The Forward Observer

OCTOBER 20, 2023

He has applied and honed his go-to-market narrative development model with industry giants such as IBM, SAP, Microsoft, HP, Oracle, Google, Adobe, Citibank, Motorola, and numerous startups around the world. Douglas Burdett, host of The Marketing Book Podcast. Don’t know how to leave an iTunes review?

Cross-Selling 130

Cross-Selling Click Rate Marketing & Strategy Amazon 130

Lenny's Newsletter

SEPTEMBER 7, 2023

Whole Hearts : [link] • 100 Foot Wave on HBO: [link] • Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones : [link] • Noah Weiss on Lenny’s Podcast: [link] • How to create an exceptional coverage plan for your parental leave (Tamara Hinckley): [link] Production and marketing by [link].

Marketing Analytics Tools 112

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Lenny's Newsletter

SEPTEMBER 21, 2023

Simplify security | LinkedIn Ads —Reach professionals and drive results for your business — Itamar Gilad is a career coach, author, and speaker with over two decades of experience in senior product roles at Google, Microsoft, and various startups. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

Youtube 116

Youtube Lead Ranking Lead Scoring Ad Exchange 116

Oktopost

DECEMBER 9, 2020

Master social media strategist Christie Le joins me on our Radically Transparent podcast to disclose her employee advocacy secret sauce when it comes to launching and maintaining a successful program. Her experience with Oktopost started off as an intern for a SaaS startup company in Atlanta. Like What You Heard?

Social Media 148

Social Media Media Startups Transparency 148

Top Rank Marketing

JANUARY 12, 2024

MarketingCharts 3 ideas for B2B marketers entering 2024 [LinkedIn Benchmark] Chief marketing officers have faced increasing pressure to directly drive business growth, while 84 percent of marketing professionals have indicated AI technology will augment their work, and Fast Company recently took a closer look. 21% of U.S.

B2B Marketing 97

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Martech

APRIL 3, 2023

That’s also the name of his LinkedIn networking group for content professionals, which has more than 15,000 members. Website: T he Content Wrangler LinkedIn: ScottAbel (19K followers) Twitter: @scottabel (19K followers) Michael Brenner Michael is CEO and founder of Marketing Insider Group. followers) A.

Content Marketing 108

Content Marketing Marketing Agencies 2 Paid Search Agency Advertising Agencies 108

Onalytica B2B

APRIL 3, 2018

Key Topics: Career, Personal Branding, Growth Hacking for Startups and Individual, Networking. I have also been career mentor for 1000s of students and have had mentored few startups too, being a community developer and manager at PushTalent and PushStart respectively. Location: Mumbai, India. The post Interview with ?Nikhil

Startups 231

Startups Work Management Social Media Marketing Management 231

Thinkers360

MARCH 15, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! Dang Contact Anh T. International Keynote Speaker Quiñones & Partners Group S.A.

B2B Thought Leadership 62

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Webbiquity

MAY 25, 2021

What’s more, as host of the long-running All Things Video podcast , he’s an influencer himself. I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. I love LinkedIn. But as a B2B marketer, I’m going to put my time and my money on LinkedIn.

B2B Marketing 334

B2B Marketing Practices B2B SMS 334

Thinkers360

MARCH 31, 2024

Thinkers360 In-Depth Profile & Portfolio: Gijs van Wulfen Social Media: LinkedIn | X | Instagram Books: The Innovation Maze , The Innovation Expedition , Inspiration for Innovation: 101 Lessons for Innovators. In 2023 I got awarded to be among the first 150 Influencers among LinkedIn, which created a huge business audience.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Opt-out Opt-in 52

Zoominfo

SEPTEMBER 25, 2018

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. Recently, we published The Ultimate List of Marketing Podcasts.

Top of Funnel 269

Top of Funnel B2B Thought Leadership Enterprise Management Work Management 269

Webbiquity

DECEMBER 8, 2020

The automated social media graphics created for each session, speaker, and sponsor can save days of work when promoting events across Twitter, LinkedIn, and Instagram. A recent example is Twin Cities Startup Week here: [link] cities-startup-week. You can connect with Taylor McKnight on LinkedIn and Twitter. The Company.

Work Management 243

Work Management Godaddy Multi-Channel Marketing Management 243

Martech

AUGUST 9, 2023

She is host of the GTM podcast and co-author, with Travis Henry, of the just-released book “Busting Silos.” Prior to Snowflake, Hillary worked at NetApp and Fortinet, and provided go-to-market advice via VC’s and startup advisory boards. She has also been named a LinkedIn Top Voice.

Account Based Marketing 77

Account Based Marketing ABM DemandBase Marketing Analytics Tools 77

Oktopost

DECEMBER 15, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. LinkedIn is notorious for being a great place to work and for investing heavily in its employees. Meet Cidney Falk , a leader in the Channel Partnerships team within the LinkedIn Marketing Solutions business. Catch all episodes here.

Peer-to-peer 62

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Zoominfo

FEBRUARY 22, 2021

Jill Rowley is a noted startup advisor with 17 years of SaaS experience. If you’re in sales and haven’t heard of this guy, crawl out from under your rock right now and start watching his videos and listening to his podcasts immediately. Curious how this translates to LinkedIn [link] — David Dulany (@DKDINSF) February 5, 2021.

Social Media 205

Social Media Cold Calling B2B Thought Leadership Media 205

Oktopost

DECEMBER 23, 2020

Unmasking the truth behind transformation, Elinor Kalina, CMO of Jolt joins me on our Radically Transparent podcast to confess the bold decisions she had to make and the giant risks she had to take to pivot the entire organization and marketing function. Listen to the Podcast Now. Like What You Heard?

Transparency 118

Transparency CMO Storytelling Startups 118

Lenny's Newsletter

AUGUST 13, 2023

For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. In 2022 he sold his online course, the Marketing Technology Academy, to Reforge, where he now teaches Martech and has a program launching in the fall. Lenny may be an investor in the companies discussed.

Marketing Analytics Tools 52

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Oktopost

AUGUST 12, 2021

The book has been featured on CNBC, Forbes, numerous top podcasts, and has been translated into eight other languages. Radically Transparent , is a podcast geared towards the modern-day B2B marketer. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows. Catch all episodes here.

B2B Thought Leadership 118

B2B Thought Leadership Transparency Thought Leadership Click Rate 118

ClearVoice

JUNE 19, 2023

These include account-based marketing, artificial intelligence, local SEO, persona marketing, podcast marketing, social media, and video marketing. LinkedIn ) 97% of marketers who use ABM say it delivers a higher ROI than other marketing activities. population has listened to a podcast in the past week.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

SocialPilot

FEBRUARY 9, 2024

His podcasts will provide you with tricks to boost your marketing skills and will keep you up-to-date about everything new in the world of social media marketing. Follow this digital marketing expert to get insights into buzzing topics like influencer marketing, the state of social media, as well as B2B marketing topics such as LinkedIn.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Animalz blog

FEBRUARY 25, 2024

“If you build it, they will come” is a classic startup mistake. Think email newsletters, LinkedIn posts, or data reports. The popularity of platforms such as LinkedIn, TikTok, and Substack has turned some audiences away from blogs. Sometimes they do. Often, they don’t. We’ve seen a shift since early 2023.

Ideal Customer Profiles 82

Ideal Customer Profiles Distribution Advertising Channels ROI 82

Oktopost

APRIL 28, 2021

Listen to the Podcast: Episode Summary. Prior to SalesLoft , Derek led the Pardot Sales team for 7 years through the journey from a pre-revenue, bootstrapped startup through 2 years at Salesforce as part of their 3.2B Sales people. There are a variety of different backgrounds and styles. ExactTarget acquisition. Like What You Heard?

Marketing Analytics Tools 95

Marketing Analytics Tools Startups Storytelling B2B Sales 95

Pam Didner

SEPTEMBER 8, 2021

She uses these two slides as a checklist to evaluate startups’ GTM (go-to-market) effectiveness. This assessment is one of the tools they utilize to help them decide which startups to invest in and how they can help startups create a solid marketing group. It’s complimentary!

Planning 121

Planning Marketing Analytics Tools Ad Building Work Management 121

Oktopost

OCTOBER 29, 2020

Listen to the podcast: About Sivan Felder: Sivan Felder eats, sleeps and breathes video. Now, her company helps startups and B2B companies harness the power of video to dominate their market. More About the Show: Radically Transparent is one of Oktopost ’s popular original podcast shows on the podcast channel, B2B Marketing Now.

Social Media 105

Social Media Video Marketing B2B Thought Leadership Media 105

Vidyard

OCTOBER 26, 2021

Sales Feed is producing a wide range of original online shows, podcasts, video series, music, comedy, and entertainment along with daily sales tips and a weekly newsletter – all created with one person in mind: the B2B sales professional. The weekly podcast launches this November. Episodes 1-6 are now available. Coming this November.

Top of Funnel 100

Top of Funnel Generation Media Cold Calling 100

Hubspot

NOVEMBER 20, 2017

People are three times likelier to reply to a LinkedIn InMail message than a traditional email -- so if you’re going to reach out, an InMail might be the way to go. What Is LinkedIn InMail? You can only send LinkedIn messages to your first-degree connections. Find the LinkedIn user you want to contact. InMail Templates.

Linkedin 101

Linkedin Examples Template Ideal Customer Profiles 101

Contently

SEPTEMBER 24, 2021

LinkedIn launched a feed to become the social network for your weird work persona. In October 2013, a hot social media startup, started by a trio of Stanford students, released a feature that would alter the course of social media: Stories. Twitter took off at SXSW in 2007 as literally just a feed of updates. Narrator: They would not.)

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Webbiquity

JUNE 13, 2023

Spotify also recommends music and podcasts based on your search history. Mehdi spends his spare time musing about startup growth strategies, personal productivity, and remote work. Connect with him through Twitter or LinkedIn.

Loyalty 256

Loyalty Personalization Budget Programs Marketing Automation Services 256

Hubspot

MAY 21, 2020

was booming with startups. So I figured — why not launch a podcast called "Students vs. Startups … Showdown on the Potomac?". In hindsight, "Students vs. Startups" encountered a perfect storm, and I steered right into it. Ultimately, the podcast's failure boiled down to five major factors. And Washington, D.C.

Startups 84

Startups Trade Show Broadcasting Paid Search Agency 84

Oktopost

MAY 4, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. With Natalie Binns , Oktopost’s VP of Marketing, doing a podcast take-over on this episode, no rock is left unturned! Radically Transparent is a podcast geared towards the modern-day B2B marketer. Catch all episodes here. Episode Summary.

Social Media 70

Social Media Acquisitions Transparency Media 70

Outgrow

SEPTEMBER 12, 2022

Podcast – HubSpot. A podcast is a great way to generate demand for your business. With the steep rise in podcast success during the covid-19 pandemic, tons of companies have started podcasts to widen their reach. . It has an entire podcast network with different podcast series. LinkedIn- Refine Labs.

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Demand Outgrow 52

Heinz Marketing

MARCH 17, 2023

By Sarah Threet , Marketing Consultant at Heinz Marketing Why I’m Trying to Become a Podcast Listener While I have worked in marketing for the better part of a decade, I don’t have much experience with podcasts, professionally or personally.

Ideal Customer Profiles 91

Ideal Customer Profiles Advertising Agencies B2B Marketing B2B Thought Leadership 91

B2B Digital Marketer

SEPTEMBER 9, 2021

Find out how you can overcome these 5 disconnects and accelerate your startup’s growth. A highly respected thought leader, she is a top Twitter influencer in AI, Blockchain, HR, revenue growth, and startups, with a weekly reach of more than 10M. Podcast Timestamps/Outline. 12:40 – Why do 90% of startups fail?

Organization 52

Organization Startups Digital Transformation Conference 52

Oktopost

OCTOBER 7, 2021

Listen to the podcast: For more thought leadership on measuring buyer intent check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Julie Preiss, CMO of Appgate takes the hot seat.

Buyer Intent 62

Buyer Intent CMO Intent B2B Thought Leadership 62

SmartBug Media

DECEMBER 27, 2021

In this episode of the The Intelligent Inbound Podcast , Jen Spencer, President of SmartBug Media®, speaks with Christine about lessons learned via a transition from being a CMO at two previous posts to both a CRO and a co-founder of Resurface Labs. Please join us next week for another episode of The Intelligent Inbound Podcast.

Demand Generation Agencies 98

Demand Generation Agencies API Inbound Marketing Transparency 98

Oktopost

MARCH 18, 2021

Listen to the Podcast Now: For more thoughtful discussion with renowned marketing leaders, subscribe to B2B Marketing Now for free wherever you listen to podcasts or catch us on Apple Podcasts , Spotify or follow Oktopost on LinkedIn. Podcast Episode Summary. Like What You Heard?

B2B Thought Leadership 62

B2B Thought Leadership Emarketing Thought Leadership Lead Ranking 62

LeanData

JANUARY 5, 2023

After reading articles and case studies, listening to industry podcasts, skimming LinkedIn articles and posts, and interviewing LeanData leaders, three clear SaaS buying trends surfaced. . New startups like Testbox eliminate the vendor altogether, allowing buyers to demo and compare software without ever speaking to a sales rep. .

Forecasting 52

Forecasting Buy Trends Peer-to-peer 52