those Twitter users to your tweet and they are likely to engage. LinkedIn: Just Share Your URL.

Social Networks 107

Social Networks Peer-to-peer Social Media Allocation 107

Webbiquity

JUNE 7, 2018

Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Use LinkedIn Ads. Images via LinkedIn Marketing Solutions.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

NuSpark Consulting

DECEMBER 9, 2012

How do you promote it? There are a myriad of methods to promote your white paper, generate interest, and get Google to index them for SEO. Store your white paper on a separate page of your site, with an SEO-friendly URL, title, and meta description. Promote your paper within your blog’s sidebar or widget. Now what?

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Content Standard

AUGUST 13, 2019

Why use LinkedIn ads? In short, LinkedIn users have two times the buying power of your average online consumer. In short, LinkedIn users have two times the buying power of your average online consumer. Knowing how LinkedIn ads work gives you the best chance of reaching these qualified and influential B2B audiences.

Cost Per Click 72

Cost Per Click Linkedin Paid Search Agency Work Management 72

Webbiquity

OCTOBER 4, 2022

Direct: This comes from people either typing in your website URL or clicking a bookmarked link. Organic social media: Traffic to your site from links in your social media profiles and posts on LinkedIn, Twitter, Facebook, Pinterest, and other social networks. It’s driven by search engine optimization (SEO) efforts.

Paid Content 325

Paid Content Paid Search Agency Advertising Agencies Planning 325

LeadSquared

JUNE 22, 2021

I am an avid user of LinkedIn Ads. LinkedIn Ads Objectives. Everyone will see the ad on their LinkedIn feed. Audience who are more active on LinkedIn and are likely to interact with your posts. Lead Generation Conversions You want your audience to fill up a LinkedIn lead gen form. So, let’s get started.

Paid Search Agency 52

Paid Search Agency Linkedin Cost Per Click Ads 52

Writing on the Web

JANUARY 29, 2014

with Social Media" src="[link] width="300" height="300" title="6 Tips for Easy Ebook Promotion with Social Media" /> Producing expert ebooks has never been simpler, and promoting them has never been easier. Since social media has come into being, the way you promote your expert ebook is, in fact, a whole lot easier.

Social Media 100

Social Media Promotion Media Tips 100

NuSpark Consulting

MARCH 31, 2012

LinkedIn and Twitter provide unique advertising opportunities for those who wish to target messages towards those audiences within these networks. You can target LinkedIn ads by. Another option is a custom email, called a LinkedIn Partner Message that can be sent to a specific target audience via email. Promoted Tweets.

Advertising Agencies 100

Advertising Agencies Cost Per Thousand Twitter Linkedin 100

Biznology

APRIL 15, 2014

Promoting yourself, your brand, your products, your services, and your clients via social media is what we’re about here at Biznology. LinkedIn is not just an optional social network to use when you’re either between jobs or looking for a business upgrade. Completely Fill Out Your LinkedIn Profile.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Webbiquity

NOVEMBER 9, 2021

That, along with PR contact information and your website URL. Social Media Account Profiles (Especially LinkedIn). Just as developing the product lays the foundation for it’s success in use, your UVP is the foundation for describing and promoting it. Directory Listings and Buyers Guides.

Ideal Customer Profiles 352

Ideal Customer Profiles Brand Identity Branding Differentiation 352

KoMarketing Associates

FEBRUARY 10, 2021

The most basic elements of search results are titles, descriptions, and URLs. Search Result URL Information. An optimized URL (web address) should be easily readable for the human eye, explain to search engines what the page is about, and clearly outline the structure of the website. Best Practices for URLs.

SERP 295

SERP Features Google Top of Funnel 295

The Lead Agency

JUNE 2, 2019

However, as Facebook’s algorithm changes continue to limit the organic reach of posts, it’s important for brands to look for other channels to promote their products and services. How to Leverage LinkedIn Marketing for your Business Define Your Goals and Audience The same goes for any marketing campaign.

Paid Content 48

Paid Content Linkedin Paid Search Agency B2B Marketing 48

SmartBug Media

JULY 25, 2022

Use LinkedIn as an event driver. For B2B marketers in particular, LinkedIn can be a great audience driver if you know how to use it to your advantage. Let’s say you’ve created an event on LinkedIn and set everything up properly, but not many people are engaging with it. Use Your Team. What is included in a promo pack?

Lead Gen 98

Lead Gen Lead Scoring Lead Ranking Leads 98

Go Beyond SEO

FEBRUARY 20, 2023

According to the American Bar Association , law firms continue year after year to prefer LinkedIn as a social media marketing platform. This is because LinkedIn allows lawyers to promote themselves professionally, and because of its popularity within the legal profession. How would you improve on their efforts?

Social Media 88

Social Media Media Best Practices Marketing Analytics Tools 88

Webbiquity

JULY 28, 2020

There’s no app or software download required, and you can select your own personalized URL. LoopUp promotes it’s ease of use (“really, really simple to use”) and absolute audio reliability, and its users seem to agree: this tool has the second-highest user satisfaction score in this group. UberConference.

Enterprise Management 322

Enterprise Management Work Management Marketing Management Video Marketing 322

Webbiquity

SEPTEMBER 15, 2020

There are so many platforms for marketing your business with videos , including Facebook, Vimeo, Instagram, Twitter, and LinkedIn. You simply go to their home page and add the URLs of videos similar to the ones you want to create in the field provided and hit search. You can also promote individual videos here.

Youtube 232

Youtube Video Marketing Generation Budget Programs 232

Biznology

FEBRUARY 21, 2017

link, a subdomain, or even a subdirectory, our SMNRs AKA landing pages always have unique, easy-to-remember, easy-to-share, and easy-to-recognize where the URL goes just by reading it. You need to make sure that you’re clear to Google that what you’re doing is promoting and not gaming. Even if you have an about.me

Domain 153

Domain Buy Service Product 153

Top Rank Marketing

NOVEMBER 22, 2023

They’re in the business of self-promotion. You can search LinkedIn, hit up Google, or browse industry forums. If each influencer has a trackable URL for their posts, you can see who is driving the most traffic to your asset. If each influencer has a trackable landing page URL, you can measure conversions.

Budget Programs 125

Budget Programs Ideal Customer Profiles B2B Marketing Features 125

Go Beyond SEO

FEBRUARY 20, 2023

According to the American Bar Association , law firms continue year after year to prefer LinkedIn as a social media marketing platform. This is because LinkedIn allows lawyers to promote themselves professionally, and because of its popularity within the legal profession. How would you improve on their efforts?

Social Media 78

Social Media Media Best Practices Marketing Analytics Tools 78

Webbiquity

MAY 16, 2017

Enter any URL and create a trackable shortened link. Sample review: “Bitly is a convenient URL shortener that allows you to include URLs in character-restricted social media sites like Twitter, or to use them as a citation in your infographics.” 2) Google URL Shortener. Link Shorteners. Pricing: free.

Marketing Automation Services 223

Marketing Automation Services Enterprise Management Work Management Marketing Management 223

SmartBug Media

MARCH 4, 2020

UTM parameters are simply little tags you put at the end of URLs to organize your marketing campaigns. By using UTM tags to label URLs, you can use analytics to track the paths that visitors take to get to your site. This might be Facebook, Twitter, LinkedIn, or Reddit. Example: utm_source = linkedin. UTM Source.

Hubspot 95

Hubspot Contacts Multi-Channel PPC 95